08/08/2025
๐ก๐๐ช๐ฆ ๐จ๐ฃ๐๐๐ง๐: ๐๐ฃ๐จ-๐๐๐ ๐ต๐ผ๐น๐ฑ๐ ๐ถ๐๐ ๐๐ฟ๐ฒ๐๐ต๐บ๐ฎ๐ป ๐ข๐ฟ๐ถ๐ฒ๐ป๐๐ฎ๐๐ถ๐ผ๐ป ๐ณ๐ผ๐ฟ ๐ฆ๐ฐ๐ต๐ผ๐ผ๐น ๐ฌ๐ฒ๐ฎ๐ฟ ๐ฎ๐ฌ๐ฎ๐ฑ-๐ฎ๐ฌ๐ฎ๐ฒ.
The College of Business and Accountancy (CBA) welcomes new phoenixes as they conducted their annual CBA Orientation Program with a theme of โPhoenix Ascendโ on August 8, 2025, at Rose Memorial Auditorium.
Marking the start of the new academic year, the event aimed to orient new and transfer students about guiding principles and academic policies, introduce organizations, and welcome them as now part of the college.
Beatrice Novie Lozada, this yearโs college governor, delivered the opening remarks. She encouraged the students to look forward to what will be presented during the event, as it is all about CBA and the activities that they offer.
โYou should be proud of our college, as both the BSA and the BSBA programs have level 4 reaccreditation status granted by the Association of Christian Schools, Colleges and Universities - Accrediting Council, Inc. (ACSCU-ACI),โ said Dr. Lorna T. Grande, dean of College of Business and Accountancy (CBA) as she delivered the inspirational message. She also reminded students that regardless of the program theyโre enrolled in, they should be reminded that weโre all members of the CBA family. โThere is no such thing as first-class or second-class students here at CPUโ, she added.
Faculty members, administrative staff, and program heads were also introduced, giving freshman students the chance to finally put a face to the names theyโve been seeing on their registration forms. Each department head gave brief overviews of their roles and the services their offices offer.
The newly elected student government was introducedโthe board members, followed by the vice governor, the governor, and the CBA representative, together with their respective offices, were also introduced.
Meanwhile, several major topics were addressed and tackled during the orientation, consisting of guiding principles; academic policies, which also include retention policy for some programs under the college; and the presentation of CBA programs and budget.
One of the highlights of the orientation was the Aksyon Departamento segment, a dedicated open forum where students were given the space to voice out concerns, ask clarifying questions, and share insights directly with the Dean, Department Heads, Organization Representatives, and the Provincial Council. Students had submitted their questions in advance via Google Forms, and some questions were given during the live open forum.
The panel answered a variety of questions ranging from academic workload and organization participation to department policies and upcoming projects. But among the many questions raised, one particularly sensitive issue stood out and sparked a deeper discussion among the attendees. A student brought up a circulating post from an anonymous page that questioned the perceived favoritism toward BSA and BSMA students. While the issue sparked mixed reactions online, the panel responded with calm and clarity.
In response, Eillene Pador (JPIA representative) calmly addressed the issue: โIn our different courses we have different battlefields and have different dreams; thus, comparing them in how we exert effort holds no value as we all fight differently.โ She highlighted that academic value shouldnโt be measured by difficulty or recognition, but by how students grow, overcome struggles, and contribute in their own unique ways. Meanwhile, Irra Shynn Paja (JPAMA president) chose not to dwell on the issue, stating that negativity does not deserve attention. โWe believe that such negativity doesn't need to be entertained or doesn't deserve such attention, so we won't comment on that. Thank you.โ
Moreover, various organizations were introduced that students can join and participate in that can help them enhance their skills and broaden their knowledge in various fields of interest that can also help them gain experiences and build meaningful connections all throughouttheir college journey.
To lighten the mood, icebreakers and a dance showdown between organizations were given, giving them a fun glimpse into the energy and camaraderie that define student life in CBA.
As the new academic year begins, so does a new chapter filled with learning, growth, and shared experiences. Welcome to the College of Business and Accountancyโwhere every studentโs story begins differently, but together, we grow into something greater. We wish you all the luck, phoenixes.
Article by: Jade Andrea Jamandron, Head Photojournalist
Photos By: Jade Andrea Jamandron, Head Photojournalist, and Arisa Llana Ticar, Photojournalist