12/01/2026
Im back after a bit of a break from Instagram, and if I'm completely honest, I didn't miss it one bit.
So here's how 2026 is going to go.
I'm still going to be here, creating my usual whisky content, but I'm going to be a lot more selective on what I cover.
I still really enjoy chatting about whisky and talking to the whisky community, but sometimes I bite off more than I can chew, meaning whisky reviews eat into family time aswell as lugging bags of bottles on around family days out, and my kitchen looking like a whisky sample breeding ground.
After combining that with the shambles that is Instagram itself, limiting reach, hiding content etc, and a few other whisky Instagram accounts turning to AI to write their reviews, or buying likes/followers (I even spotted one person buying views on christmas day!), I've found myself enjoying Instagram less and less.
So, 2026. The year of quality over quantity.
Hope you all had a good festive break!