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Exclusive Marketing Agency

We become the Chief Marketing Officer for small businesses, focusing on Mortgage, Insurance, Real Es

16/09/2022

Attending trade shows and industry conferences helps take your business to the next level. It’s a great way to network with like-minded professionals and develop new contacts. Additionally, these events offer seminars designed to enhance your skills in sales, social media, advertising, and other ways of promoting your business.

14/09/2022

Providing a great customer experience is the key to success because it means getting more positive reviews online, which will ultimately build trust and help you drive more sales. It will also lead to more referrals, as more happy customers tell their friends and family about your business and post about it on social media.

12/09/2022

Get creative with promotional products that you give away to customers, at trade shows, networking events, and to family and friends. People hang on to things they can use, so putting your logo on items like magnets, pens, notebooks, stress balls, etc., means more exposure for your business.

09/09/2022

Even if your business is primarily online, consider adding networking to your marketing tactics. Remember, business success is all about relationships, and networking allows you to make the types of relationships that lead to sales, referrals, and other significant business growth.

07/09/2022

Make the most of the work you've already done. If you have created content for one channel, repurpose it for other channels! For example, turn a successful webinar into a video tutorial. Transform a group of related blog posts or other content from your site into an ebook that you can promote through site popups or your email marketing campaign. Never be afraid to mash up and re-promote your old content – chances are many people never saw your old stuff, so it'll be brand new content for a large segment of your audience.

05/09/2022

Happy Labor Day everyone! Hope you are enjoying this long weekend as we commemorate all the working people of our great nation! And if you are looking to reap the rewards of your hard work and achieve the dream of homeownership, give us a call and review your options today!

02/09/2022

Content marketing is an effective tactic that demonstrates your authority, expertise, and benefits your audience. Also, Google prioritizes high-quality content that best answers the questions users are asking. So it makes your website more visible on Google and brings in more free traffic. And remember, most things that are second nature to you are often foreign to your customers. You are the expert! Original, authentic, and helpful content is the key here—how-tos, top ten lists, tip collections, best practices, data insights, thought leadership pieces, and more.

31/08/2022

Appy for business awards within your industry. If you win, you’ll be provided with an online badge that you can place on your website. These badges boost your credibility and can help grow your business.

29/08/2022

Expand your business reach by incorporating hashtags into your social media posts. Broad or trending hashtags can help reinforce your brand identity, and using specific hashtags (like long-tail keywords) are best for when you’re providing resources or advice. Location-based hashtags are a must if you’re a local business. Applying a mix of hashtag types helps make sure your posts reach the right people.

26/08/2022

Having a Google Business Profile is one of the most effective free marketing strategies available for local businesses. This allows your business to show up on Google Maps, the local section of Google Search, and the right-side Knowledge Panel for branded searches. For your Business Profile to show up higher on Google Maps or local results, you need to optimize it by having verified ownership of it—which can be done through your Google My Business account.

24/08/2022

Find an individual with a large social media following that is considered an expert in your space. Reach out to them and see if they'd be willing to share an experience they've had with your product or service on their social media. This generates significant exposure for your brand, and the influencer’s followers are more likely to trust your company and be willing to try its offerings.

19/08/2022

If you provide a great experience, your customers will be more inclined to leave positive reviews, give testimonials, and tell their family and friends about you. That's why it's important to measure customer satisfaction and encourage happy customers to spread the word about your business.

17/08/2022

Most Google searches are done on mobile devices, so it's crucial to have a site that looks clean and easy to navigate when someone visits it on their phone. A mobile site can also be beneficial for SEO, as Google rewards sites with a higher ranking if it is mobile-friendly.

12/08/2022

Organic traffic takes a while to build, which is why it's wise to invest in short-term plays. Pay-to-play advertising that targets buyers with high intent can be effective for short-term wins to jump-start other objectives. Google Ads are great if you know that your target audience is searching online for your product or solution. Social media ads target individuals with less buying intent, but with highly-targeted ads and enough impressions, you'll gain the interest of your audience.

10/08/2022

Even if you’re not a fan of social media in your personal life, it’s still a powerful tool for your business. Having a social media presence can help increase your domain authority, improve search engine rankings, and engage with potential customers. Why wouldn't you want to be seen where your potential customers spend their time?

08/08/2022

Blogging is a great way to generate organic traffic to your site, establish credibility in your space, and position yourself as a thought leader. Just be sure to add a call-to-action on your posts for visitors to subscribe to your blog and receive emails. This is an excellent way to collect leads and offer potential customers information, even if they aren’t ready to purchase from you yet.

05/08/2022

It costs, on average, 5x more to acquire a new customer than close an existing one. So don't stop marketing to your current customer base. Identify opportunities for repeat purchases, upsells, and cross-selling. Because these customers have already done business with you, and if you've provided a positive experience, that’s reason enough to do business with you again.

03/08/2022

If there's no difference between you and your competition, there's no reason why a customer would choose to give you their business. This is why your value proposition is so important. What do you do better than your competitors? Convey this message clearly and consistently to attract new customers.

01/08/2022

There’s a saying - "the riches are in the niches" – meaning that businesses have the most leverage when they have a niche and appeal to customers that fall in that niche. What is pushing them to make a purchasing decision? Knowing this helps you craft effective brand messaging that resonates and makes a compelling case for the solution your business offers.

31/07/2022

Your specialized industry knowledge is valuable to consumers. With the right strategy, you can turn that expertise into revenue. For example, a real estate agent could go live on Facebook or Instagram to share quick tips for homebuying in the current housing market and answer questions from followers. Try to pick a subject that can be explained in a short time frame and that you know there's high interest in. If you've heard the same question from multiple clients lately, use that as a jumping-off point.

30/07/2022

Text message marketing offers a higher average open rate than any other channel. Whether you’re sending details about a promotion or inviting customers to an event, texting gets your message across fast. Text can even improve the customer experience by sending appointment reminders or purchase confirmations on a convenient channel, which can inspire loyalty.

15/07/2022

Try your best to respond to online customer reviews in a timely manner. Thank your happy customers for their positive feedback to build loyalty and respond professionally to negative reviews to show your stellar service. Some of those unhappy reviewers may even upgrade their ratings due to your courteous responses.

13/07/2022

Make sure your website is optimized for search. Remember, search engines don't just consider your content when determining your rank; they also consider how easy your site is to use. Make sure your site is mobile-friendly, your navigation is well-organized, and your web pages load fast. Pro tip: Reducing file sizes can help.

11/07/2022

Most marketers identify email marketing as the #1 best way to achieve customer retention. By sending regular emails with valuable content, you can keep existing customers (who spend 31% more than new customers) coming back.

08/07/2022

Are you running out of ideas on engaging content to post? Here's some content for small businesses to consider.

06/07/2022

A drip campaign is a sequence of emails sent automatically on a scheduled timeline triggered by a preselected online action you choose. Drip campaigns keep customer leads engaged when they’re actively in need of your product or service—and they’re easy to create through the many email marketing tools available.

04/07/2022

Happy Fourth of July! FUN FACT: Benjamin Franklin wanted the turkey to be the national animal of the US. But he was outvoted, and the eagle became our national animal instead.

01/07/2022

Remember, people do business with people they like. So become the face of your business and put yourself out there on social media and in your community. The more people get to know you and like you, the more your business will grow.

29/06/2022

Customers are always attracted to discounts and deals. If you’re a service company, consider offering a cash or upfront payment discount to help grow your business and customer base.

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Your new Mortgage CMO!

Tired of struggling with marketing at your Mortgage Company? This is your chance to end the struggle and to hire the only mortgage specific marketing company that will become your Chief Marketing Officer, an extension of your business and for 1/5 the cost of a traditional employee. When you hire us as your Mortgage CMO, we'll end ALL your Marketing, Lead Generation, CRM, Web, Automation and other issues once and for all. We become an extension of your team, branch or mortgage company, and our goal is to drive QUALITY business opportunities to your door while LOWERING YOUR COST PER FUNDED LOAN and eliminating all of your other challenges. We specialize in the Mortgage Industry and we are the only end to end Marketing Agency created specific for the mortgage business. We'll work together to develop a short, medium and long term strategy so that you can stop stressing about if your Loan Officers are happy or where your next loan is coming from. It is no wonder why we just got picked by one of the largest Mortgage Lenders in the country to be their one and only Preferred Marketing Partner.

Every Mortgage Company needs a CMO

🛑 EVERY MORTGAGE COMPANY NEEDS A CHIEF MARKETING OFFICER 🛑 When you hire us as your Mortgage CMO, we'll end ALL your Marketing, Lead Generation, CRM, Web, Automation and other issues once and for all. We become an extension of your team, branch or mortgage company, and our goal is to drive QUALITY business opportunities to your door while LOWERING YOUR COST PER FUNDED LOAN and eliminating all of your other challenges. We specialize in the Mortgage Industry and we are the only end to end Marketing Agency created specific for the mortgage business. We'll work together to develop a short, medium and long term strategy so that you can stop stressing about if your Loan Officers are happy or where your next loan is coming from. It is no wonder why we just got picked by one of the largest Mortgage Lenders in the country to be their one and only Preferred Marketing Partner.

Mortgage and Loan Industry HELP!

You finally have a HUGE advantage over your competition in the Mortgage and Loan Industries! HOW?? You're here. You're seeing this. Which means, one tap of a button or click of a mouse will jump start your profits... READY? Visit www.exclusive.agency to STAY AHEAD of the competition... for a fraction of the cost! By hiring EMA as your CMO, you'll receive a team of 20 dedicated marketing experts behind your business working endlessly to ensure your mortgage company sees exponential growth and profits. Together, we'll: ✅ Evaluate Your Current Marketing Strategies ✅ Squash ALL Immediate Challenges You're Facing ✅ And Create a Short, Medium, and Long Term Strategy to Reach Your Goals Get started today by visiting www.exclusive.agency!

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