The Bespoke Designs

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The Bespoke Designs

I help women increase sales,by increasing their inner confidence and creating a powerful online brand

21/11/2025

Still confusing your brand’s vibe with your visual identity system?

Let’s clear that up once and for all. 👀✨

A moodboard gives you an aesthetic direction but a strategic visual identity gives you a profitable brand presence.

And YES… there is a massive difference.

In this carousel, I’m showing you exactly why a moodboard alone won’t elevate your brand and why a strategic, well-built brand identity is essential if you want to attract premium clients, raise your rates, and stand out online.

A professional brand identity includes:

💎 Strategic color psychology (colors that convert, not just look pretty)

💎 Purposeful typography (fonts that communicate your personality)

💎 Logo marks + submarks (built for recognition across platforms)

💎 Patterns, textures & graphic styles

💎 Photography direction & brand aesthetic guidelines

💎 Packaging, layouts & branded systems

Together, these elements are designed to:
✨Reflect your elegance, power, and feminine confidence

✨Build instant brand recognition

✨Increase your perceived value (hello, premium pricing!)

✨Strengthen trust and emotional connection

✨Create a consistent, unforgettable brand experience

Here’s the truth every coach and entrepreneur must know:

Moodboards are vibes.
Visual identities are business tools.

A cute aesthetic won’t build authority.
A strategic identity will.

Pretty branding doesn’t convert
Premium, purpose-driven branding does.

Swipe through to see the difference visually…
and if you’re ready for a brand that doesn’t just look good, but actually works …

💎 Book your Bespoke Brand Consult Call

DM me BRAND or click the link in my bio to get started.

Because unforgettable brands aren’t built on Pinterest vibes…

They’re built on strategy, identity, clarity, and confidence.

20/11/2025

Think a logo is enough?

Here’s the truth no one tells you… 👀

Your brand isn’t struggling because your logo is “not perfect.”

It’s struggling because you’re relying on a single symbol to do the job of an entire visual identity system and that system is what actually makes your business recognizable, trusted, and premium.

A logo is only 5% of your visual presence.

The other 95% is what decides whether people:
✨ remember you
✨ trust you
✨ pay you high-ticket
✨ and feel instantly connected to you

Inside this carousel, I’m breaking down:
💎 The real role of a logo (and why it’s not meant to carry your whole brand)
💎 Why your brand might still feel “off” even after getting a logo
💎 What STRATEGIC visual identity really includes
💎 How to create a brand presence that feels premium, consistent and unforgettable

Because here’s what I want every woman entrepreneur to know:
A powerful visual identity doesn’t just make you look good…it empowers you to raise your rates, show up with confidence, attract aligned clients, and finally feel SEEN.

If you’re done blending in and ready for a brand that elevates your business and mirrors your brilliance…

💎 Book a Bespoke Brand Consult Call with me.
Let’s build the identity your business deserves.

👉 Click the link in bio or DM me BRAND to get started.

31/10/2025

Happy Halloween 🎃 👻

Share your favorite scary movie 🎥

🎃

13/10/2025

🍂 Autumn isn’t just a season of change - it’s a reminder that transformation can be beautiful.

Just like the trees, your brand sometimes needs to shed what no longer fits to make space for something new.

Maybe your business has evolved. Your clients have changed. You’ve outgrown the visuals and messaging that once worked. But here’s the truth…holding onto an outdated brand because it’s “comfortable” only delays your next level of growth.

Autumn whispers what most of us resist: it’s okay to let go. The old version of your brand served its purpose. But the new version ..the one that feels more refined, confident, and aligned is waiting to be revealed.

Think about it like this: rebranding isn’t about starting over. It’s about stepping into the identity you’ve already grown into. It’s the visual and emotional reflection of who you’ve become.

When you rebrand with intention, you’re not abandoning your roots, you’re deepening them. You’re taking the lessons, the evolution, and the confidence you’ve built, and wrapping them in a visual identity that finally matches your power.

Because just like autumn, your brand’s evolution can be rich, warm, and breathtakingly beautiful. 🍁

🖤 So if you feel that pull for change… trust it.
It’s not a setback…it’s a sign you’re ready to rise into your next identity.

👉 Book a call today and let’s create a brand transformation that feels like your personal autumn - a release of the old, a celebration of who you’ve become, and the beginning of something extraordinary.

10/10/2025

✨ Ditch niche-pressure branding. Build your identity, not a box you have to shrink into.

For too long, coaches and entrepreneurs have been told they must fit into a tiny, hyper-specific niche to stand out.

But here’s the truth: when you shrink yourself to fit a box, you lose the very spark that makes your brand magnetic.

Your brand identity isn’t about limiting who you are - it’s about elevating your essence. The colors you choose, the logo that represents you, the photography style that captures your vibe… all of these pieces should expand with you, not cage you.

Think about Oprah. She didn’t succeed because she picked one sliver of a niche..she built an identity rooted in empathy, empowerment, and authenticity. That identity allowed her to create talk shows, produce films, build a magazine, and launch an entire network. Her brand presence became bigger than any one offer.

Or take Virgin. Richard Branson didn’t build his empire by niching down into one industry. He built a bold, adventurous brand identity that allowed him to expand from airlines to music to space travel.

The identity gave him freedom; the visuals amplified the energy.

That’s what powerful branding does. It gives you the clarity and confidence to show up fully, without pressure to squeeze yourself into a category that doesn’t fit. When your brand is built from the inside out, your visual identity becomes timeless, versatile, and magnetic.

And if you’re ready to stop dimming your brilliance and invest in a visual brand that expands with you, now is the time. Because when your brand reflects your full identity, opportunities open up and clients no longer question if you’re the one - they just know. ✨

👉 Book a call today and let’s design a brand presence that frees you from the box and positions you as unforgettable.

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Monday	09:00 - 18:00
Tuesday	09:00 - 18:00
Wednesday	09:00 - 18:00
Thursday	09:00 - 18:00
Friday	09:00 - 18:00

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http://www.thebespokedesigns.com/

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