Destination Marketing Podcast

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Destination Marketing Podcast The podcast for tourism marketers across the country who are overworked, understaffed and looking for answers.

We help you stay up to date on the latest industry trends and technology while diving deep into what to do and how to do it.

28/06/2024

In case you missed it, our recent episode Shelley Zumwalt, the executive director at the Oklahoma Tourism and Recreation Department is a masterclass in collaborating with stakeholders. Listen to discover how to navigate your role as a destination marketer with elected officials, residents and more. With Oklahoma's amazing ROI success story, this is one you won't want to miss.
https://bit.ly/4cYORbR

25/06/2024

Introducing a new podcast that focuses on the 'why' of camping.

In this episode, Black Folks Camp Too's Earl B. Hunter Jr. joins Adam to announce the new podcast, "It’s Bigger Than Camping." 🌲🏕️

Together, they chat about how this new series is all about promoting inclusivity and unity in the outdoor community, the benefits of the outdoors and welcoming all adventurers. 🌟 https://bit.ly/3X1f3vq

21/06/2024

If you haven't caught it yet, don't miss our recent episode with Kyle Oland from Golf Tourism Solutions as we dive into how he's changing the game on how golf is being marketed in the digital age.

The episode's live now: https://bit.ly/4aMQV4X

This week, Adam sits down with up-and-coming tourism leader Abdullah Aldhafyan. Hailing from Saudi Arabia, Abdullah give...
18/06/2024

This week, Adam sits down with up-and-coming tourism leader Abdullah Aldhafyan. Hailing from Saudi Arabia, Abdullah gives some unique insight into the area's tourism landscape and shares his career goals as he starts his foray into the destination marketing industry. Check out the full episode now! https://bit.ly/4esohJo

14/06/2024

🌟 Discover the future of travel with Relic's CustomGPT! Tune in to the Destination Marketing Podcast to learn how this revolutionary service is transforming destination marketing. 🎧✨
https://bit.ly/4cfz1cV
https://bit.ly/4coZ9BL

12/06/2024

Are you falling for the "fallacy of completion"? On this recent episode of the Destination Marketing Podcast, discover how overcoming this fallacy can be a game-changer in your business and personal life. Click the link in our bio for the full scoop!

11/06/2024

You can not be pro-business and anti-tourism

In this episode, Shelley Zumwalt, Executive Director at The Oklahoma Tourism and Recreation Department, joins Adam to discuss the economic impact of tourism on the state level. Tune in now to see how Oklahoma received a 60:1 return on its tourism investment.

https://bit.ly/45B6IDf

07/06/2024

Join Adam as he chats with Greg Star, cofounder of Carvertise, who shares his inspiring journey battling cancer over the past year. 🌟 Greg opens up about overcoming the fear of death and living a life he’s proud of. Plus, discover how Carvertise thrived thanks to a dedicated team and industry support. Don’t miss these valuable life lessons and entrepreneurial insights! 💪✨

🎧 Listen to the full episode now! https://bit.ly/3X1f3vq

04/06/2024

Adam dives into a new way to market with Kyle Oland at the Myrtle Beach Classic! 🏌️ Step away from the traditional and discover the power of owned media in creating an unparalleled guest experience. Tune in now and learn why understanding your consumer's lifecycle is key to building a pool of new customers. 🎧
https://bit.ly/4aMQV4X

03/06/2024

Tourists are trading souvenirs for memories! 🌍 In case you missed it, dive into this episode with Adam Sacks, president of Tourism Economics, who shares some insights into the emerging trends of tourism. Tune in and find out how the scope of tourism is evolving! 🚀
https://bit.ly/3x7GVW6

On this episode, Adam sits down with Janette Roush - The woman at the forefront of AI in tourism and executive vice pres...
31/05/2024

On this episode, Adam sits down with Janette Roush - The woman at the forefront of AI in tourism and executive vice president of marketing and digital at New York City Tourism + Conventions. Tune in as they dive deep into the revolution of destination marketing with AI, and why embracing this game-changer isn't just a choice, but a necessity. https://bit.ly/3X1f3vq

28/05/2024

Explore the power of relationships in destination marketing! 💫 On our newest episode, we dive into the innovative strategies of Galveston Island, from personalized guest experiences to significant historical celebrations. Team members JR Shaw, Kellie Gonzalez, and MacKenzie Finklea join Adam to share three big ways they're moving the destination forward. Check out the whole episode now!

https://bit.ly/3V24ckg

Get a fresh perspective on tourism economics with Adam Sacks as he sheds light on the impacts of tourism on economic dev...
24/05/2024

Get a fresh perspective on tourism economics with Adam Sacks as he sheds light on the impacts of tourism on economic development. On this episode of the podcast, discover why unity is vital for communities to reap long-term benefits from visitors. Catch the full convo in the episode: https://bit.ly/3X1f3vq

Hit the road with us on this latest episode of the Destination Marketing Podcast! Adam's podcasting from the North Carol...
21/05/2024

Hit the road with us on this latest episode of the Destination Marketing Podcast! Adam's podcasting from the North Carolina Tourism Conference with special guest Scott Peacock, director of marketing at Visit North Carolina. Listen in to navigate the evolving industry landscape, explore the impact of AI and differentiate between influencers and content creators in an industry that's shifting gears. Ready to roll? Listen now! https://bit.ly/3X1f3vq

If destinations don't tell their story, someone else will.Check out this enlightening episode of the Destination Marketi...
14/05/2024

If destinations don't tell their story, someone else will.

Check out this enlightening episode of the Destination Marketing Podcast as Adam sits down with real estate agent Joe Trahan, a successful real estate agent who harnessed owned media and community creation for his professional growth. Don't miss his insightful journey: https://bit.ly/3X1f3vq

Discover how AI is revolutionizing the destination marketing industry in our latest podcast episode! Tune in to hear fro...
08/05/2024

Discover how AI is revolutionizing the destination marketing industry in our latest podcast episode! Tune in to hear from Mike Kaput of Marketing AI Institute as we dive into cutting-edge AI tools and their potential to transform your marketing strategies. Ready for the future of destination marketing? https://bit.ly/3UOOtWN

Join Adam for an enlightening conversation with Richard Hunt, the brain behind the Electronic Payments Coalition. In thi...
07/05/2024

Join Adam for an enlightening conversation with Richard Hunt, the brain behind the Electronic Payments Coalition. In this episode, the two dive into the repercussions of the Durbin bill on credit card rewards, the tourism industry and small businesses. Will this bill strengthen or weaken the payment system in the US? Tune in to gather insight and take a stand. 💳 https://bit.ly/4b8YBPW

01/05/2024

Are you ready to elevate your next big event? 👀 From the lens of the sensational Taylor Swift Eras Tour, here's how Choose Chicago and Visit Cincy are setting benchmarks in delivering once-in-a-lifetime experiences!🚀 Dive into this insightful conversation with host Adam and discover how these top destinations are acing their game! 👀🎉 If you haven't seen the episode yet, don't miss out!

Click here for the full podcast: https://bit.ly/3IK37rB

Join Adam as he dives into a conversation with Amir Eylon, CEO of Longwoods International, revealing the captivating imp...
30/04/2024

Join Adam as he dives into a conversation with Amir Eylon, CEO of Longwoods International, revealing the captivating impact of the April's solar eclipse on travel. Stay tuned to discover some fascinating stats about American travelers' solar travel plans! Listen to the full episode now: https://bit.ly/3UHqVDv🌞🚀🌎

29/04/2024

Join us in making a difference! Catch the latest episode of the Destination Marketing Podcast where Adam and Stuart discuss Traveling the Spectrum, a series breaking down barriers and championing the belief that travel is for everyone. The success of this show can set the tone for how owned media projects from DMOs are received in the future, so this is such an important part of our industry. Voice your support at travelingthespectrumshow.com where everyone reserves an equal right to explore the world 🌎

24/04/2024

Everyone deserves to travel, and this new DMO-produced series is aiming to prove that. Listen to the latest episode of the Destination Marketing Podcast to see how Traveling he Spectrum is set to turn the tourism industry on its head.

Listen to the full episode and take a look at the Traveling the Spectrum website and voice your support for the series!

Listen now: https://bit.ly/3Wbqjak

Voice your support here: https://bit.ly/4aMwl5K

23/04/2024

We need the industry's help in making a difference! Powered by Visit Myrtle Beach, Traveling the Spectrum is a docuseries following families with members on the autism spectrum as they take a vacation of a lifetime. On today’s episode, Stuart Butler and Adam invite you to support this docuseries and help it find a platform. They also touch on the importance of a DMO-produced series and how owned media content has a bright future in destination marketing. Check out the full episode now and pledge your support on Traveling the Spectrum's website!

https://bit.ly/3Wbqjak

https://travelingthespectrumshow.com/

18/04/2024

Don't be the dog that caught the car. Check out this episode of the Destination Marketing Podcast to see how Visit Cincinnati and Choose Chicago prepared and capitalized on the recent Taylor Swift Eras tour! https://bit.ly/3IK37rB

17/04/2024

Know the difference between an influencer and a content creator

Adam breaks down this and many other crucial insights in his New Years episode of the Destination Marketing Podcast! Q1 has flown by, but it's never too late to catch up! Tune in to our New Year's special podcast in case you missed it here: https://bit.ly/3H6fjCq

#2024

Join Adam as he dives into a discussion with Angeline Chew, executive director at Discover Surrey, about the importance ...
16/04/2024

Join Adam as he dives into a discussion with Angeline Chew, executive director at Discover Surrey, about the importance of an exceptional visitor experience. Stay tuned as they explore how DMOs and stakeholders can collaborate to create unforgettable journeys for travelers. 🎧 Don't miss out! https://bit.ly/3U2w0oa

15/04/2024

Destination Marketers are influencers, but maybe not in the way that you might think.

Check out this recent episode of the Destination Marketing Podcast as Visit Laguna Beach's Rachel O'Neil Cusey dives into how destination marketers can effectively sell an experience https://bit.ly/3Jcxesc

In this episode, Adam takes the show to the Destinations International Marketing and Communications Summit, where he sit...
12/04/2024

In this episode, Adam takes the show to the Destinations International Marketing and Communications Summit, where he sits down with Brandon Pendergast, sales and marketing manager at Visit Helena Montana. Discover the behind-the-scenes of Visit Helana's rebrand process, led with community and stakeholder engagement in mind!
https://bit.ly/3X1f3vq

11/04/2024

Create Content -> Build a Community -> Influence Commerce

Adam lines up a beautiful action plan for destinations to harness owned media in the latest episode of the Destination Marketing Podcast. Haven't listened yet? Check it out! https://bit.ly/3X1f3vq

Dive into the world of travel in our latest episode with special guest and travel expert, Sarah Dandashy! In this episod...
09/04/2024

Dive into the world of travel in our latest episode with special guest and travel expert, Sarah Dandashy! In this episode, Sarah unravels her journey through the hospitality industry and shares why the human factor is key to exceptional service. Tune in for riveting insights here: https://bit.ly/3X1f3vq

Dive into the captivating world of stories with Adam and Tom Farrell from The Workshop in this week's episode! 🎙️ Find o...
02/04/2024

Dive into the captivating world of stories with Adam and Tom Farrell from The Workshop in this week's episode! 🎙️ Find out how Tom is changing the game with unscripted TV and get a sneak peek into his upcoming project for Visit Myrtle Beach-- Traveling the Spectrum! 🌴 Tune in to discover the transformative power of storytelling! 🌟 https://bit.ly/3X1f3vq

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