humu media

09/03/2023

Client Spotlight:

humu media website & branding client || award-winning Alaskan cuisine meets luxury: The Grape Tap 🍇

The Grape Tap is, first and foremost, a wine bar. Full of character, history, and fantastic food, this incredible restaurant features over 200 bottles in its private cellar. 🍷

We created a clean, sleek, and modern mobile-responsive website to translate your experience each time you walk into this gorgeous restaurant.

Reach out if you're looking for a new website for your business!

22/02/2023

Social media is all about the selling, but email marketing is where long-term loyal customers are buying.

You need to bring your A-game and invest in email marketing campaign. Why?

💌 Email is a direct and personal way to reach your audience. Unlike social media algorithms, you don't have to worry about your message being lost in a sea of content or not showing up in your followers' feeds. You OWN your customer's email, and that is pretty powerful. It is your direct line to a consumer!

💌 With the rise of mobile devices, people are checking their emails more frequently than ever before. This means your email campaigns have a higher chance of being seen.

💌 And finally, email marketing allows for highly targeted and personalized messaging. You can segment your email list and send tailored content to specific groups based on their interests and behavior. This level of personalization can increase open rates, click-through rates, and ultimately, conversions which means... SALES!

Don't have the time? That's cool. Just drop us a DM to learn more about how we can help you create effective and engaging email campaigns. 🚀

21/02/2023

Are you content batching? Consider dedicating a chunk of time and creating your socials in one go.

💎 Figure out your content pillars. What makes your brand stand out from the crowd? What topics do you want to cover? What do you want to say? You should have 3-5 solid content pillars that you base your content around.

💎 Take a long, hard look at your past posts. What's been working? What's been flopping? What can you learn from your previous attempts to conquer the algorithm?

💎 Time to brainstorm, baby! Come up with some fresh, exciting ideas. Use this as an excuse to scroll and note what grabs your attention!

💎 Write your captions for the entire month. The ENTIRE month. It's like a marathon for your brain. Use a tool like Jasper.ai or ChatGPT to get started. But put it in your own words!

💎 Hunt down the perfect photos to accompany your copy. Professional photos, personal pics, memes... whatever floats your boat!

💎 Lights, camera, action! Shoot your photos and videos, compile your graphics, and get them ready.

💎 And last but not least, schedule your content! Use a social media scheduling tool to plan out your content calendar so on busy days you don't have to worry about posting.

15/02/2023

Thinking about what you need to come across STRONG?

A strong brand is one that creates a unique and memorable impression in your customers.

It’s the sum of all the experiences and interactions that customers have with your business, and it helps to establish trust, credibility, and loyalty.
Think:
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Clear and Consistent Messaging:
Craft a clear and consistent message that reflects your values and mission. It should be easy to understand, relevant, and memorable.⁠
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Differentiation:
Stand out from the competition by offering something unique and valuable. Do this by creating a distinct visual identity, product feature, or customer service.
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Emotional Connection:
Create a connection with your customers by resonating with their values, needs, and aspirations. You should evoke positive feelings!
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Authenticity:
Be authentic and transparent. Deliver on your promises, and maintain a consistent image across all your marketing touch-points; websites, social, email, etc.
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Relevance:
Stay relevant to your target audience. Understand theirneeds, preferences, and behaviors, and adapt your messaging and offerings accordingly.⁠
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Flexibility:
Be adaptable and flexible. Evolve and change over time to meet the changing needs of your customers and the market.⁠
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Consistency:
Stay consistent in your messaging, visual identity, and customer experience. Ensure every interaction with your brand reinforces your values and mission.⁠
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09/02/2023

21/01/2023

Drop in your engagement?

Swipe 👉 for easy actions to boost your engagement

20/01/2023

At our creative agency, we don't just believe in the "one size fits all" mentality, we REJECT it. We're talking about tailor-made solutions for every project we work on. Fresh eyes, fierce attitude, and a relentless pursuit of innovation.⁠
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We don't stick to the same formula, we make ceramic tiles out of televisions, finding new creative ways to solve problems and bring ideas to life. Our team is made up of a diverse group of creative cats with a wide range of skills and perspectives. ⁠
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We don't shy away from challenges, we EMBRACE them. We're not afraid to think outside the box, to question the status quo, to take risks, and make a statement.⁠
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So, if you're looking for a creative partner that's not afraid to shake things up, look no further. We'll tailor our approach to your specific needs and goals, and together, we'll create something that will make your mark. ⁠
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19/01/2023

We're not afraid to stand out and make a statement with our creativity. Like a disco ball, we're multifaceted and always in motion, constantly rotating and changing to bring new ideas to the table. We never stay in one place for too long, always seeking out new ways to shine and be seen.⁠

Our creativity has the power to unite people and bring them closer, just like a disco ball on the dance floor. When we come together and share our ideas, we can create something truly special and beautiful.⁠

We're not just any creative agency - we're the ones that stand out and make a scene.⁠
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So let's get creative and make some magic happen.⁠

18/01/2023

Get ready for something epic: we're working on launching our brand new website, and we're not holding back. This isn't just any website - it's a game changer. ⁠
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Stay tuned for more details and get ready to explore a whole new world of HuMu Media online.⁠
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We're unapologetically bold and we're not afraid to make a statement.⁠
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Are you ready to join us on this journey?⁠

01/01/2023

Welcome, 2023. We’re ready for you.

14/12/2022

On the second day of Christmas, my true love gave to me: Carousel posts!

Friends, if you’re going to post photos or graphics, make sure there are a few of them and put them into a carousel post. Carousel posts have always been the highest performing post on Instagram before Reels hit the scene, and they still arrive at a close second.

Want to know why? If someone sees your carousel post, but doesn’t swipe through the images, Instagram will continue to put this post in their feed until they look through each and every image. That means 2, 3, 4 or more times the exposure on a single post!

But don’t just throw a bunch of photos up there and hope for the best. While casual photo dumps are having a moment, the best way to post is to hold your viewer’s attention. Try to tell a story along the images so that people will want to swipe through to see what happens.

And if you can mix up graphics and images, even better. Each one will stand out from the last, preventing a monotonous feel to your post.

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13/12/2022

We recently did an Instagram audit for one of our new clients, and we realized that our top recommendations for their account were twelve great tips anyone could use.

So welcome to “12 Days of Christmas: The Top End-Of-Year Tips” from the humu media team!

Tip One:

Post consistently. And don’t post less than five times a week. There are so many recommendations out there that change depending on which social platform you’re using, and we could (and will in the future) get more specific, but a good rule of thumb is to try to post at least five days a week. Every day would be best, but posting at least five days a week will begin to build your audience.

Good things to keep in mind:

* Quality over quantity. Don’t post just to post, but do your best to post five times a week. Have some posts on standby in your drafts, just in case you don’t have enough time (or brain space) to post each day.
* Check your social media account’s insights to see when your customers are online. You may have time to post at 9 am, but if no one is online, you’ll be posting into a vacuum. That’s where scheduling tools can be helpful: there are many great free ones, like Facebook’s Creator Studio and Later, that will help you find the best day and time to post.

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19/04/2022

WE ARE HIRING!

Do you have a voracious love of social marketing, are highly creative, and can communicate effectively– to our audience, and to your fellow team members?

humu media is currently hiring a Social Media and Digital Content Manager to join our remote based team. We're looking for someone who pays attention to detail, can adhere to deadlines, and combines professionalism and a sense of fun in equal proportions.

If you've got all that and more, we want to hear from you!
Head on over to ➡ https://www.linkedin.com/jobs/view/3022854386 or check out the link in our bio.

06/10/2021

Our client The Crow's Nest is debuting their brand new autumn menu this evening!
Located on the top of the Hotel Captain Cook, this stunning restaurant offers an award winning wine list, incredible menu, and unbelievable views.

We have wonderful news: our new seasonal menu is up and running this evening, featuring your favorite autumn dishes and some delicious new ones, too.
You’ll find Kodiak Scallops, King Crab and Corn Bisque, Arare Crusted Halibut, and other delightful options.

You can peruse the entire menu here: https://captaincook.com/dining/crows-nest/

27/09/2021

Thinking about a virtual event this winter? Our client Toast of the Town is a pro at moving your holiday celebrations online.
They know all the ways to elevate your next virtual or hybrid event, so give them a call at (907) 302-2323 or email them at [email protected].

The word of this holiday event season? Virtual!
There are so many ways to move your holiday celebrations online. With concierge boxes shipped right to your attendants' doors, you can craft specialty cocktails, host a cooking class, or party with exclusive VIP Zoom rooms.
We know all the ways to elevate your next event, so give us a call at (907) 302-2323 or email us at [email protected].

17/09/2021

That's right, today's YOUR day, my friends!

Mix that cocktail, pour yourself a glass of wine, or just give yourself permission to check out. Hopefully for the whole weekend, but we won't hold our breath. 🤞

10/09/2021

South Restaurant + Coffeehouse has their new September Fresh Sheet out, and we are here for it. 🙌
I’m thinking of ordering the lamb tagine; what would you order?

08/09/2021

Our client, Cowork by RSD, will be hosting their downtown Anchorage GRAND OPENING on Friday, October 1st from 4-7pm!
Join them for a walkthrough of Anchorage’s hottest new coworking space.
Four floors, local Alaskan artwork, and a fireplace to die for.
It doesn’t get much better than that!

23/07/2021

As young parents at Ted Stevens Airport last year, this BABYVEND machine was much appreciated during one of our trips! All we can say is CONGRATS on the expansion; it is well deserved!

BABYVEND, a business born in Alaska, is about to expand its national reach.

23/07/2021

Hey friends, it's been awhile!

We've been growing exponentially the past few years, and our own social media accounts took the hit while we grew our clients' brands.
But we're getting ready to release some brand new products, and we know there's no better place to do that than here on these platforms.

So stay tuned for some great new things from humu media!