29/03/2018
Courtney: Belly Dance Artist & Instructor
Don't miss "I’m With The Brand: Marketing & Promotion with Princess Farhana" Sunday, May 20 at 12:30pm, part of Belly Nerd Day: The Other Side of Belly Dance!
Email courtneybellydance at gmail dot com to sign up today!
You’re talented, you’ve got the skills, you’re getting work…but you want better gigs, more students and recognition.
How do you take your career to the next level? With great branding & promotion.
Wikipedia defines Personal Branding as “the process whereby people and their careers are marketed as brands…leading to an indelible impression that is uniquely distinguishable.”
In this class we’ll explore some basic branding and marketing techniques, and go over concepts for defining your personal USP or “Unique Selling Points” and:
· Establishing your “brand” through visuals, graphics and web presence
· Writing effective artist biographies, CV, class descriptions, mission statements and stage introductions
· Creating attention-catching information-packed flyers, website copy, business cards etc.
· Using social media to your advantage for promotion
· Writing press releases that will actually get you press
This class will teach you how set yourself apart from the crowd…without setting you apart from your cash!
Please bring a tablet, laptop or pen & paper for taking notes!