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Guiding you through every phase of your business! Social Media Strategies | Content Creation

25/11/2024

Day 1 | It’s giving very much storybook vibes 🌲📚✨ almost like Over The Garden Wall or Alice in Wonderland

The most obscure dirt path that’s completely swallowed up by the forest in the makes it feel like a secret little woodland world of its own. I was walking on a nearby trail and little stopped and GASPED out loud because it looked so perfect.

In true pnw fashion - the soft, overcast light gave such a hazy and diffused look to the scene ☁️

Shot with my 35mm at f/4

20/11/2024

Long time no see 😽

In case you missed a few episodes - or seasons - HIIIII! I’m Bri. I’m a Photographer (my true love) and Social Media Marketer (my passion) who moved from San Antonio, Texas to the PNW a little over a year ago!

I’ve worked in a lot of industries but nothing feels more like home than working with POC and women-owned businesses in the wellness and beauty space - which basically means I like to work with brands who make people feel good inside and out!

Storytelling is the bread and butter of how I shoot photos and plan content. Every business has more to tell than just a product they’re selling; they have a history, a voice, a mission. And I want to be the one to help bring that to life ✨

From marketing strategies to social media management to content creation, we can find a package that best works for you and your business to help you not just survive but thrive!

My books are officially open so if you’re ready to give a vibe and voice to your brand, shoot me a DM and let’s chat 💜

10/01/2023

Your midday motivation ✨

GET THAT PAN MIJA 🍞

My mom bought me this pin a few months ago and on a day full of photoshoots, meetings, and a ton of editing (there’s so much 🥲) like this, I read this pin and feel a little spark in me again⚡️

So even though this Tuesday feels like a Monday, WE are going to continue to hustle and get 👏🏽 that 👏🏽 pan 👏🏽

29/12/2022

✨ Enchanting finds at Lady Mae Boutique ✨

On a recent trip to Portland, Oregon I stopped by for some 📸 their shop is truly on of a kind with an artsy + trendy feel and the kindest owners you could imagine 💜

Swing by if you find yourself in the Alberta Arts District of Portland!

11/10/2022

Think about it ⤵️

When you’re shopping around at a store and at every turn is a sales person telling you the best deals and where the top selling products are, it feels a little disingenuous.

You start to get a little closed off and before you know it, you’re running out of the door so they can’t talk you into buying something just for the sake of the sale 🏃💨

As humans, we like to connect. How do we do that? Through feeling 😌

Get to know your audience - not just as a number but who they are as a person. Learn about their goals, their questions and concerns as it relates to your industry, and provide your solution!

Ex. You’re a cbd company with a great full spectrum oil. Instead of rattling off how calming and relaxing it is, think about the teacher who is stressed all day and has trouble sleeping at night. Connect with them on their struggle and provide your solution - the incredible sleep aid - cbd!

It’s that easy 🙌🏽

07/10/2022

Are you confident with your answers to these questions? 🤔

If not, it’s time to reevaluate your strategy. Because posting whatever, whenever is just not cutting it if you really want to grow!

Need help figuring out where the issues are + establishing a social media strategy? DM us “Growth 2022”! ✨

05/08/2022

I’ll be fine 🥲

My brain feels like I can handle it, my heart on the other hand 💔😅

It’s okay, it’ll make us better and stronger friends 🥹

01/08/2022

Are you posting the right content for your goals? 🤔

We talk about Reels being 👑 and they kind of are, but so are other content formats! In fact, each format can give you a different outcome based on how you use it!

What content do you think would best benefit you for your goals right now? 💭 Personally, I’ve found that a blend of Reels and Carousels work best for my audience 🧡

20/07/2022

Success takes time 🧡

Building a business from the ground up means wearing multiple hats because it’s expensive to outsource. It takes those long nights and early mornings of hard work and planning. It can take years before you get there.

But you’ll do it. You’ll get to where you want to be and look back thinking, “I can’t believe I did that!”

That day will come. But for now, enjoy the journey and take pride in knowing you’re doing more than enough ✨

14/07/2022

Spoiler alert 📣: it’s not as hard as you think!

So you’re checking your analytics and see a big number for your impressions and profile views, but where are the follows and website clicks? 🔎

Think of your profile as your storefront. From a newcomer viewpoint, is it clear what your business does? Does your store look cohesive and easy to understand? Or does it look a little mismatched and slightly confusing? 🥴

We tend to have shorter attention spans these days, so we only have a few seconds to really grab our audience and entice them to look deeper and follow along!

Making these small changes can really help with not only reaching your desired audience, but retention and conversion too 🧡

🌱Save this post to use as a checklist for later🌱

12/07/2022

It’s called ✨multitasking✨

Jokes aside, being a business owner can be extremely stress + anxiety inducing. You are always thinking about the business, how to improve it, what people think of it, if you’re doing enough to make it grow to its fullest potential - it’s a lot!

But I’m here to tell you, you ARE enough 🧡 It’s so important for you to take care of your mental health if you want your business to flourish, because you are at the core of your business!

Show yourself a little self care with an extra day off, taking a break when you need it, and even reminding yourself how proud you are with how far you’ve come!

You’ve got this 🌿

08/07/2022

The WORST thing you can do after you post 😰👉🏽

Post + 👻

Why? Because you aren’t spending time connecting with your current following or newcomers! Social media growth isn’t just about likes + follows - it’s about COMMUNITY! And how do you build a community?!

✨interact with them✨

People need to feel connected 🔗 to the brand in order to trust and eventually PAY for the service or product.

Engaging after your post doesn’t have to be ultra time consuming or difficult! Just follow this super simple checklist after you make every post, and you’ll start to feel more connected than ever 🧡

06/07/2022

Not me acting surprised that you love it🤭

Every business owner is different with their needs, so if this is you:

🌱 You don’t mind making the content but aren’t sure what to post that will align with your brand and best serve your community 👉🏽 try our Brand + Strategy Design package!

🌱 You’re a busy bee running practically every aspect of your business - you don’t want to add “making content” to your list, you just want it made with a strategy in mind, ready to post 👉🏽 try our Strategy + Content Creation package!

🌱 You want to jump onboard the Reel + Tiktok train, but are so confused on where to start 👉🏽 try our Reel + Tiktok Content Plan

🌱 You have a strategy, you’re making your own content, you’re doing all the things you’re supposed to but aren’t seeing results - what could be wrong?! 👉🏽 try our Social Media Audit

No matter your social media skill level, we’re here to help 🧡

Check out the link in our bio for details on these packages!

29/06/2022

To all my small business babes, don’t do it 🥴

Before you message that influencer to “collaborate”, maybe give this a read 👀

Red flags explained (it’s about to get real):
🚩 influencers work to create their content. They spend time planning concepts. They’ve built up the audience you’re trying to reach. And as any employee or contractor, they deserve fair pay 😌

🚩 “brand ambassadors” aren’t the same as influencers and here’s why 👉🏽 companies try to use brand ambassadors as free marketing. People will sign up to be a brand ambassador, the business will partner with anyone who wants to and sends them free product to post on their social platforms. But the problem with this method is:
a) that BA doesn’t fit your niche, nor does their audience, so who are you really selling to?
b) they usually aren’t seasoned content creators, meaning the quality of the photos or videos you get from them probably won’t be the best - making it difficult to repost because it can diminish the appearance of your brand.
c) BA’s are a direct representation of your brand, so what they post, who they are, and the quality of their content can be a reflection of your business!

This of course isn’t to say ALL Brand Ambassadors are this way, but when it comes to BA vs. Established Influencers, you get what you pay for!

🚩 this is a MASSIVE one we come across - hiring influencers while having an underdeveloped brand. Think about it, you’re really excited to contract an influencer, you send them the product, they make their post and it does really well, people start flooding into your IG profile. BUT what do they see when they get there? No clear brand identity, blurry photos, a difficult to read logo, a basic bio, and a feed that looks…meh 😒

At that point, they will LEAVE 🏃🏻‍♀️Think of it as a dirty store front with a broken sign, chipping paint, and trash everywhere. It’s just not appealing, so potential customers don’t want to stick around.

I know all of these can feel like harsh truths - and they are! But they’re truths, that if fixed, can save you money and maximize your efforts 🧡

Remember, good things come to those who wait!

25/05/2022

The last one is my fav + will be used frequently ✨

Listen, the “warm regards” and “best wishes” are out. Fun + personable sign offs are in 🧡 I don’t make the rules

I’m sure I can speak for every millennial when I say we’re bored of corporate life and ready to do things our own way, starting with email etiquette and structure ✌🏽

Because let me tell you, if an employee of mine emailed me an update and signed off with “k bye queen” - instant green flag ✅

What modern sign off are you adopting? 👇🏽👇🏽👇🏽

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Not me acting surprised that you love it🤭 Every business owner is different with their needs, so if this is you: 🌱 You don’t mind making the content but aren’t sure what to post that will align with your brand and best serve your community 👉🏽 try our Brand + Strategy Design package! 🌱 You’re a busy bee running practically every aspect of your business - you don’t want to add “making content” to your list, you just want it made with a strategy in mind, ready to post 👉🏽 try our Strategy + Content Creation package! 🌱 You want to jump onboard the Reel + Tiktok train, but are so confused on where to start 👉🏽 try our Reel + Tiktok Content Plan 🌱 You have a strategy, you’re making your own content, you’re doing all the things you’re supposed to but aren’t seeing results - what could be wrong?! 👉🏽 try our Social Media Audit No matter your social media skill level, we’re here to help 🧡 Check out the link in our bio for details on these packages! #socialmediamarketing #creativeagency #instagrammarketingstrategy #instagrammarketingguide #socialmediastrategist #socialmediastrategies #tiktoktips #reelstips #reelstipsandtricks #socialmediamanagers

Sometimes you have to your own hype person 😌🧡 🍈 #socialmediamanagermeme #socialmediamanagers #businessownership #businessownerslife #businessownersunite #socialmediamarketingagency #socialmediamarketing #smallbusinessowner #socialmediaqueen #smallbusinessownership

Social Media Managers, where ya at? 👋🏽 our brains never fully turn off so they? But honestly though, TikTok audios play like circus music in my head on the daily 🙃 Who can relate? 🤦🏽‍♀️🙋🏽‍♀️🤷🏽‍♀️ 🍈 #socialmediamanagers #socialmediamanagermemes #socialmediamemes #businessownerlife #socialmediaexperts #socialmediaguru #instagramexpert #sanantoniosmallbusiness #sanantoniobusiness #sanantoniomarketing

We loooooove connecting with new people 🥰 Tell us in the comments what your business name is, what it’s about, and what made you want to start your business - where does the passion come from? 👇🏽👇🏽👇🏽 We’re doing a business spotlight on our story later today 🤩 so share away! 🍈 #socialmediamarketingagency #digitalmarketingexpert #socialmediamanagers #instagrammarketingstrategy #networkingevents #buildingconnections #sanantoniobusiness #sanantoniosmallbusiness #sanantoniotexas #buddytheelf #christmasmeme

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