Local Broadcast Sales

09/01/2021

Excelling in today's environment requires more broadcast and relationship skill sets than ever. And YES, it is possible to have a blockbuster year! Final call for joining us by reserving your virtual seat at https://lnkd.in/gGJZWDU.

06/01/2021

Ever been told that a business has enough customers and that they don't need to advertise? Ever been asked point-blank why they should bother advertising in the first place? LBS President Gary Moore addresses this surprisingly common objection! https://localbroadcastsales.com/why-should-and-must-a-business-advertise-part-1/

04/01/2021

Greg Gibbons, Digital Manager at Cumulus Media, shares thoughts about why managers and reps should be planning at least 2-3 months out and how we can start doing that today! https://lnkd.in/gKun28P < LBS members click here for video

31/12/2020

Blaine and Honey Parker: Messages matter–whether you’re talking to the advertiser or the advertiser’s customer. https://lnkd.in/gSPzGu4

30/12/2020

Greg Gibbons, Digital Manager at Cumulus Media, discusses the three types of close required on almost every sale and how you can make sure to keep your selling efforts moving forward! https://lnkd.in/gHYiBTX

29/12/2020

LBS President, Gary Moore, shares concepts and principles VITAL for successfully working from home! https://lnkd.in/gj62Edy

29/12/2020

Survival Marketing - An online workshop with Mike Blinder, a leading media expert who has helped more than 60,000 businesses to maximize the return from ad dollars. LBS members click here> https://lnkd.in/grMfQ58.

21/12/2020

LBS Creative Expert, Tim Burt, discusses how you can increase your ability to generate effective spots, what emotions you should try to evoke, and more! https://lnkd.in/gds-3pe < members click here for video

18/12/2020

Some of the lesser-known holidays in the month of January. Sally offers some simple and effective ideas that can get your advertisers off to a great start! https://lnkd.in/g47GknM < LBS members please click here for video.

16/12/2020

Renting Furniture! Eric Moore, LBS VP, discusses the latest trend in furniture that your LOCAL store owners need to know about! Which of your clients can use this to their advantage? https://lnkd.in/g2-rzNX < LBS members click here.

16/12/2020

Paul Weyland discusses a variety of ad categories and provides promo ideas you can use! In this session, he covers insurance companies, pizza shops, medical equipment supplies, and more! https://lnkd.in/gTNBHNU

14/12/2020

BEING ORGANIZED - Gary Moore, LBS President, reveals lots of ideas for how to limit interruptions and save time through organization skills!
https://localbroadcastsales.com/time-management-part-8/

10/12/2020

See excellent Tim Burt videos now @ https://lnkd.in/gvDrViY. Tim, always professional, always entertaining, and always available to LBS members. Remember to thank your state broadcasters association for providing you the LBS services.

09/12/2020

Gary Moore LBS President discusses why your station should be known for offering superior customer service and the “feel, felt, and found” process. https://lnkd.in/gVfAVsQ

09/12/2020

Promo Ideas - LBS Broadcast Selling Expert Paul Weyland discusses promo ideas for pharmacies, his thoughts on social media, and used car dealers in small markets!https://lnkd.in/gkpauXb

08/12/2020

TIME MANAGEMENT Gary Moore, LBS President, discusses how to plan for the full range of your job functions and provides lots of tips for daily scheduling! https://lnkd.in/g95tsJY

08/12/2020

Pat Bryson, Broadcast Management Expert, discusses tips and best practices for station leaders and how they can be more effective in setting goals for their team. https://lnkd.in/g3-DxFJ < LBS members click here

04/12/2020

Which products and services are most profitable, the number of clients needed, driving traffic to a planner's website, what new and repeat customers mean to his business, and different business activities each week. https://lnkd.in/g-ETEvd < members use this link for the video.

02/12/2020

LBS Broadcast Selling Expert, Paul Weyland talks about local distilleries, client websites, pressure washer companies, financial institutions, and gift/coffee shop combos! https://lnkd.in/gAYeZ2M

27/11/2020

Eric Moore discusses FREE information provided by the American Banking Association that you can use in the field today! https://lnkd.in/gHPc8hB < click here LBS members for video.

27/11/2020

Reserve your seat and join us for this Mike Costa webinar designed to provide sales team members a practical message for 2021 from a GM's perspective. Free for LBS members! https://lnkd.in/gGJZWDU

26/11/2020

OTT! Mark Landon, LBS Digital Expert, discusses avoid being labeled as “creepy” when reaching audiences through device ID number, traditional and digital ad dollars, how radio can match a listener’s entire daily journey. https://lnkd.in/gNMNwNM

25/11/2020

Gary Moore uncovers the “power of 10”, how to focus, making time for priorities, and deciding what to do with the “urgent”! https://lnkd.in/gd3dv-6

24/11/2020

Local Broadcast Sales videographer, Mike Moore, has a vlog with over 90,000 followers. Check it out!
https://www.youtube.com/c/TheMooreTheMerrier

Hello friends! We are Christian family vloggers living in sunny San Diego with our 5 kids! Being family YouTubers has been one of the most rewarding things w...

23/11/2020

Tim Burt discusses how to help a client see that the script or the spot they love isn’t good for them, how to practice writing creative copy, and how to get the "family-owned and operated" point across? https://lnkd.in/gq6KFAi

19/11/2020

Jewelry Stores! Eric Moore, LBS VP, discusses the latest trends in jewelry fashion that you need to know when calling on local jewelry stores! https://lnkd.in/dNWfEKb

19/11/2020

Paul Weyland, LBS Expert, discusses how to develop plans that are better than your clients, 3 things to try for 24 hours, selling to solar companies, and RV service ad ideas! https://lnkd.in/gk6qe3k

16/11/2020

Gary Moore covers why customer service is important to broadcast sales pros, the concept of “promise a lot, deliver more”, and the danger of indifferent customers. https://lnkd.in/gfsMhZU < click for the video here. #

16/11/2020

Tim Burt discusses WHEN boring ads make sense, WHY they work so well when done correctly, and WHAT you can do to sell them. https://lnkd.in/gvDrViY

16/11/2020

See excellent Blaine and Honey Parker videos now @ https://lnkd.in/gN-4zRb, place "Blaine and Honey" in the LBS search bar. The Parkers, always professional, always entertaining, and always available to LBS members. Remember to thank your state broadcasters association for providing you the LBS services.

11/11/2020

Time Management - LBS president Gary Moore explains the concepts behind “5 before 11” and the “T” strategy. He also covers some best scheduling practices! https://lnkd.in/gu2JeNw

11/11/2020

Paul Weyland discusses ideas for jewelry stores, family doctors, and local restaurants. https://lnkd.in/gScFPvs

09/11/2020

Paul Weyland discusses how many options you should give to clients, how to tell them their idea isn't any good, local franchises, FIRST call, small market selling, smaller advertisers, & HVAC service providers! https://lnkd.in/g7xiTf8 , click here for video.

05/11/2020

Reserve your seat and join us for this Tim Burt webinar designed to address creative challenges in broadcast and digital innovation. Free for LBS members! https://lnkd.in/gGJZWDU

02/11/2020

See excellent Paul Weyland videos now @ https://lnkd.in/gN-4zRb, place "Paul Weyland" in the LBS search bar. Remember to thank your state broadcasters association for providing you the Local Broadcast Sales services.

02/11/2020

Best Digital Practices - Greg Gibbons (Digital Manager at Cumulus Media) discusses clickbait, on-air and digital presentations, social channels, and invoicing. https://lnkd.in/gp6ZvG3

28/10/2020

Time Management - Gary Moore discusses S.M.A.R.T. thinking for successful time management and offers an overview of how to set priorities. https://lnkd.in/g3cx7-h

28/10/2020

Paul Weyland addresses replacing dollars from canceled events, on-air or virtual experience, "we are only buying the top 2 news stations", radio and TV, radio vs. social media, lack of response, advertising objections, and more. https://lnkd.in/guaf2bp click for video. #

26/10/2020

Digital Expert Greg Gibbons speaks to broadcasters.
Separate teams for broadcast and digital, get the team excited over digital, and white label partners. https://lnkd.in/gi6zSND click here for video. #

25/10/2020

See excellent Gary Moore videos now @ https://lnkd.in/gN-4zRb, place "Gary Moore" in the LBS search bar. Watch for the 2nd Tuesday webinar on November 10th with Tim Burt. Remember to thank your state broadcasters association for providing you the LBS services.