Paper Cup Project Melbourne

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Paper Cup Project Melbourne

The Paper Cup Project started with one question: how can we help Melbourne artists, designers, thinkers and doers connect with the local community?

While social media does wonders for the little people, the general rigmarole of it just wasn’t showcasing the killer Melbourne talent nearly enough in our eyes. After many a brain storm, whiskey, and late night, we saw the power and potential in the humble takeaway cup’s reach. It allows everyone the opportunity to stumble across something new, just by picking up their regular in a P*P cup. That m

eans babies, grandmas and hippies can get in on the good stuff… Not just the iJunkies. Our passion for the bean played a big part in the idea too. There’s just as much coffee talent on the Perth scene as there are typical artisans, and we’ve created a medium to share it all. By distributing P*P cups to independent cafes and restaurants, we’re able to expose the hole in the wall, hidden gems. It also adds a point on interest to the already well-trafficked favourites. Anyone that comes across P*P’s initiative and wants to support, check out the directory on where to get a hot one. We do it because we love Melbourne, the local talent, and the city’s coffee. At the core, P*P is about the community and making a positive difference, and you can’t succeed at that without giving back.

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http://www.papercupproject.com/

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