15/02/2024
iTV (Music Channel) (2000(?)-2004)
(DISCLAIMER: THE ABOVE ARTWORK IS A RECREATION AS THE ORIGINAL LOGO IS LOST)
If you lived in Mumbai (I don't know about the other cities if they had this) and had cable TV, you may have stumbled upon this channel back in the day. This was a very mysterious channel and quite a television lost media as nothing is known about this much about who owns it and was it even legal and all, but oh boy whatever the scene was, this channel ruled. This channel played songs based on telephone requests and even no. was given where you could dial it to play the song you requested, although sceptical if the number was legit to begin with. The channel played Indian pop songs as well as international songs from various countries. Going from Aryans, Silk Route, Alisha Chinoy to even Backstreet Boys, Westlife, Spice Girls to even Amr Diab, Guitara etc. I pretty much remember this was on channel no. 40 on my old television. How did this channel came in or how it got disappeared is still unknown, but regardless I had my memories with this channel.