Wittmayer Social Media

12/09/2021

Teamwork or individual reliance?
I made this as an example today and even I was surprised. The story we tell on social media depends on photos. That story changes dramatically by cropping photos. The photo trend lately is vertical and for a long time we’ve all taken horizontal photos. When you see something on social media, question the choices made to tell you that story, who was left out, who was included, how the photo was edited, cropped, recolored. It all matters because people in marketing want to affect your emotions.

25/02/2021

TikTok consistently makes lists of top 10 most dangers apps for kids (as does YouTube, Snapchat and sometimes Roblox). I'm fact, there are very few social media platforms that allow users under the age of 13. Are your under-13s on any of these apps? For anyone who isn't an expert, this is a good and none-hystericall guide to TikTok to help you decide what social media networks we right for your kids. You’ll find helpful reviews for all kinds of media from TV to games on Common Sense Media. I use it frequently.
https://www.commonsensemedia.org/app-reviews/tiktok

Read Common Sense Media's app review, age rating, and parents guide to TikTok, the popular video sharing and lip-synching app that's all the rage with kids, despite some iffy content.

07/01/2021

If you want an image to share for your church today, feel free to use one of these. No credit is needed. Put your own logo on one of the ones without if you'd like. There are png images and a video version with the UMC logo in the comments below. ⬇️
Credit to Rev. Molly Moore of Rooted Living for the idea.

23/05/2020

Free to share and post. Put your logo on. Attribution is not required.

22/04/2020

Often what we see is altered so much as to be nearly indistinguishable from the original. We are all so accustomed to the top version of DaVinci’s The Last Supper that many don’t know it looks more like the bottom version (and even that may look better than it does in real life). We’re so accustomed to the “pretty” version it’s hard to believe the real version is what’s on the wall in Milan. It’s very much like how we present ourselves and see others on social media. We show the lives we want people to see. Advanced photo manipulation is used to change physical appearances. We only show our smiling kids, not the melt down rebellious moments. We post our happy moments, not the times we’re overwhelmed by life. Don’t compare your life to anyone else’s based on his/her/their social media posts. You’re only seeing a small fraction of reality.

12/04/2020

I’ve got a few more Easter images for any church that needs them. You don’t need to give me credit.

09/04/2020

I made a few images to share for the last few days of Holy Week. You can download the zip file at the link below. There are 3 series: verbs, names for Jesus, and verses. Churches may put their logo on them and post them online or print them. There are 12 images in the zip file.

06/04/2020

Your church is engaged in active, vital ministry. Your community needs you, but you might need a little help getting your social media connections up and running. For a limited time I'm offering 50% off my normal hourly consulting rates for consultations with churches up to 5 hours.

06/04/2020

Very few churches were prepared for live-streaming worship. Pastors have taken on this challenge, and it’s complicated. This is a crisis response, not a long-planned and prepared new communications strategy. Thank them for the hard work they’re putting into learning new skills and trying new technology. They’re bringing the Church to you when you most need it.

16/03/2020

With people isolated at home, it’s more important than ever to have a strong social media presence. Share your ideas for staying sane at home, inspiration, your favorite recipes. Connect with your community.

09/02/2018

Be Careful When Marketing Around the Olympics | Ad Law Access

We want to be patriotic and support our team, and maybe get a little attention for our own companies along the way. Be informed before you use this international sporting event to market for your company.

As consumers get ready to watch the 2018 Winter Olympic Games, some companies are getting ready to capitalize on the public enthusiasm. Many marketers want

12/01/2018

Social Media Examiner

This is no time to go it alone on social media. Facebook just announced MAJOR changes to the way business pages will operate. It's definitely not time to leave Facebook, but you need to work smarter to reach your audience, and utilize other social media platforms.

BREAKING NEWS: Facebook Zero? Is this the end of the Facebook News Feed for pages? with Michael Stelzner

02/06/2017

27 Social Media Principles You MUST Know to Succeed Online

Fabulous list - if you aren't doing all or most of these, examine your strategy, or contact me. I can help!

Want to know the best social media principles to succeed online? Here's a colorful infographic and a handy downloadable checklist for convenient reference.

30/05/2017

“Please Read This Before You Post Another RIP On Social Media.”

Stop and think before you share.

There is nothing more painful than the death of a loved one. Aside from sadness...Read More »

02/05/2017

Facebook Testing New Option to Allow Pages to Post in Groups

This new feature is going to be amazing, especially for social sellers!!!

Facebook's testing out a new option to allow brands to link to and participate in Groups.

31/01/2017

Working social media during a time of tremendous national division is not for the faint of heart.

26/01/2017

The Merriam-Webster Dictionary Has Been Trolling Trump For Months

Fascinating case study of using a brand's core identity in a funny way to stay relevant to current events. It's risky; you have to thread a needle between staying snarky and fun vs offensive.

Throughout the presidential campaign, the linguistic institution developed its funny style of delicately poking at Donald Trump and his associates on Twitter.

31/12/2016

Cinnabon Criticized For Tasteless Carrie Fisher Tweet

Do not use a person's death to promote your brand, even if that person might have found the content amusing.

Silly or stupid?

12/12/2016

Bring Back The Interest Lists

Interest lists are gone. I feel like I'm operating Facebook without my we'll-curated rodemaps.

'Sheila's Guide To The Good Stuff' dug into the issue of the deprecated Interest List.

This is what Facebook says about the issue:

“Interest Lists – Follower Counts.

Interest lists are a way to organize and view content on Facebook. Given low consumer usage of interest lists, we have decided to retire this feature, which will result in a drop in the total number of followers for profiles that created interest lists or were featured in lists. There are two reasons for this: 1) For people that created or were featured in an interest list, profile follower counts include the followers of the interest list; 2) People can follow someone from a profile and through an interest list, which means a profile’s follower number could double count that person. This update does not impact News Feed distribution or Page Insights. The impact to profile follower counts will vary, depending on the number of interest lists the profile created and was featured in. Most profiles will see a drop in followers of less than 5%.”

http://www.sheilasguide.com/2016/12/02/facebook-interest-lists-are-going-away/

11/11/2016

Social Media People Who Tweet About Veterans Today Should Be Fired

I found this after organizing holiday posts for all my clients and it got me thinking. Are there just some holidays it's wrong for an organization to post about on social media? Does it depend on the organization or depend on the post? Or, is it just always wrong?

Corporate tweeting in response to Veterans Day is particularly obnoxious and should result in immediate termination for those responsible — but it does help show why these efforts are always horrible.

19/10/2016

Please tell your friends and family not to share this terrible Facebook hoax

Don't post this. Really, trust me, or trust Snopes.com or Facebook itself, which denied this hoax in June.

UGH. Not again.

14/10/2016

I'd do just about anything to help my friend Therese Oneill's new book, Unmentionable, including let her publish this photo on Instagram, her business page and on Little, Brown and Company's page. Preorder it here: http://ow.ly/6XAz3057Eid

My brilliant Bryn is baffled. Cuz...Olde Tyme Vajayjays...they are remarkably more puzzling than our modern accoutrement.

23/09/2016

Facebook Testing Profile Pictures in Place of Reactions Count

What do you think? I'm on the fence about this.

Facebook is testing a variation of its Reactions in which users’ profile pictures replace the count of likes, etc.

17/09/2016

12 Secret Facebook Features Every Marketer Should Use

These tricks will make your social media life so much easier! I swear by my interest list. They're my favorite tools for content creation; I use them on Facebook and Twitter.

Struggling to master Facebook marketing? Here are some powerful page tools that can help!

16/09/2016

Optimizing images for SEO • Yoast

The right image can significantly affect your search engine optimization (SEO) and how likely people are to read your content.

Image SEO should be in every online marketeer's and copywriter's toolbox. Here's what you should take in account to optimize your images!

16/09/2016

I see so many people doing this, especially in the world of direct-sales. When you depend on Facebook for your social selling, you should not risk your position on the site by disregarding the rules.

16/09/2016

Do Page Likes Still Matter on Facebook?

A brief history of the rise and fall of the like button by Social Media Today.

Likes are the fuel that runs the Facebook machine, but just how important are they in the modern Facebook eco-system?

15/09/2016

Fabulous advice for those of us who just can't stand the yearly reminder of painful topics. Thanks My Business Presence.

13/09/2016

Social media manager becomes Facebook legend after grocery store customer finds worm in her salad

This is the funny, clever, disarming social media hero we all hope to be.

She named it 'Jackie Chan.'

06/09/2016

The Curious Rise Of Secret Facebook Groups

Creating safety among strangers: the importance of Facebook secret groups when the rest of your social media profile is public.

There's the life we present on Facebook—then there's the truth we tell in groups

04/09/2016

You’re Allowed To Give Up

Some of the best things in my life have come when I've given up. It can be the right thing to do and it can open new opportunities.

Give up. And watch how high you will rise. Give up. And truly experience what it’s like to lose faith in everything, and then how it feels to get it all back again. Give up. And watch how fas…

03/09/2016

Direct Sellers: New Guidelines for “Facebook Parties”

Every person who sells through Facebook parties needs to read this right now.

The popularity of Facebook Parties within the direct sales/party plan world has been increasing and although many home party consultants and representatives have been having luck with them, many

02/09/2016

Strategies for Using a Facebook Group for Consultant Support in Direct Sales

Are you in social selling? Groups can be your secret weapon, but you have to follow Facebook's rules and use them properly.

Supporting your direct selling consultants using social media can be both a blessing (it’s easy, almost-free, and convenient) and also a challenge (can get out of control!) Since Facebook is a tool almost “everyone” uses on a daily basis in some way, it works as a forum in which to offer support to…

01/09/2016

page Design Changes: What Marketers Need to Know : Social Media Examiner

Get on board with the new business page designs.

Is your page ready for the new design? Discover what's changing and how to prepare for the new page layout.

01/09/2016

How to Use Facebook for Business: 25 Facebook Marketing Tips and Tricks

No matter your business, from direct sales to large company, make sure you follow all these steps.

Discover everything you need to know to about Facebook marketing -- from how to create a business Page to how to use Facebook Insights.