Radial Path

03/05/2024

🚀 Meet Radial Path at ITW 24! 🚀

The Radial Path team is gearing up for ITW 24! As a leading marketing consultancy specialising in telecoms and digital infrastructure, we're on a mission to revolutionise marketing in the sector.

🤝 Who Are We Looking to Meet?

▪️Marketing and Product Leaders: Feeling the squeeze from all sides? We understand the pressure you're under—juggling a massive list of tasks and priorities, while managing a team. Let us help you streamline and innovate.

▪️Startups & Innovators: From InfraTech to NaaS or advancements in cybersecurity, we’re ready to boost your product and protect your investment.

▪️Founders & Investors: Discuss how strategic marketing can safeguard and scale your ventures.

🌐 Why Connect With Us?
Radial Path isn't just a marketing agency; we're your growth partner. Whether you're a large corporation or a dynamic startup aiming for your next big funding round, we specialise in creating bespoke GTM, brand, and digital strategies for the B2B digital infrastructure and tech sectors.

📅 Book a Meeting at ITW 24
Transform your marketing and elevate your products. Don’t miss out on a conversation that could change the game. https://eu1.hubs.ly/H08X0vb0

19/04/2024

🌟Calling all digital infrastructure and InfraTech brands attending ITW! 🌟

Are you struggling with complex marketing challenges like how to leverage AI, a chaotic CRM, inconsistent leads, conversion issues, or launching in new markets with limited resources?

The team at Radial Path can help. Why not book a slot with us and see how:

👉 https://eu1.hubs.ly/H08HZTZ0

We're not just any agency; we specialise in your sector, understand its nuances, and know what it takes to make products succeed.

17/01/2024

PTC' 24 is just around the corner! 🌺 Need assistance with your structuring your marketing ops and plan for 2024?

Make sure you don't miss out on the chance to have a chat with our CEO, Ruth Plater, and Client & Content Strategist, Jon Hinchmore. They will be sharing their expertise and discussing how our team of consultants at Radial Path can help solve your marketing challenges and support your growth goals.

🤝 Book a meeting with us using this link: https://eu1.hubs.ly/H073wjW0 and let's discuss your growth goals, current challenges and vision for the future.

Can't make it but know someone who'd benefit from meeting us? Feel free to forward the link!

22/06/2023

🚨NEW JOB OPPORTUNITY🚨

We're on the lookout for a Client Strategist to join our team! If you're a visionary thinker with a keen attention to detail, boasting 4-6 years of experience in B2B marketing, particularly in the realms of digital infrastructure and/or B2B tech, then we've got an opportunity you won't want to miss! 🚀

Here's what makes this gig even more enticing: a stellar roster of clients, exciting global travel prospects, amazing benefits, and a hybrid/flexible work environment.

Whether you're based at our headquarters in Newcastle or in the vibrant cities of London, Manchester, Leeds, or Edinburgh, we've got you covered! 🌍

Not the right fit for you? No worries! Tag someone who springs to mind🙌

16/06/2023

What a week for travelling! ☀️

Earlier this week, we caught up with Bulk Data Centers! 🌐

It's always a pleasure to see the friendly faces of Safina & Ned and we're excited about the future and the opportunities that lie ahead! 🤝

10/05/2023

Good news klaxon! 📣 We're excited to be hosting a TechNExt event this June at Radial Path HQ, all part of the tech festival for the North East.

Working with global tech brands, we know all too well that building a B2B brand strategy that works is not easy, and translating it into product marketing and campaigns is even harder. Trust us, we do it every day!

Our event, hosted from our oh-so-cool Ouseburn home, will provide insights on how to develop an effective brand strategy and product marketing plan for your B2B tech startup, starting from pre-investment planning to post-investment growth. And if that doesn't tempt you, at least come for the scran 🥡 🍻

Don’t miss out, sign up now!👇🏼

05/05/2023

Meet our new Paid Media Specialist, Matthew Hewitson! 👏

He'll be working on paid media across our client base. We hope you're enjoying your time at Radial Path so far!

28/04/2023

Welcome to the team, Megan Wales! 🎉

Megan joined Radial Path this week as our newest Graphic Designer, here's to a fantastic first week! 🙌

12/04/2023

Ruth, Sam and Vikki had an amazing trip to Singapore last week ✈️

It's great to see some familiar faces and catch up with our clients!

They had a fantastic time meeting with them, discussing with TrafficGuard their latest projects and how we can continue to support them. We also met with Lumen ahead of their new website launch 🖥

31/03/2023

The RP team knocks it out of the park again!🙌

We've been working with the mental fitness software Fika over the past few months to help them define their brand and voice.

The result? A brand spanking new website that is both user-friendly and visually stunning.

Take a look around Fika's new website below and join their workplace movement today👇🏼

https://loom.ly/fT2y4Vg

23/03/2023

Ramadan Mubarak to all our followers who celebrate 🎊

08/03/2023

Happy International Women's Day! 🎉

We're proud to celebrate and honour the amazing women in our Radial Path team who enable us to continue our agency growth. Their hard work, dedication, and expertise are invaluable to Radial Path.

Today, and every day, we stand with women around the world and commit to gender equality in our workplace and beyond.

02/03/2023

Guten Tag! 🇩🇪

Ruth, Andrew & Andy will be heading to CloudFest in Germany, the #1 internet infrastructure event, connecting the global cloud computing industry.

We can't wait to meet up with our fellow industry professionals.

If you're going and fancy a chat with the Radial Path team on how you can achieve your marketing goals this year, feel free to drop us a message 🙌

01/03/2023

🚨We're Hiring🚨

We're seeking a talented Digital Graphic Designer to join our rapidly growing digital performance agency specialising in advanced and industry-expert digital marketing and content production for global B2B technology brands.

✅2+ years digital design experience
✅Newcastle-Upon-Tyne/hybrid
✅Salary between £21-£25k, depending on experience

Sound like a bit of you? 👀 Apply now👇🏼

https://loom.ly/zB20Y0s

01/03/2023

🚨We're hiring for a Paid Media Executive here at Radial Path🚨

We are looking for a talented Paid Media Executive to lead Paid Search & Paid Social for our brand and on behalf of our growing portfolio of global B2B tech and digital infrastructure clients.

✅2+ years Paid Media experience
✅Newcastle-Upon-Tyne / Hybrid work
✅Salary between £25-£30k/annum depending on experience
✅ Hands-on experience on PPC platforms.

You will predominantly work alongside our digital performance director to support in setting up and optimising bespoke paid campaigns in Google Ads, Facebook and Linkedin, in order to maximise ROI. You’ll also support overall strategy with activities such as keyword research, competitor analysis and data analysis.

Think this jobs for you? 👀 Apply today 👇🏼

https://loom.ly/BGHKtOw

20/02/2023

Meta will roll out a paid subscription on Facebook & Instagram…

For $14.99 per month, you can receive a verified checkmark as well as increased visibility for posts and reels, among other features including enhanced customer support.

As a marketing agency, we’ve always encouraged our clients and staff to post as thought leaders on social strategies. Sharing their expertise on social media channels provides an increase in their personal brand as well as their company brand’s presence. This is found to be extremely useful, especially with B2B industries where businesses can benefit from being more personal.

We're seeing more social media channels trying to monetise on this and social media is steering towards pay-to-play. But does this take away from how valuable the blue tick has been for over 10 years? It’ll be interesting to see how businesses like Meta monitor this big change to ensure the blue verification badge stays valued in the social media space.

Read more here👇🏼

https://loom.ly/VLxVL_I

Mark Zuckerberg follows Elon Musk’s lead in introducing fee for blue ticks, while Twitter to restrict 2FA via SMS to paid users

09/02/2023

A few members of the Radial Path team attended the North East Digital Sector event yesterday.

Hosted by Womble Bond Dickinson (UK) LLP, the event included panel sessions to discuss the current state of the region's tech sector.

We look forward to attending more events like this that shine a spotlight on the Newcastle Tech sector🙌