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14/11/2024

Lisa Fera, a representative for Primerica, needed new photos to promote her brand on social media and her website and asked, MEDIA - The Creative Agency to capture her true self.

Lisa was such a fun client to work with and she gave it her all in front of the camera. Some clients do struggle with getting comfortable in front of the cameras, though.

Click the link in the comments for six simple tips to follow to help with your confidence in front of the camera.

05/11/2024

If you’re investing in marketing, you want it to do the heavy lifting for you.

Marketing isn’t only a tool to get your name out there, but a way to build familiarity with your brand that makes your potential clients eager to hear from you again.

People trust faces they recognize and brands they know, which means you want to make sure when people come across your ads, social media, and website that they’re forming a positive association with your brand. So how can you promote this exciting connection between potential clients and your brand?

Marketing with photography and using real photos of your team, your location, and your clients is more effective than using stock imagery or graphics. It is one of the top ways to build trust, connection, and familiarity with your audience. According to a recent study with Search Engine Journal, web content that contains photos or videos performs 94% better than plain text.

Our feature this week, Priscilla Green, trusted MEDIA to capture stunning photos of her to get more eyes on her business. You want those eyes on your content, too, so let’s discuss three ways you can elevate your brand by marketing with photography that features you, your team, and your business, click the link in the comments to read on.

29/10/2024

Representing yourself online isn’t just about posting your new promotions online.

When you want to draw in those ideal clients and leave a lasting impression of yourself in their minds, then you have to start building a relationship with that audience.

Building that relationship and forging a bond of trust between you and your ideal audience is the key to bringing them to you, not the other way around.

One of the best ways to start building that relationship is to use stunning, professionally shot photography for your social media.

Using colorful and well designed graphics is always fine, but the majority of your pages’ should always incorporate dazzling photos of you.

People have a hard time trusting a business if they’ve never dealt with them, so even though your graphics look professional, you’re not building that bond of trust.

However, people are ready and willing to trust others, so by incorporating photographs of yourself on your business outlets, you are actively encouraging your audience to become your clients.

The benefits of using professionally taken photographs of yourself for your business greatly outweigh anything you can think of.

Click the link in the comments to learn just a few reasons why you should use more professional photographs.

22/10/2024

Have you ever wondered if the path toward a fulfilling career is leaving you stuck? Are you a high-achieving entrepreneur struggling to get to the next level and step into the best version of yourself?

Along life’s journey, it’s common to be caught up in constant financial stress and anxiety. Due to this, we often work whatever job we can to make ends meet. After all, survival and meeting basic needs has to be a top priority, especially if you have children. The very thought of being able to achieve successful career opportunities may be the furthest thing from your mind because you’re caught in survival mode.

Looking at an overall perspective of just how high stress is for people in relation to money is staggering yet eye-opening. According to a study done by The American Psychological Association, “72% of Americans reported feeling stressed about money at least some time in the prior month.” That is 241,777,071 Americans who are feeling the weight of financial burden!

But what if we came to a different realization? What if we took a different approach and shifted our mindset in a direction we never have before? The ideal life you have been hoping for and dreaming about won’t just happen. We have to work at it and be clear about our purpose. However, when intense discouragement rises to the surface, it’s easy to succumb to it.

MEDIA – The Creative Agency had the pleasure of connecting with business psychic coach Amanda Kunkel, who uses her gifts to tap into the universe and align her clients onto their unique path to success. She said that real change begins with these steps:

- Recognize your vulnerability
- Seek out knowledgeable individuals who can awaken something you’ve never tapped into before
- Realize that there is great potential for your greatness to shine through
- Lean into your God, the Universe, your Source

Click the link in the comments to read on as Amanda provides an in-depth look at how you can change your outlook and work with a Universe Liaison like her to follow your personal success journey.

15/10/2024

Many individuals are hesitant to pursue a passion due to fear. So how can we move beyond such debilitating mindsets that diminish our chances at success?

Sorting through the never-ending to-do lists for your business can be overwhelming and is something that will eventually leave us feeling depleted.

Our goals are attainable, even when we are struggling to reach the next level of income revenue for our businesses. The key is to know how to navigate through the concerns that appear at every step of the business-building process and move forward in the next steps that will catapult you into receiving higher income levels.

When delving into numerous success stories from entrepreneurs, it’s clear that work needs to be done in communicating business expectations to see a higher rise in successful business endeavors. According to www.thinkimpact.com, “just 25% of businesses survive the 15 or more years. 38% of entrepreneurs state that being self-disciplined is the most important factor.”

After viewing these statistics, we can see the immense value in hiring coaches who are experts in strategizing your business growth. These particular coaches are also going to assist with prioritizing the most efficient ways to cut out unnecessary practices to allow for new and more efficient methods.

Business owners want to advance their options to increase maximum results, however more times than not, they lack the knowledge base on how to make this happen. They feel that every approach that could possibly be pursued has been taken, and all options are exhausted. This is where we tend to become stagnant in growth opportunities.

There are areas of focus that are pivotal to leading an entrepreneur down a confident path in their ability to serve others while almost effortlessly scaling their business. We’re lucky to sit down with business coach Alex Pursglove to discuss her key points for a successful business.

Click the link in the comments to learn more.

08/10/2024

“To the young mothers who feel trapped in their circumstances, I say this: Never give up on your dreams.”

“I pleaded with God, ‘Please Lord, I will do whatever work you give me today, and I will work for man as though I am working for you, but please God, open my eyes to what you are calling me to because I just can’t believe that this is it.’”

“It could never happen to me. I had that thought countless times about being subjected to domestic abuse.”

“I cling to the belief that I am setting an example of resilience and perseverance for my kids. Every setback is a lesson in grit and determination, even if that light at the end of the tunnel sometimes feels like an oncoming train.”

“She was brand spanking new, and I was desperate to hold and nurse my daughter.”

It’s finally happening!

Powerful Synergy is almost here!

You’re going to be BLOWN away by the tear-jerking, heartfelt stories that are guaranteed to revitalize and inspire you by the women in this book alongside me – I mean it.

You see this book is NOT just for mama entrepreneurs. It is for moms EVERYWHERE ❤️

The most awesome part is that 100% of profits for this book will go to benefit The Global Sisterhood 501(c)(3)!

Now mark your calendar to get your book on October 10th!

AND book your own headshots – our next mini-sessions are on Tuesday, October 15, 2024! Click the link in the comments to schedule your photos!

PS and always always visit our website to read and learn from the best in our weekly MEDIAZINEs.

Photo by our amazing partner, CDM Photography, on location at Infinity Custom Homes!

01/10/2024

What’s the easiest way for your clients to help you promote your location without even realizing it?

Every entrepreneur wishes they could promote their business on social media without having to do it all themselves.

After all, the growing of an audience on social media means a growing interest in your business, it’s a no brainer. However, it’s hard to nail down a way to promote your business online by simply doing what you do best!

The only thing that would make it better is if you could get your clients to promote your business in a way that showed how popular your business is and how much they love being there themselves.

Thankfully, there is one thing that you can set up inside your location that will encourage your clients to promote your business on social media with just the click of a few buttons.

We’re about to introduce you to the power of the selfie station!

The selfie station is an area in your business, typically the seating area, where your clients can excitedly take selfies of themselves while they wait. The idea is for them to tag and check in to your business in their posts which will spread the word about your business and service across their social media platform.

When your clients take selfies at your location, tag your business, and post excitedly about what you do, it’s essentially a free promotion from everyone who partakes in it! What’s even more exciting is that it’s being spread to an audience that you may not have had access to otherwise.

However, it’s important to make sure you’re calling your in-store clients to act on their excitement and take selfies. That said, having a promotional piece that calls them to take selfies and tag your business will entice them to promote you on their social media and have fun doing it.

Sounds easy enough, right? Well, there are a few more key elements you need to know about selfie stations to get the most promotional value out of them. Click the link in the comments for a few ways you can make your selfie station as fantastic as possible.

24/09/2024

You’ve heard all the emphasis on getting professional photos or videography done for your brand, but you’re not sure how to use it.

What’s the point in getting those headshots or having someone create that highlight reel if you don’t know how to leverage it in your company’s favor?

For starters, getting professional photography and videography services for your brand opens you up to a world of marketing possibilities, especially by choosing a team specifically focusing on creating marketing-based media.

This is our specialty, and we’re always thrilled to bring in partners who fill the zone of genius needed to have a fully-rounded marketing ensemble.

Today we’d love to focus on one of our key partners in photography and videography.

Click the link in the comments to learn more.

17/09/2024

As a business owner, you’re highly susceptible to going all-in on your business and putting everything else on the back burner sometimes. But at some point, you know it all catches up to you! This means less energy, brain fog, and often not loving how you look in the mirror, and quite frankly not loving your business so much either.

MEDIA - The Creative Agency, is a marketing agency that loves to serve and feature the wisdom of business experts in the holistic health, wellness, beauty, and fitness industries, so we thought we’d feature one on our show and online magazine to educate us and you on how to infuse helpful practices into your mind and body and how the two relate for optimal performance, that then leads to prosperity and abundance.

Our CEO, Marta Sauret Greca, had the pleasure of sitting down with Laura Kleber, a holistic health coach. Laura has always had a passion for teaching and helping others find solutions. After struggling with stress and the pressure of building her DIY home decor business, Laura found that she had put her health to the wayside. This led her to focus on her health and inspired her to take her desire to teach others to live better lives with more energy, clarity, and abundance.

This week, Laura gives us her best tips for regaining your energy, clearing your mind, and getting your health on track so you can call in more prosperity in your life. In tandem with that, Marta will make the connection for you on how there’s such a beautiful analogy when it comes to fueling your body with nontoxic and organic practices, as well as utilizing that same thinking for your mind as a business leader as well.

Click the link in the comments to read on.

10/09/2024

You read all the success books. Work those moonlight hours. Up at the crack of dawn, going, going, going, gone. So you’re well in tune with what you think drives your success. And perhaps you’re also well aware that your HEALTH is the number one thing! But you’re always game to learn something more. You’re open to the idea that you don’t know it all, and when a holistic health and wellness expert speaks, you’re willing to listen!

As the marketing agency that provides social media, email marketing, web development and design, SEO, and ad strategies on platforms like Google, Facebook, Instagram, and LinkedIn to holistic wellness and beauty experts, we decided to feature the one and only Dr. Cristina Strahotin, as she shared 5 key ways to support the number one driver of your success: your health.

But first, who is Dr. Cristina, and why should you read on to what she has to say?

Cristina Strahotin, MD, is a triple board-certified internist, gastroenterologist, and transplant hepatologist. “Oh boy, that is a mouthful,” Dr. Strahotin jokes. “And yes, lots of years of training. And guess what? I am still training every single day because I realized that what I learned over those many long years is only one side of the coin.” Through the Institute of Integrative Nutrition, personal reading, and association with holistic cutting-edge brands, Dr. Strahotin shared she learned the other side of the coin, the one I am living in my day-to-day life.

“I, like you, want to see a provider who sees me and hears me for whatever my beliefs and thoughts are, who is trying to work with me rather than give me a script, who is trying other methods before I am given a list of pills that could interact amongst each other and give me side effects that need another pill or leave me feeling worse than when I started.”

Dr. Strahotin grew up in Romania, a small Eastern European communist country at that time, in a home where pretty much everything that ended up on the table was homegrown, where there was a lot of manual labor, but good wholesome physical activity and nutrition.

Learn more about Dr. Strahotin and how to support your success by clicking the link in the comments.

03/09/2024

What’s the first thing you need to attract your audience to your social media marketing?

There are a lot of entrepreneurs who will say that compelling copy should be at the top of the list, but copy isn’t what your ideal audience is looking for when they’re online.

When your ideal audience is scrolling through their social media, they’re not taking a few seconds to read a bit of every single post on their feed.

Audiences online are becoming more discerning about what they choose to interact with, and the first thing that attracts them is always going to be an image.

The images you use for your online marketing campaigns make a huge difference in attracting your audience. That’s why we encourage every business owner and entrepreneur to use professional photographs when they market online.

Using graphics and stock images may help you for a time, but using professional photographs of your team and your products opens whole new doors for your business.

Not only are they more stunning and captivating, but they also allow your audience to open the door to your business. They’ll be able to see what it’s like to work with your team and place themselves in those situations.

Click the link below to read this week's MEDIAZINE.

https://mediacreativeagency.com/how-to-stop-your-ideal-audiences-scroll-by-captivating-them-through-the-power-of-professional-photography/

This week's cover features Dr. Brianne Kemp of Live Well Wexford.

27/08/2024

Deneen Joyner is a soul medium, spiritual coach, and storyteller who wants to make sure that you understand and confront your spiritual and emotional pain. Through her Native American inspired ways, Deneen connects with the ancestors of the past. She uses her gifts to heal your pain as she partners with you and your soul so you can feel peace in your heart.

Deneen reached out to MEDIA - The Creative Agency to produce videos that show who she is and how she can help you.

During filming, the team interviewed Deneen on how she came to be a spiritual coach. The team made sure to capture Deneen’s inspiring story in a way that was true to who she is as well as making sure that the video was filmed in a way that would be eye-catching to her audience and online dream clients.

There are a few things to keep in mind when creating a video production shoot and the MEDIA team implements in every one of our professional videos. Click the link in the comments to learn what they are so you can implement in your own videos at home!

13/08/2024

Your next revenue level is out there…and it’s buried beneath the papers in your home office.

You know what it’s like to have your desk covered. You’re always searching for a pen or that one file you know you left in one spot. This mess might extend to other parts of your house, like your living areas or bedroom.

A cluttered space often leads to more stress and overwhelm, and it’s a mental block to business owners reaching their next revenue level. How are you supposed to hit six or seven figures when you have so much standing in your way, literally?

This week, we’re featuring Erika Maddamma, who is here to help organize your space so you can remove the physical and mental clutter keeping you from your goals. Are you ready to save time and enjoy more peace while your business grows and expands?

Click the link in the comments and let's dive in.

06/08/2024

When it comes to your online marketing, you probably spend much of your time thinking about what it takes to captivate your ideal audience, get them to drop everything they’re doing, and encourage them to invest in your business.

Attractive, professional photography reigns supreme when it comes to enthralling your ideal audience and encourages them to hear more of what your business has to offer them.

Using well-crafted graphics and stock photos may have taken your business this far, but to make your business stand out amongst the rest of the noise of everyone’s social media scroll, your photographs need to build a bond between your business and your ideal audience.

Ever since social media bloomed as one of the world’s favorite ways to engage, everyone has trained themselves to ignore what they think isn’t worth their time.

However, no one is going to stop and read paragraphs to determine if your business is worth the investment of their time, let alone their money.

This means that the visual elements you choose to pair with your compelling copy are the most important tool you can utilize when catching the eye of your ideal audience.

This leaves one big question on every business owner’s mind. What does it take for photographs to enthrall your ideal audience enough to give your business the time of day?

Click the link in the comments to read on and learn some tips on how to enthrall your audience with photography.

The week's cover features Christine Furman of Momspiration412 Worldwide.

30/07/2024

Stopping your ideal audience’s scroll and spreading your message isn’t as difficult as it seems.

If you’re an entrepreneur, then you probably know that getting your ideal audience to associate with your message and marketing isn’t easy. You probably use compelling copy to promote yourself and beautiful graphics to draw in your audience.

Using those elements is fine, but using graphics doesn’t establish a personal connection to your audience, and they won’t stop to read your message if they aren’t sure it’s worth their time.

The truth is that we live in a digital age, and your ideal audience needs to be able to associate with you before they consider your message.

The number one element you can employ to attract your ideal audience is by using professional photography. Professional photos don’t just make you look good online. They show your audience who you are and that you stand by your service.

Most people see business as something that’s faceless, and they’ll hesitate to use a service if they’ve never used the company. However, everyone is quick to trust people, and professional photography puts you at center stage.

By using professional photographs in your online marketing, you are forging a bond of trust with your ideal audience. You’re establishing that your company isn’t faceless. You’re telling them that you’re the face of your business and that your reputation is your business’s reputation.

You’ll be able to draw in your ideal audience, stop their scroll, and compel them to hear your message just because you’ve shown your face. That’s the power and energy that professional photography can bring to your marketing.

However, that’s not the only reason to use stunning photography. Click the link in the comments for a few more reasons why professional photography can open new doors to your ideal audience.

23/07/2024

As you become more visible online, you want to be able to attract your dream clients by showcasing the authentic version of yourself. After all, your audience is looking for real people they can connect with beyond a brand name. While you want to make your potential clients feel comfortable, you also want them to recognize you as the expert in your industry.

So how do you balance highlighting your expertise while allowing your audience a glimpse at who you are?

Our MEDIA team knows exactly how to bring out your personality through photos while also framing you as professional, knowledgeable, and skilled in your chosen field. We’re walking you through some of the methods we use to create stunning photos that speak to the core of who you are.

Click the link in the comments to read on.

Cover features Katalin Reimann of Quantum Klinik

16/07/2024

What’s one easy way to enhance your business’s social media marketing to draw your ideal audience to your message?

If you’re an entrepreneur who uses social media to market your business, then you know that attracting your ideal audience isn’t always easy.

After all, there’s a lot that goes into creating a social media post that speaks to the heart of your audience. You have to craft your message carefully, tailor it to the needs and desires of their needs, and assure them that you can give them what they need and deserve!

You’ve climbed that ladder of success through your expertise and knowledge of your industry, so of course the message you broadcast to your audience speaks to their needs. However, when it comes to social media marketing, you might not be looking at the whole picture.

In truth, no one who’s browsing social media is reading every block of text that comes across their feed no matter how much it would benefit them if they did so. But there’s always one piece of a social media post that catches your audience’s eye.

So what’s the most striking part of the puzzle? It’s always going to be your photos.

Click the link in the comments to read on.

09/07/2024

There were only a few spots to be a part of a virtual summit – and in no time of “launching” the announcement, the opportunity to attend was sold out with a waiting list of women interested in attending the small group, closed-knitted group eager to learn about holistic health and beauty.

No ads were spent. No cold-pitching occurred. No overly-techie launch.

Just simple organic marketing and reachouts – but what does that mean? What was done exactly? Read this article in its entirety as we spell it all out for you – how we utilized organic marketing on Facebook, Instagram, LinkedIn, and e-blasts to get the word out and quickly get enough happy YESes to compile a list of high-vibe ladies for our past virtual summit.

Click the link in the comments to read on.

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Deneen Joyner is a soul medium, spiritual coach, and storyteller who wants to make sure that you understand and confront your spiritual and emotional pain. Through her Native American inspired ways, Deneen connects with the ancestors of the past. She uses her gifts to heal your pain as she partners with you and your soul so you can feel peace in your heart. Deneen reached out to MEDIA - The Creative Agency to produce videos that show who she is and how she can help you. During filming, the team interviewed Deneen on how she came to be a spiritual coach. The team made sure to capture Deneen’s inspiring story in a way that was true to who she is as well as making sure that the video was filmed in a way that would be eye-catching to her audience and online dream clients. There are a few things to keep in mind when creating a video production shoot and the MEDIA team implements in every one of our professional videos. Click the link in the comments to learn what they are so you can implement in your own videos at home!

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