COW97

COW97 COW97 is 97.1 FM
COW97 is a country music radio station that serves Western Wisconsin. This IS COW Country!

COW97 is a country music radio station that serves Western Wisconsin, including the La Crosse and La Crescent communities on the nearby Mississippi River separating Minnesota and Wisconsin. Arbitron ranks COW97 as the #1 radio station in the La Crosse market. 100,000 watts of power means we can reach out to thousands of listeners more effectively. COW97 is heard on 97.1 on your FM radio, streamin

g live at cow97.com and on the free COW97 Mobile App, available for free in the Google Play Store and Apple App Store.

Happy Opening Day, Wisconsin Gun Hunters!!What’s your go-to deer stand snack this weekend?
23/11/2024

Happy Opening Day, Wisconsin Gun Hunters!!

What’s your go-to deer stand snack this weekend?

Happy Thanksgiving week……
23/11/2024

Happy Thanksgiving week……

The Pack is back at Lambeau this Sunday, hosting San Francisco -- we've got you covered for a late-afternoon kickoff, wh...
22/11/2024

The Pack is back at Lambeau this Sunday, hosting San Francisco -- we've got you covered for a late-afternoon kickoff, wherever you're headed!

21/11/2024

The harmonies on this one 🔥🔥🔥

21/11/2024

Sound off…..who’s watching the tonight? What’s your favorite performance?

20/11/2024

GOOD MORNING!

Drop a comment and let us know you're on board -- we'll also tell you how to score some "Win 'Em Before You Can Buy 'Em" Tickets this morning!

19/11/2024
The Pack is Back, coming off the bye and travelling to Chicago -- take us with you to stay up to speed with Sunday's gam...
15/11/2024

The Pack is Back, coming off the bye and travelling to Chicago -- take us with you to stay up to speed with Sunday's game!

"Win Tickets Before You Can Buy Them" All Next Week on COW97!
14/11/2024

"Win Tickets Before You Can Buy Them" All Next Week on COW97!

THE PREMIER MEETING AND ENTERTAINMENT DESTINATION. View Full Calendar LET US KNOW HOW WE CAN HELP YOU WITH YOUR NEXT EVENT. EVENT REQUEST FORM FLOOR PLANS Forms and Services CONTACT US PLAN YOUR EVENT FLOOR PLANS TRADE SHOWS CATERING SPORTING & ARENA EVENTS WEDDINGS MEETINGS & CONVENTIONS LA CROSSE....

13/11/2024

Good morning -- checking in during office hours today...drop a comment and let us know you're here!

12/11/2024
Here's your 2024 COW97 Big Buck Contest Winners!!Special congrats to our Grand Prize Winner, Brent Servais of La Crosse!...
11/11/2024

Here's your 2024 COW97 Big Buck Contest Winners!!

Special congrats to our Grand Prize Winner, Brent Servais of La Crosse!

Check the caption on each pic to see what they won on top of the weekly winnings!

COW97 VIP lounge at Craig Morgan with our COW97 & TDS winners!!Thank you Crystal Grand Music Theatre for the always amaz...
10/11/2024

COW97 VIP lounge at Craig Morgan with our COW97 & TDS winners!!

Thank you Crystal Grand Music Theatre for the always amazing show & hospitality, and thank you to our winners for making it so fun!

08/11/2024
06/11/2024

Good morning! Ticket Tag on the :20's goes good with your morning coffee!

WIN Concert Tickets at :20 min after every hour all day on COW97!
06/11/2024

WIN Concert Tickets at :20 min after every hour all day on COW97!

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+18882692699

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Videos

Ben & Arnie Webcam Wednesday -- 11-20-24
Ben & Arnie Webcam Wednesday -- 11-20-24

GOOD MORNING! Drop a comment and let us know you're on board -- we'll also tell you how to score some "Win 'Em Before You Can Buy 'Em" Tickets this morning!

Ben & Arnie Webcam Wednesday -- 11/13/24
Ben & Arnie Webcam Wednesday -- 11/13/24

Good morning -- checking in during office hours today...drop a comment and let us know you're here!

Webcam Wednesday 11-6-24
Webcam Wednesday 11-6-24

Good morning! Ticket Tag on the :20's goes good with your morning coffee!

Webcam Wednesday 10-30-24
Webcam Wednesday 10-30-24

Happy Halloween Eve -- thanks for checking in this morning!

Webcam Wednesday 10-23-24
Webcam Wednesday 10-23-24

Good morning -- Welcome in!

Brad Paisley & Randy Owen at St Jude Country Cares Seminar in Memphis! Can’t wait to share more of my journey, but for now here’s a taste of 35 Years of Country Cares. -Ty #ThisShirtSavesLives #CountryCares

Webcam Wednesday 10-16-24
Webcam Wednesday 10-16-24

Good morning! Drop a comment and let us know you're here!

Hello! Is this thing on?
Hello! Is this thing on?

We're testing new equipment for something new coming, so we thought we'd just drop in and say hi!

Warrens Cranberry Festival

Eddie Montgomery with Ben & Arnie -- Thursday morning at 7:30!

Our Big Buck Contest is back (cow97.com/buck) and we have Big Bucks in the Pasture Pride Cheese Jackpot -- now over $1,000 -- win it Wednesday morning at 6:45am! Ben & Arnie - COW97 Mornings 5-10am

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