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Tricycle Creative We help small business marketers safely navigate digital marketing + content creation.
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Social media platforms are rolling out paid account plans that provide better security, advanced features, and increased...
02/03/2023

Social media platforms are rolling out paid account plans that provide better security, advanced features, and increased reach + engagement.

This has the potential to create a fiefdom on social media platforms that have traditionally been "free" (I use quotes here because they haven't truly been free - you've been paying with your data) where a small percentage of accounts have more privilege and a greater share of voice.

Are we seeing the death of social media as we've known it?

Social media platforms are now asking users to pay for verification. Is this the beginning of the end for social as we know it?

Are you unsure where to start when it comes to creating a successful landing page for your small business? (most people ...
28/02/2023

Are you unsure where to start when it comes to creating a successful landing page for your small business? (most people are)

That's why I put together this video that guides you through the components that make up a successful landing page. Also, this structure can work on any web platform (Wordpress, Wix, Squarespace, etc).

In this video, I will walk small business marketers through how to create a successful landing page using Jim Edwards' Sales Letter Formula. This formula can...

Friday vibes in the office 🤪
13/01/2023

Friday vibes in the office 🤪

Are you looking to get more out of your day? Time blocking is a great way to do just that! In this video, I talk with pr...
23/09/2022

Are you looking to get more out of your day?

Time blocking is a great way to do just that! In this video, I talk with productivity coach Jamie Steele about how time blocking can help you achieve your business and personal goals. Plus, she offers up some tips and her free templates for getting started with time blocking today!

Watch on YouTube: https://youtu.be/jGYaH4OPiZ8

Should you buy YouTube views? Perhaps you want those big view counts or maybe you're trying to fast-track your YouTube c...
21/09/2022

Should you buy YouTube views? Perhaps you want those big view counts or maybe you're trying to fast-track your YouTube channel to monetization. In this video I break down the ACTUAL data for a video that I bought views for and compare it to a video that's grown organically on my channel. Once I present the numbers side-by-side, you'll know the answer to, "should you buy YouTube views?"

https://youtu.be/-oARM0bnOeg

23/06/2022

The "I Know A Guy" excuse is one that digital marketing and creative service providers hear all the time.

It was one of the topics that came up in a recent conversation with photograher Jerrell Trulove, we also discussed the most common objections to getting branded photos, the value of hiring professional creatives, Jerrell's approach to weddings, and the difference between headshots and branded photos.

Full convo: https://lnkd.in/gdxArrWP

11/05/2022

When you're recording a TikTok walkthrough for beginners and your Roomba ruins it...

Oh, wanna see that TikTok walkthrough? It's exclusively inside my 🆓 Marketing CLARITY Community: https://bit.ly/3wfZi6R

07/02/2022

Last week I did a video on one of my favorite SEO tools - Surfer.

I use a lot of professional and entry-level tools when it comes to SEO for my own site and for my clients. Surfer is a suite of tools that anyone can use and it can help you create, improve, and optimize your website and content to improve your search rankings.

In the video, I share with you my three favorite features inside of the Surfer platform: Content Editor, Page Audit, SERP Analyzer.

Interested in full video? Check it out here: https://youtu.be/0hiSJ3ItRu0

26/01/2022

I’m thrilled to be sharing something I’ve been working on for months…

Something I’ve designed to help make you a better marketer…

Something that combines all my courses, trainings, and guides…

And that “something” is…

(drumroll)

The Marketing CLARITY Community!

The Marketing CLARITY Community (https://clarity.tricycle-creative.com/) helps solopreneurs and small business marketers who are struggling with their marketing by providing an online space where you can:

1. Improve your marketing skills
2. Increase your digital marketing knowledge
3. Expand your support network

And, it’s completely free.

Inside, you’ll get:

1. Top-performing strategies and how-to’s when it comes to marketing, content creation, sales, and social media.
2. Simple, easy-to-understand webinars to make you a better marketer (such as, “how do search engines work?”, “why traditional marketing plans don’t work”, and more!)
3. Access to Marketing + Business Growth Bootcamps and easy-to-follow Guides
4. Discounts on digital marketing and business growth tools and software
5. Learn about my “CLARITY Formula”: how you can design the marketing plan your creative business needs through customer clarity, company clarity, and content clarity

Click the link below to join the community and I can’t wait to see you inside.

https://clarity.tricycle-creative.com/

Keep pedaling!

19/01/2022

Are you a solopreneur or small business marketer wandering around in the digital marketing fog?

Chances are, you don't have a marketing plan. The real reason you don't have a marketing plan?...

1️⃣ Because they are intimidating
2️⃣ They are tedious
3️⃣ Outright boring
4️⃣ Time-consuming to put together

You want a plan that's easy, actionable, and personalized...
..and on that journey of building your plan, you want to be a better, smarter marketer.

➡️ That's why I created the Marketing CLARITY Coaching program for small business marketers like you (and like Andrea).

Inside this coaching program, you’ll get...

Customer CLARITY: if you’re marketing to everyone, you’re marketing to no one. We’ll do a deep dive into WHO your prospective customers are and how you can close more sales by understanding their problems.

Company CLARITY: you’ll create your Brand Identity so that you can confidently create effective marketing messaging that resonates with your prospective customers.

Content CLARITY: when we’re done, you’ll have 100’s of strategic content opportunities and ideas for your videos, blog post, website, emails, and more!

❗️ So if you are a solopreneur or small business marketer stuck in the digital marketing fog, go to http://getmarketingclarity.com to learn more AND to book your 15-minute Discovery call with me.

It's that time of year again.The time when I pack up the Tricycle Creative caravan and leave Facebook (or..."Meta"...) t...
31/10/2021

It's that time of year again.

The time when I pack up the Tricycle Creative caravan and leave Facebook (or..."Meta"...) town for a month.

It's No Facebook November.

Why do I do this?

Well, there are a lot of reasons...

In fact, there are more reasons this year than last.

I've outlined them all in a letter I wrote to Facebook (🔗 in comments)

If you're a small business, I hope you'll also consider taking a break from Facebook for the month to see how it feels.

I'll be bringing in many of my digital marketing friends over on my podcast - TriPod - this month to discuss alternative marketing strategies and platforms that can replace Facebook for your business.

Also, there are a ton of other ways for you to get digital marketing + business growth content from me (all linked in comments):

📧 Email Newsletter

📺 YouTube

🦜 Twitter

🎙 Podcast

you don't have to be amazing to start.....but you have to start to be amazing.So what do you do when you don't know wher...
14/10/2021

you don't have to be amazing to start...
..but you have to start to be amazing.

So what do you do when you don't know where to start?

This is a question that's been the guiding light for me as I've been creating new marketing programs for business owners and entrepreneurs the last couple months.

Many people have no idea where to start when it comes to SEO.

So let's start here: SEO is important for online business growth because:

→ 68% of online experiences begin with a search engine

→ 61% of B2B marketers state that SEO and organic traffic generate more leads than any other marketing initiative

→ 80% of major purchases start with online research, even if the purchase itself happens in a store

Today, you have the chance to expand your SEO knowledge and learn what you need to be doing to improve your search visibility with our...

SEO Bootcamp: https://tricycle-creative.com/seobootcamp/

Here's what's included:

✅ Stop searching for the answer to “what is SEO?” because the first thing we do is a simple, but comprehensive, training session that explains Search Engine Optimization.

✅ No smoke and mirrors – learn how search engines actually work and why SEO strategies improve your visibility and rankings.

✅ SEO myths: search engines and search engine optimization are constantly changing. I’ll share with you the SEO myths that are outdated and ineffective (but some SEO “experts” still push them).

✅ Learn about the free and paid SEO tools that can help you with tracking, analytics, and content creation so you work smarter to achieve faster wins

✅ You’ll learn how to build a keyword list specific to your business, products, and services.

✅ Discover your top pages from search results and learn how to create SEO-optimized content that ranks for your keywords and reaches prospective customers

In an effort to help you finish the year strong and be prepared for the new year, I have special limited-time pricing but you have to reserve your spot ASAP!

Head over to my SEO Bootcamp page and book your Discovery Call today: https://tricycle-creative.com/seobootcamp/

This structured six-week training program is perfect for small businesses who are just getting started with SEO.

Different tools for different tasks.
12/10/2021

Different tools for different tasks.

Let's dig into the difference between a homepage, landing page, and squeeze page, so you can better understand them.

07/10/2021

This is just one of the many kind and glowing pieces of feedback I've received about my new Marketing CLARITY Coaching program.

If you're a creative business owner operating with no marketing plan, I can help.

Stop wandering around in a marketing fog and get Customer Clarity, Content Clarity, and Company Clarity!

Learn more at http://getmarketingclarity.com/

24/09/2021

🏀 Here’s the perfect solution if you want to be a marketing baller...

There’s an old saying in basketball: “you can’t teach height”

And many millionaires have been made in the NBA simply because they are tall.

But being tall is something you can’t attain…

So how does this apply to your creative business?

There will be businesses that have success without any marketing effort or know-how.

(they are the seven foot genetic lottery winners)

Then, there’s everyone else.

Average height and skill but the desire and passion to be better.

How do you become successful?

You work to work at your marketing.

You have to put in the time and effort.

So where does that training start?

It starts with the fundamentals.

It starts with Marketing CLARITY.

It’s a three-part gameplan:

1️⃣ Customer Clarity - I’ll get you in their shoes so you can get in their wallet.

2️⃣ Company Clarity - You’ll define your Brand Identity which means you can create amazing, high-converting marketing and messaging.

3️⃣ Content Clarity - Downloadable templates and video guides so you’ll be overflowing with valuable, strategic content for your social media, SEO, website, email, and sales materials.

So the question is - are you ready to come off the bench and put in the work to be a marketing baller?

If you are, comment CLARITY below and I’ll reach out personally to schedule a quick call to talk about how you can be a better marketing with my coaching help.

You know what they say:"(Facebook) rules were meant to be broken..."
23/09/2021

You know what they say:

"(Facebook) rules were meant to be broken..."

Facebook has for years used a little known VIP program that’s enabled millions of high-profile users to skirt its rules, according to a new report in The Wall Street Journal..

🤫 Let me share a secret about marketing plans.....they do not have to include endless hours of droning, BOOOOORING rese...
16/09/2021

🤫 Let me share a secret about marketing plans...
..they do not have to include endless hours of droning, BOOOOORING research.

In fact, all you need to get started is a blank sheet of paper.

Creative business owners like us aren’t building marketing plans because they are intimidating, tedious to make, or, frankly, just outright boring to put together.

I’ve worked with dozens of creative business owners to make marketing plans easy, actionable, and personalized...
..and on that journey of building their plan, I’ve made them better, smarter marketers.

So I started a group for creative business owners and I’m sharing my simple, easy-to-follow tips + strategies that people can use to develop their marketing plan and improve their marketing know-how.

That group is called Marketing CLARITY and here’s what happens inside:

✅ Top-performing strategies and how-to’s when it comes to marketing, content creation, sales, and social media.

✅ Simple, easy-to-understand livestream trainings to make you a better marketer (such as, “how do search engines work?”, “why traditional marketing plans don’t work”, and more!)

✅ The CLARITY Formula: how you can design the marketing plan your creative business needs through Customer CLARITY, Company CLARITY, and Content CLARITY

This is something you could definitely use in your creative business and I’d love for you to be here with us.

https://tricycle-creative.com/joinclaritygroup/

Years ago, when I started my business I had a serious problem figuring out my marketing... Can you imagine how embarrass...
15/09/2021

Years ago, when I started my business I had a serious problem figuring out my marketing...

Can you imagine how embarrassing + confusing that is for someone who DOES marketing?!

We’ve all done the same thing: read a ton of books, downloaded a bunch of guides, signed up for courses but none of them hit the nail on the head for us.

And as I spoke to fellow creative business owners they felt the same way but many of them had it much worse because they didn’t even have the benefit of my marketing know-how to provide some insight.

And then 💥 BAM 💥, it hit me.

Create a group for creative business owners and share my simple, easy-to-follow tips + strategies that people can use to develop their marketing plan and marketing know-how.

That group is called Marketing CLARITY and here’s what happens inside:

✅ Top-performing strategies and how-to’s when it comes to marketing, content creation, sales, and social media.

✅ Simple, easy-to-understand livestream trainings to make you a better marketer (such as, “how do search engines work?”, “why traditional marketing plans don’t work”, and more!)

✅ The CLARITY Formula: how you can design the marketing plan your creative business needs through customer clarity, company clarity, and content clarity

This is something you could definitely use in your journey and I’d love for you to be here with us.

https://tricycle-creative.com/joinclaritygroup/

I remember when I had to create a marketing plan for my business.Years ago, when I started my business I had a serious p...
31/08/2021

I remember when I had to create a marketing plan for my business.

Years ago, when I started my business I had a serious problem figuring out my marketing.

Without going into the full drama - can you imagine how embarrassing + confusing that is for someone who DOES marketing?! Yeah, I’m speaking my truth and telling you that I live and breathe marketing, have worked in it for 10+ years, and have been very successful, but when it came to my own creative business, I was a bit lost.

I read a ton of books, downloaded a bunch of guides, signed up for courses but none of them hit the nail on the head for me. And as I spoke to fellow creative business owners they felt the same way but many of them had it much worse because they didn’t even have the benefit of my marketing know-how to provide some insight.

And then 💥 BAM 💥, it hit me.

During this time, I had an 💡 epiphany (like that time Doc Brown hit his head on the toilet seat and came up with the flux capacitor) – I could use my marketing know-how to create a simple, easy-to-follow program that I can use to develop my marketing plan and share with fellow creative business owners.

That’s when I went to work on a program that I’m proud to call Marketing CLARITY.

In a nutshell, this unique coaching experience dives into:

1️⃣ Customer Clarity: define exactly who your customers are so you can craft marketing messaging that is relevant and impactful
2️⃣ Company Clarity: let’s look in the mirror and figure out your Brand Identity and Core Values
3️⃣ Content Clarity: don’t know what to create? After this program, you’ll have 100’s of content ideas and a content planner to help you

As I built this program, I realized that there was A LOT of guidance, tips, and advice I could provide to creative business owners to help them on their marketing journey…
..so I created the Marketing CLARITY group.

Inside, I share tips, strategies, and how-to’s related to marketing, content creation, sales, and social media.

If this sounds like something you could use on your journey to be a better marketer, come on in and join us!

https://tricycle-creative.com/joinclaritygroup/

There's a reason why the most popular service we offer is helping creative business owners create marketing plans.
24/08/2021

There's a reason why the most popular service we offer is helping creative business owners create marketing plans.

Four reasons why traditional marketing plans don’t work for creative business owners

SEO is vital for the success of your business. Use this guide to help you get started and track your performance.
16/08/2021

SEO is vital for the success of your business. Use this guide to help you get started and track your performance.

🎉 IT’S LIVE! 🎉 Yesterday, I launched my brand new Facebook group for creative business owners who need a marketing pla...
06/08/2021

🎉 IT’S LIVE! 🎉

Yesterday, I launched my brand new Facebook group for creative business owners who need a marketing plan.
..where I’ll be teaching EXACTLY what’s worked for dozens of creative business owners who had no idea where to start with their marketing.

This group’s gonna’ get nuts because I have huge plans on providing a ton of value this year.

If you’d like to join in on the fun, tap this link:
👉🏼👉🏼 https://www.facebook.com/groups/marketingclarity

I’ll approve you within minutes.

I’m going to pour my heart & soul into this group this year. Can't wait to see you inside ✊🏼

QUICK POLL 🤷🏼‍♂️ (tell me yes or no in comments)If I released a private creative business owners Facebook Group (100% f...
04/08/2021

QUICK POLL 🤷🏼‍♂️ (tell me yes or no in comments)

If I released a private creative business owners Facebook Group (100% free to join) and started sharing with you:

✅ #1) Weekly tips on marketing strategy and content creation

✅ #2) Behind the scenes video lessons of what I’m learning as a creative business owner myself (I’m talking productivity, growth tips, marketing updates, & more)

✅ #3) Ways to collaborate, share resources, and also learn from other active members of the group who are creative business owners, all at different stages of their growth

…WOULD YOU BE INTERESTED IN JOINING? 🤔

💬 Comment “Yes” or “No” below.

I’ve been preparing to mentor a much bigger audience this year and have A LOT of knowledge to share around building marketing plans and creating strategic marketing content + messaging.

If that interests you, let me know in the comments below!

I wanna gauge how many of you would like it 😃

03/08/2021

Tips and tricks to help you get comfortable on camera and create videos for your business: tripodpodcast.com

Video marketing is not a novelty anymore, it's essential. And it's totally understandable to be nervous or self-consciou...
29/07/2021

Video marketing is not a novelty anymore, it's essential. And it's totally understandable to be nervous or self-conscious. This episode is full of tips and tricks to ensure that perfection doesn't get in the way of production.

We’re diving into why video is so important for your business and tips for people who are not confident on camera.

I had so much fun chatting about loyalty programs with Paula Thomas! And, luckily enough, I recorded it so you can also ...
21/07/2021

I had so much fun chatting about loyalty programs with Paula Thomas! And, luckily enough, I recorded it so you can also learn about:

1️⃣ What is "loyalty marketing"?

2️⃣ Why Should A Small Business Invest In A Loyalty Strategy?

3️⃣ How Can Business Owners Improve Customer Loyalty?

Every company should invest in a loyalty strategy and their loyalty program should play a role that is specific to the type of industry.

This episode is for all the online entrepreneurs out there struggling with (or avoiding) their bookkeeping
02/07/2021

This episode is for all the online entrepreneurs out there struggling with (or avoiding) their bookkeeping

If cash is king, think of Evolved Finance as your kingdom advisor.

Want to know you need to be collecting reviews and testimonials? Video link in comments.
27/05/2021

Want to know you need to be collecting reviews and testimonials? Video link in comments.

18/05/2021

Trying to improve your business' SEO? Content is half the battle and Topic is a tool that I ❤️

💬 link to the full video and referral link to save 50% in the comments.

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One of the things that paid social media verification is pushing is the concept of “added security”. This comes after years of negligence and outright mismanagement of data and privacy which was just met with fines they could easily pay. The idea that these platforms can’t be bothered with protecting its users UNLESS you pay them is a huge 🚩for me. Is paid #socialmedia verification the end of social media as we know it? I discuss that with Craig Dacy (money coach) on the Marketing CLARITY Podcast (🔗 in bio)

AD-natomy of Pizza Ads
AD-natomy of Pizza Ads

What can you learn from pizza ads? Find out in this clip from my AD-natomy show.

The "I Know A Guy" excuse is one that digital marketing and creative service providers hear all the time. It was one of the topics that came up in a recent conversation with photograher Jerrell Trulove, we also discussed the most common objections to getting branded photos, the value of hiring professional creatives, Jerrell's approach to weddings, and the difference between headshots and branded photos. Full convo: https://lnkd.in/gdxArrWP

Website FAQ's, SEO Confusion, + "Working With Us" Guide Walkthrough with Wicky Design
Website FAQ's, SEO Confusion, + "Working With Us" Guide Walkthrough with Wicky Design

In this episode, marketing coach Ross Herosian sits down with a member of his Marketing CLARITY Community - Mark Crowell. Along with his wife Barbara, Mark runs Wicky Design – a Wordpress design and development company. We talk about his transition from a corporate job to entrepreneur, the most common questions he gets from people looking to create their website, and we’re going to go through their “Working With Wicky Design” document which made me love not only what they do, but how they do it.  Learn more about Wicky Design - https://wickydesign.com/ Want to see the video version of this episode? Go to https://youtu.be/bzYnV0nEy04 Did you enjoy this podcast?  Please consider leaving a short review on Apple Podcasts (or wherever you listen. It takes less than 60 seconds, and it really helps our show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.tripodpodcast.com (https://www.tripodpodcast.com/) ========== ➕ Join our FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media: https://tricycle-creative.com/join ➕ Are you wandering around in a marketing fog? Our Marketing CLARITY Coaching program can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative TikTok: https://www.tiktok.com/@hellotricycle Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https://twitter.com/hellotricycle MAPs is real and it affects many solopreneurs and small business marketers. MAPs stands for Marketing Analysis Paralysis and it's when you are so overwhelmed and confused by the digital marketing options that instead of making a wrong choice, you make no choice at all. Luckily, there's a cure - my Marketing CLARITY Co

Website FAQ's, SEO Confusion, + "Working With Us" Guide Walkthrough with Wicky Design
Website FAQ's, SEO Confusion, + "Working With Us" Guide Walkthrough with Wicky Design

In this episode, marketing coach Ross Herosian sits down with a member of his Marketing CLARITY Community - Mark Crowell. Along with his wife Barbara, Mark runs Wicky Design – a Wordpress design and development company. We talk about his transition from a corporate job to entrepreneur, the most common questions he gets from people looking to create their website, and we’re going to go through their “Working With Wicky Design” document which made me love not only what they do, but how they do it.  Learn more about Wicky Design - https://wickydesign.com/ Want to see the video version of this episode? Go to https://youtu.be/bzYnV0nEy04 Did you enjoy this podcast?  Please consider leaving a short review on Apple Podcasts (or wherever you listen. It takes less than 60 seconds, and it really helps our show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.tripodpodcast.com (https://www.tripodpodcast.com/) ========== ➕ Join our FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media: https://tricycle-creative.com/join ➕ Are you wandering around in a marketing fog? Our Marketing CLARITY Coaching program can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative TikTok: https://www.tiktok.com/@hellotricycle Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https://twitter.com/hellotricycle MAPs is real and it affects many solopreneurs and small business marketers. MAPs stands for Marketing Analysis Paralysis and it's when you are so overwhelmed and confused by the digital marketing options that instead of making a wrong choice, you make no choice at all. Luckily, there's a cure - my Marketing CLARITY Co

Website FAQ's, SEO Confusion, + "Working With Us" Guide Walkthrough with Wicky Design
Website FAQ's, SEO Confusion, + "Working With Us" Guide Walkthrough with Wicky Design

In this episode, marketing coach Ross Herosian sits down with a member of his Marketing CLARITY Community - Mark Crowell. Along with his wife Barbara, Mark runs Wicky Design – a Wordpress design and development company. We talk about his transition from a corporate job to entrepreneur, the most common questions he gets from people looking to create their website, and we’re going to go through their “Working With Wicky Design” document which made me love not only what they do, but how they do it.  Learn more about Wicky Design - https://wickydesign.com/ Want to see the video version of this episode? Go to https://youtu.be/bzYnV0nEy04 Did you enjoy this podcast?  Please consider leaving a short review on Apple Podcasts (or wherever you listen. It takes less than 60 seconds, and it really helps our show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.tripodpodcast.com (https://www.tripodpodcast.com/) ========== ➕ Join our FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media: https://tricycle-creative.com/join ➕ Are you wandering around in a marketing fog? Our Marketing CLARITY Coaching program can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative TikTok: https://www.tiktok.com/@hellotricycle Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https://twitter.com/hellotricycle MAPs is real and it affects many solopreneurs and small business marketers. MAPs stands for Marketing Analysis Paralysis and it's when you are so overwhelmed and confused by the digital marketing options that instead of making a wrong choice, you make no choice at all. Luckily, there's a cure - my Marketing CLARITY Co

When you're recording a TikTok walkthrough for beginners and your Roomba ruins it... Oh, wanna see that TikTok walkthrough? It's exclusively inside my 🆓 Marketing CLARITY Community: https://bit.ly/3wfZi6R

Marketing Mise En Place
Marketing Mise En Place

Mise en place (MEEZ ahn plahs) is a French term for having all your ingredients measured, cut, peeled, sliced, grated, etc. before you start cooking. In this episode, I'm sharing how it applies to your marketing. ====== Did you enjoy this podcast?  Please consider leaving a short review on Apple Podcasts (or wherever you listen. It takes less than 60 seconds, and it really helps our show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.tripodpodcast.com ➕ Join our FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media: https://tricycle-creative.com/join ➕ Are you wandering around in a marketing fog? Our Marketing CLARITY Coaching program can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative TikTok: https://www.tiktok.com/@hellotricycle Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https://twitter.com/hellotricycle

Marketing Mise En Place
Marketing Mise En Place

Mise en place (MEEZ ahn plahs) is a French term for having all your ingredients measured, cut, peeled, sliced, grated, etc. before you start cooking. In this episode, I'm sharing how it applies to your marketing. ====== Did you enjoy this podcast?  Please consider leaving a short review on Apple Podcasts (or wherever you listen. It takes less than 60 seconds, and it really helps our show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.tripodpodcast.com ➕ Join our FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media: https://tricycle-creative.com/join ➕ Are you wandering around in a marketing fog? Our Marketing CLARITY Coaching program can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative TikTok: https://www.tiktok.com/@hellotricycle Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https://twitter.com/hellotricycle

Marketing Mise En Place
Marketing Mise En Place

Mise en place (MEEZ ahn plahs) is a French term for having all your ingredients measured, cut, peeled, sliced, grated, etc. before you start cooking. In this episode, I'm sharing how it applies to your marketing. ====== Did you enjoy this podcast?  Please consider leaving a short review on Apple Podcasts (or wherever you listen. It takes less than 60 seconds, and it really helps our show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.tripodpodcast.com ➕ Join our FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media: https://tricycle-creative.com/join ➕ Are you wandering around in a marketing fog? Our Marketing CLARITY Coaching program can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative TikTok: https://www.tiktok.com/@hellotricycle Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https://twitter.com/hellotricycle

Clubhouse Cleaning, TikTok Time, + Twitter Tools (News Cycle - March 2022)
Clubhouse Cleaning, TikTok Time, + Twitter Tools (News Cycle - March 2022)

News Cycle is your monthly recap of marketing stories, updates, and news from the past month to help small business owners stay up-to-date so they can safely navigate the world of digital marketing. In this episode of TriPod, Ross is joined by friend and fellow coach Craig Dacy. Craig is a Financial Coach who helps small business service providers take home more money. You can learn more about him at craigdacy.com (https://craigdacy.com/) ====== Did you enjoy this podcast?  Please consider leaving a short review on Apple Podcasts (or wherever you listen. It takes less than 60 seconds, and it really helps our show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.tripodpodcast.com ➕ Join our FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media: https://tricycle-creative.com/join ➕ Are you wandering around in a marketing fog? Our Marketing CLARITY Coaching program can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative TikTok: https://www.tiktok.com/@hellotricycle Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https://twitter.com/hellotricycle MAPs is real and it affects many solopreneurs and small business marketers. MAPs stands for Marketing Analysis Paralysis and it's when you are so overwhelmed and confused by the digital marketing options that instead of making a wrong choice, you make no choice at all. Luckily, there's a cure - my Marketing CLARITY Coaching program! Learn more at https://getmarketingclarity.com/

Clubhouse Cleaning, TikTok Time, + Twitter Tools (News Cycle - March 2022)
Clubhouse Cleaning, TikTok Time, + Twitter Tools (News Cycle - March 2022)

News Cycle is your monthly recap of marketing stories, updates, and news from the past month to help small business owners stay up-to-date so they can safely navigate the world of digital marketing. In this episode of TriPod, Ross is joined by friend and fellow coach Craig Dacy. Craig is a Financial Coach who helps small business service providers take home more money. You can learn more about him at craigdacy.com (https://craigdacy.com/) ====== Did you enjoy this podcast?  Please consider leaving a short review on Apple Podcasts (or wherever you listen. It takes less than 60 seconds, and it really helps our show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.tripodpodcast.com ➕ Join our FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media: https://tricycle-creative.com/join ➕ Are you wandering around in a marketing fog? Our Marketing CLARITY Coaching program can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative TikTok: https://www.tiktok.com/@hellotricycle Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https://twitter.com/hellotricycle MAPs is real and it affects many solopreneurs and small business marketers. MAPs stands for Marketing Analysis Paralysis and it's when you are so overwhelmed and confused by the digital marketing options that instead of making a wrong choice, you make no choice at all. Luckily, there's a cure - my Marketing CLARITY Coaching program! Learn more at https://getmarketingclarity.com/

Clubhouse Cleaning, TikTok Time, + Twitter Tools (News Cycle - March 2022)
Clubhouse Cleaning, TikTok Time, + Twitter Tools (News Cycle - March 2022)

News Cycle is your monthly recap of marketing stories, updates, and news from the past month to help small business owners stay up-to-date so they can safely navigate the world of digital marketing. In this episode of TriPod, Ross is joined by friend and fellow coach Craig Dacy. Craig is a Financial Coach who helps small business service providers take home more money. You can learn more about him at craigdacy.com (https://craigdacy.com/) ====== Did you enjoy this podcast?  Please consider leaving a short review on Apple Podcasts (or wherever you listen. It takes less than 60 seconds, and it really helps our show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.tripodpodcast.com ➕ Join our FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media: https://tricycle-creative.com/join ➕ Are you wandering around in a marketing fog? Our Marketing CLARITY Coaching program can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative TikTok: https://www.tiktok.com/@hellotricycle Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https://twitter.com/hellotricycle MAPs is real and it affects many solopreneurs and small business marketers. MAPs stands for Marketing Analysis Paralysis and it's when you are so overwhelmed and confused by the digital marketing options that instead of making a wrong choice, you make no choice at all. Luckily, there's a cure - my Marketing CLARITY Coaching program! Learn more at https://getmarketingclarity.com/

Beginner’s Guide to SEO + SEM For Small Businesses (with Jyll Saskin Gales)
Beginner’s Guide to SEO + SEM For Small Businesses (with Jyll Saskin Gales)

When it comes to getting your business on Google, should you invest in Search Engine Optimization or Search Engine Marketing (or both)? In this episode, I welcome SEM smarty pants Jyll Saskin Gales as my co-host as we discuss the differences, similarities, and strategies related to SEO and SEM. Want to learn more about Google Ads? Visit Jyll.ca (http://www.Jyll.ca) to become a Google Ads Insider + use coupon code TRIPOD for $5 off your first month. ======= Did you enjoy this podcast?  Please consider leaving a short review on Apple Podcasts (or wherever you listen. It takes less than 60 seconds, and it really helps our show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.tripodpodcast.com ➕ Join our FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media: https://tricycle-creative.com/join ➕ Are you wandering around in a marketing fog? Our Marketing CLARITY Coaching program can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https://twitter.com/hellotricycle MAPs is real and it affects many solopreneurs and small business marketers. MAPs stands for Marketing Analysis Paralysis and it's when you are so overwhelmed and confused by the digital marketing options that instead of making a wrong choice, you make no choice at all. Luckily, there's a cure - my Marketing CLARITY Coaching program! Learn more at https://getmarketingclarity.com/

Beginner’s Guide to SEO + SEM For Small Businesses (with Jyll Saskin Gales)
Beginner’s Guide to SEO + SEM For Small Businesses (with Jyll Saskin Gales)

When it comes to getting your business on Google, should you invest in Search Engine Optimization or Search Engine Marketing (or both)? In this episode, I welcome SEM smarty pants Jyll Saskin Gales as my co-host as we discuss the differences, similarities, and strategies related to SEO and SEM. Want to learn more about Google Ads? Visit Jyll.ca (http://www.Jyll.ca) to become a Google Ads Insider + use coupon code TRIPOD for $5 off your first month. ======= Did you enjoy this podcast?  Please consider leaving a short review on Apple Podcasts (or wherever you listen. It takes less than 60 seconds, and it really helps our show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.tripodpodcast.com ➕ Join our FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media: https://tricycle-creative.com/join ➕ Are you wandering around in a marketing fog? Our Marketing CLARITY Coaching program can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https://twitter.com/hellotricycle MAPs is real and it affects many solopreneurs and small business marketers. MAPs stands for Marketing Analysis Paralysis and it's when you are so overwhelmed and confused by the digital marketing options that instead of making a wrong choice, you make no choice at all. Luckily, there's a cure - my Marketing CLARITY Coaching program! Learn more at https://getmarketingclarity.com/

Beginner’s Guide to SEO + SEM For Small Businesses (with Jyll Saskin Gales)
Beginner’s Guide to SEO + SEM For Small Businesses (with Jyll Saskin Gales)

When it comes to getting your business on Google, should you invest in Search Engine Optimization or Search Engine Marketing (or both)? In this episode, I welcome SEM smarty pants Jyll Saskin Gales as my co-host as we discuss the differences, similarities, and strategies related to SEO and SEM. Want to learn more about Google Ads? Visit Jyll.ca (http://www.Jyll.ca) to become a Google Ads Insider + use coupon code TRIPOD for $5 off your first month. ======= Did you enjoy this podcast?  Please consider leaving a short review on Apple Podcasts (or wherever you listen. It takes less than 60 seconds, and it really helps our show get discovered by other people looking for marketing help. Plus, I love reading reviews! For show notes and to listen online: https://www.tripodpodcast.com ➕ Join our FREE Marketing CLARITY Community full of tips, strategies, and how-to’s related to marketing, content creation, sales, and social media: https://tricycle-creative.com/join ➕ Are you wandering around in a marketing fog? Our Marketing CLARITY Coaching program can help! Learn more at http://getmarketingclarity.com/ CONNECT WITH TRICYCLE CREATIVE Website: https://tricycle-creative.com YouTube: https://youtube.com.com/tricyclecreative Instagram: https://www.instagram.com/hellotricycle Facebook: https://www.facebook.com/hellotricycle Twitter: https://twitter.com/hellotricycle MAPs is real and it affects many solopreneurs and small business marketers. MAPs stands for Marketing Analysis Paralysis and it's when you are so overwhelmed and confused by the digital marketing options that instead of making a wrong choice, you make no choice at all. Luckily, there's a cure - my Marketing CLARITY Coaching program! Learn more at https://getmarketingclarity.com/

CLIP - Surfer SEO Fave Features
CLIP - Surfer SEO Fave Features

Last week I did a video on one of my favorite SEO tools - Surfer. I use a lot of professional and entry-level tools when it comes to SEO for my own site and for my clients. Surfer is a suite of tools that anyone can use and it can help you create, improve, and optimize your website and content to improve your search rankings. In the video, I share with you my three favorite features inside of the Surfer platform: Content Editor, Page Audit, SERP Analyzer. Interested in full video? Check it out here: https://youtu.be/0hiSJ3ItRu0

Stuck In A Digital Marketing Fog?
Stuck In A Digital Marketing Fog?

I’m thrilled to be sharing something I’ve been working on for months… Something I’ve designed to help make you a better marketer… Something that combines all my courses, trainings, and guides… And that “something” is… (drumroll) The Marketing CLARITY Community! The Marketing CLARITY Community (https://clarity.tricycle-creative.com/) helps solopreneurs and small business marketers who are struggling with their marketing by providing an online space where you can: 1. Improve your marketing skills 2. Increase your digital marketing knowledge 3. Expand your support network And, it’s completely free. Inside, you’ll get: 1. Top-performing strategies and how-to’s when it comes to marketing, content creation, sales, and social media. 2. Simple, easy-to-understand webinars to make you a better marketer (such as, “how do search engines work?”, “why traditional marketing plans don’t work”, and more!) 3. Access to Marketing + Business Growth Bootcamps and easy-to-follow Guides 4. Discounts on digital marketing and business growth tools and software 5. Learn about my “CLARITY Formula”: how you can design the marketing plan your creative business needs through customer clarity, company clarity, and content clarity Click the link below to join the community and I can’t wait to see you inside. https://clarity.tricycle-creative.com/ Keep pedaling!

Why Andrea Signed Up For CLARITY Coaching
Why Andrea Signed Up For CLARITY Coaching

Are you a solopreneur or small business marketer wandering around in the digital marketing fog? Chances are, you don't have a marketing plan. The real reason you don't have a marketing plan?... 1️⃣ Because they are intimidating 2️⃣ They are tedious 3️⃣ Outright boring 4️⃣ Time-consuming to put together You want a plan that's easy, actionable, and personalized... ...and on that journey of building your plan, you want to be a better, smarter marketer. ➡️ That's why I created the Marketing CLARITY Coaching program for small business marketers like you (and like Andrea). Inside this coaching program, you’ll get... Customer CLARITY: if you’re marketing to everyone, you’re marketing to no one. We’ll do a deep dive into WHO your prospective customers are and how you can close more sales by understanding their problems. Company CLARITY: you’ll create your Brand Identity so that you can confidently create effective marketing messaging that resonates with your prospective customers. Content CLARITY: when we’re done, you’ll have 100’s of strategic content opportunities and ideas for your videos, blog post, website, emails, and more! ❗️ So if you are a solopreneur or small business marketer stuck in the digital marketing fog, go to http://getmarketingclarity.com to learn more AND to book your 15-minute Discovery call with me.

Marketing CLARITY testimonial
Marketing CLARITY testimonial

This is just one of the many kind and glowing pieces of feedback I've received about my new Marketing CLARITY Coaching program. If you're a creative business owner operating with no marketing plan, I can help. Stop wandering around in a marketing fog and get Customer Clarity, Content Clarity, and Company Clarity! Learn more at http://getmarketingclarity.com/

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