08/07/2020
After about 3 months of working together in the same ‘home office / school’ this is what my daughter has noticed about her parents 🤣
Broadcast PR, video content strategy, global media relations
www.shapecreateamplify.com
Shaping pos
After about 3 months of working together in the same ‘home office / school’ this is what my daughter has noticed about her parents 🤣
My Alexa played Times Radio Malawi this morning 😁 hope it’s sorted soon
News UK station’s unveiling disrupted as smart speakers direct to outlet in Malawi
Good insight on the tech involved in broadcasting from home. Love the tip from Nick Robinson using cushions to reduce echo!
https://www.bbc.co.uk/news/entertainment-arts-51943591 #
The One Show and The World At One are among the shows broadcasting from presenters' homes.
Some strong coverage for clients on BBC World and national and regional German TV this week, despite the Coronavirus dominating the headlines - and cancelling the Geneva Motor Show
New year, new streaming platform - everything on Quibi is designed for viewing on a phone, on the go, in 10 minutes or less. Interestingly, for director geeks like me, the content creators for Quibi have specifically shot some scenes in portrait - often from a different POV - so the viewing experience is not compromised whether you watch in landscape or portrait >> https://m-jon.es/36I4Lpc
What the heck is Quibi? We're finally learning more, and it's shaping up to be an intriguing mobile video offering.
"Pushing the boundaries of immersive storytelling".
What would you do inside a horror movie?
https://www.bbc.co.uk/news/entertainment-arts-49661485
The "live horror" theatre experience where you fight zombies under ground in central London.
And 4.5 million peak for the Men’s Cricket World Cup final on Channel 4. England Women’s Football World Cup semi-final defeat attracted 11.7 million - the most-watched British television broadcast of the year so far.
Goes to show how important terrestrial, free-to-air broadcast is. Inspiring and impactful.
Oh dear...
With Disney, Apple and others about to launch their own services, a lot of your favourite shows are likely to vanish behind paywalls. The golden age of streaming is over
Do you know much about TikTok and how teens and brands are using it?
https://www.shapecreateamplify.com/2019/06/so-what-exactly-is-tiktok.html
The power of TV...
https://www.cnbc.com/2019/05/07/starbucks-got-2point3-billion-in-free-advertising-from-game-of-thrones-gaffe.html
Starbucks got free advertising over the last few days after a modern-day coffee cup was spotted in a "Game of Thrones" episode — and it turns out it wasn't even a Starbucks cup.
- 10 years of international broadcast coverage for clients. Here’s to the next 10!
I think we'll be hearing a lot about "Netflix rivals" this year....https://www.bbc.co.uk/news/business-47383559 #
ITV says talks over a Netflix rival are in a "concluding phase" at it reports a 13% rise in 2018 profits.
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If you’ve seen the new Mary Poppins film, here’s a short behind the scenes clip of how they shot the bathtub scene. Spoiler: they built a slide underneath!
https://preview.msn.com/en-ca/video/wonder/the-secret-to-mary-poppins-returns-bathtub-scene-revealed/vi-BBSef2x
Everyone is talking about the bathtub shot in 'Mary Poppins Returns'. Well, CGI wasn't used to create the effect, there was actually a slide! Frank, Dina and Roger discuss.
A little play around with instagram stories to explain what we do
Lots of tips here to promote yourself / business next year...
What will be the most important social media trends in 2019 for brands and businesses? Hootsuite's annual report has the answers.
- Television. The word 'television' was first coined by Russian scientist Constantin Perskyi in 1900. And - way before video on demand - the first consumer-grade VCR* sold in the UK was the Philips N1500 in 1972. It cost £600!
*(for younger readers) Video Cassette Recorder: used to record stuff off the telly ;D
Instagram TV (IGTV) launched in app - could be a game changer, as it allows 1-hour video uploads. Insta already has 1 billion users and growing quick compared to FB and Snap:
https://techcrunch.com/2018/06/20/igtv/
Instagram is ready to compete head-on with YouTube. Today at a flashy event in San Francisco, the company announced it will begin allowing users to upload videos up to one hour in length, up from t…
It's on a first-come, first-served basis, though. Log on quick!
http://www.bbc.co.uk/news/technology-44308154 #
The iPlayer service will offer 29 matches in higher-than-normal quality, but access will be limited.
Radio stations are now starting on-air promotion of listening via your Smart Speaker as this way of listening is growing massively - one of the top activities for Smart Speaker users.
As radio executives quickly develop Smart Speaker strategies to meet this demand, we will soon be able to ask Alexa or Google to “play Radio 5 Live latest news”, for example, at any time. Much less friction than via a smartphone app or TV or PC.
https://www.radiomagonline.com/trends/majority-of-uk-radio-listening-is-now-digital-rajar-data-shows
Digital radio listening in the UK now stands at 50.9% up from 47.2% a year ago
Interesting development with the Sun video team’s output. Shows power of structured, narrative-driven video >>
https://digiday.com/media/the-sun-has-doubled-its-video-team-to-25/
Some recent examples of international coverage and video production for brands. Shape. Create. Amplify.
Cool idea >> https://bit.ly/2HXwbhB
Amazon is making it easier for kids to mind their Ps and Qs.
May be some way off but Netflix thinks it can do a job in news / current affairs >> http://m-jon.es/2GKk3xe
Streaming giant is embracing current affairs.
We're still waiting for Facebook Watch in the UK. Would you watch longer form programmes on Facebook?
http://m-jon.es/2FUlZoX
Facebook is still struggling to figure out a video product and strategy that works -- for Facebook as well as its media partners.
https://www.theguardian.com/business/2018/jan/25/sky-to-unveil-plug-in-stick-and-download-service
Low-cost, plug-in stick and new download service a response to new rivals
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