The GTM Road

The GTM Road Upgrade Your Go-To-Market Strategy

🚀 Starting a startup? Avoid these common marketing blunders! 🚀Are you launching a startup or know someone who is? Steer ...
31/10/2023

🚀 Starting a startup? Avoid these common marketing blunders! 🚀

Are you launching a startup or know someone who is? Steer clear of these marketing pitfalls to boost your chances of success:

1️⃣ Neglecting Market Research: Know your audience and your competition inside out.

2️⃣ Unclear Value Proposition: Tell the world why you're unique and why it matters.

3️⃣ Inconsistent Branding: Build trust with a consistent look and feel.

4️⃣ SEO and Content: Don't ignore the power of organic traffic and great content.

5️⃣ Embrace Social Media: Get your startup on social platforms to engage and build your audience.

6️⃣ Test and Iterate: Be willing to make changes based on real data.

7️⃣ Realistic Expectations: Success takes time, so be patient and persistent.

8️⃣ Invest in Marketing: Marketing is an investment, not an expense.

9️⃣ Customer Retention: Don't forget your loyal customers; they're your biggest advocates.

Remember, it's a journey, not a sprint. Stay the course, and your startup will thrive! 💪

Read full article here:
http://rb.gy/z0wua

Industry Myth: Discounts win customers.Truth: Discounts attract the wrong kind of customers and erode your margins. Focu...
30/10/2023

Industry Myth: Discounts win customers.

Truth: Discounts attract the wrong kind of customers and erode your margins. Focus on providing value instead.

Discounts are a trap!
While they may seem like a good way to attract new customers, they actually end up attracting the wrong kind of customers.

Ones who are more interested in price than value. And over time, discounting erodes your margins and can make it difficult to grow your business.

So instead of focusing on discounts, focus on providing value to your customers. Offer high-quality products and services that solve their problems, and be responsive to their needs.
Go the extra mile to exceed their expectations, and educate them about the value of what you have to offer.

By building relationships with your customers and showing that you care about their success, you can attract and retain loyal customers who are willing to pay a premium for your products or services.

No discounts necessary!

Read full article here:
https://www.thegtmroad.com/on-the-road/discounting-a-short-term-solution-with-long-term-consequences

Address


Alerts

Be the first to know and let us send you an email when The GTM Road posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to The GTM Road:

Shortcuts

  • Address
  • Alerts
  • Contact The Business
  • Claim ownership or report listing
  • Want your business to be the top-listed Media Company?

Share