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Canon Middle East

Get ready to for the whole family with SELPHY Compact Photo Printers! Instantly print memories from your smartphone and make them memorable stories with quality prints. For more information visit http://bit.ly/2s3sqhO

11/02/2015

Infographic: The Crazy Personalities of 5 Archetypal Agency People

It's funny because it's true!

Here's an oldie, but new to us: The Anatomy of an Agency infographic from Grip Limited, offering pretty spot-on portraits of agency people (art director, copywriter, account person, developer, finance person) based on their peculiar tastes and habits. This infographic was done by Julia Morra and Tre…

28/01/2015

Rolling now: Thank You For Smoking.

11/01/2015

When creative minds are put to work.

10/12/2014

The Top 10 Ads Of The Year That People Couldn't Stop Watching

These top 10 ads accumulated around 600 million views on Youtube (that's about 8.5% of the earth's population).

Here are the must-see ads of 2014.

08/12/2014

Merry Christmas from the Drive Dentsu team and our little Charlie!

01/12/2014

The evolution of the television best explained through this infographic Article: http://bit.ly/1tDNsMk

27/11/2014

Why The Ad Industry Is In A Talent Rut And A Prescription For Change

"It’s no longer just about great ideas. It’s about great ideas that get made." http://buff.ly/1vRsMWi

Allison Kent-Smith says the advertising industry has failed to develop and educate talent. Here, she outlines the training-centric steps agencies can...

25/11/2014

How Technology Is Changing Media

Want to know where the future of media is headed? BuzzFeed explains it well.

An in-depth look at how BuzzFeed is leadingthe industry’s trends in social, mobile, and video.

21/10/2014

Batting practice center #1 - Baika Gofuku Gan

Watch this awesome ad by Dentsu Kansai for Murata Kampo Chinese Herbal Medicine which won three gold awards at Spikes Asia!

Campanha ganhadora de Cannes - Agência Dentsu Inc. Kansai. STAFF LIST CD：Tomoyuki Ogi PL：Tomoyuki Ogi／Makiko Tanimura C：Tomoyuki Ogi／Makiko Tanimura PR：Manam...

15/10/2014

Top 10 Web Video Series: BuzzFeed Scores With Kittens and Puppies

What's your favorite one?

BuzzFeed knows that if ain't broke, don't fix it. The publisher returned with a new Dear Kitten video with Friskies this week, though threw the cat’s mortal enemy—the dog—into the mix. And all the feline and canine love on the Internet has propelled the clip to 5.8 million views since it was uploade…

15/09/2014

10 Ways Silicon Valley Culture Can Reinvent Advertising

Can the tech industry revolutionize the giant world of advertising?

The founders of agency Enso Collaborative identify some of the key ways that Madison Avenue should follow the example of Silicon Valley.

09/09/2014

Live video from our special event will be right here. And so will a whole lot more.

Apple is livestreaming their special event later today, tune in here! Will they finally release the iWatch? We hope so!

Join us at Apple.com on September 9 at 10 a.m. PDT to follow every moment.

31/08/2014

The World's Top 10 Most Innovative Companies in Advertising

These companies are shaping the future of advertising.

These companies illustrate what the future of the business looks like.

29/08/2014

7-Year-OId Redesigns Sauce Label To Look Less Like It Contains Cat P**p

Sometimes all it takes is a little 7-year-old kid.

Harry Deverill had no idea what the label of his favorite sauce was even supposed to be. Now his design is on store shelves across Britain.

25/08/2014

This is what happens when The Expendables stop killing people and start selling beer

Van Damme does it again?

Jean-Claude Van Damme, perhaps best loved for his star turn in 1994's Street Fighter, is on a tear with brands lately. Last year, he found his way into two viral campaigns — one for GoDaddy and...

21/08/2014

David Hasselhoff Just Wants to Have Fun in His Zany Commercials

Lighten up your day with David Hasselhoff!

There is something undeniably nostalgic about David "The Hoff" Hasselhoff that makes me feel as if I'm back in the '80s. His perfectly coifed hair. His overly dramatic one-liners. The somewhat automated way in which he moves. Whatever it is, it's magic.

20/08/2014

14 Ads That Changed The World

It's incredible how these powerful ads stuck with us over the past decades.

These ads didn't just sell products — they changed behaviors.

17/08/2014

Toyota Yaris Hatchback 2014 - Big & Bold

The all-new Toyota Yaris hatchback, Bigger and Bolder than ever!

For the launch of the new, big and bold Toyota Yaris 2015, we created a TVC that was bigger and bolder in every form. An executional delight, the TVC highlighted…

11/08/2014

7 Memorable Moments in the Dubious History of Product Placement

Mike Myers Wayne's World clip is hilarious.

Remember when you had to wait until the commercial break to be bombarded with brand marketing? Probably not, since product placement has been a Hollywood addiction since the 1980s. Ever since Steven Spielberg featured Reese's Pieces in 1982's E.T.

24/07/2014

Toyota: Jungle Wakudoki | Ads of the World™

Do your Wakudoki, your Wakudoki!

The Wakudoki Dance Contest invites users to record a video of themselves dancing to the original music. The most viewed video uploaded in each country

20/07/2014

A new breed of beggars in Beirut

Beirut is flooded with beggars nowadays, but these beggars are of a different kind: They won't ask for your money. http://buff.ly/1rsMWmk

The streets of Beirut are flooded with beggars nowadays, but these beggars are of a different kind: They won't ask for your money. You'll be surprised by wha...

17/07/2014

Airbnb Unveils A Major Rebranding Effort That Paves The Way For Sharing More Than Homes

Will this major rebranding move make Airbnb more than just a home sharing platform?

Airbnb is laying the foundation for marketing a slew of new sharing-economy services down the road.

14/07/2014

Matthew Weiner On Advertising, Social Media, And The Eternal Nature of Storytelling

Matthew Weiner On Advertising, Social Media, And The Eternal Nature of Storytelling http://buff.ly/1qx5EW8

As Mad Men Season 7 approaches, its creator reflects on the loneliness of social media, the power of drama on a small scale, and the timeless themes...

13/07/2014

SUVs, handwash and FOMO: how the advertising industry embraced fear

How Fear Became an Asset for Admen http://buff.ly/1kRjJd1

Jacques Peretti: Advertising is about selling 'freedom from fear' and targeting consumers' anxieties with products that alleviate those worries – whether it's fear of disease, attack or of missing out

06/07/2014

The Makings Of A Great Logo

Six Questions to Ask Yourself For Designing a Great Logo http://buff.ly/1j6aD0N

Six questions to ask yourself when designing a brand

03/07/2014

CMOs Are Preparing for Digital to Grow to 75% of Marketing Budgets

CMOs Are Preparing for Digital to Grow to 75% of Marketing Budgets http://buff.ly/1pJg1tR

A survey of CMOs shows they understand the industry is going digital, but they are still resisting the "digital" label for their companies. Infographic: Carlos Monteiro

19/06/2014

Neil deGrasse Tyson, astrophysicist and cosmos king delivering a superb seminar at .
Photo taken by our senior art director

18/06/2014

Marissa Mayer: Marketers Need to Embrace Native Ads

Yahoo CEO Marissa Mayer: Marketers Need to Embrace Native Ads http://buff.ly/1sneCdn

CANNES, France—From magazines to TV, radio to newspapers, every medium has come to embrace native advertising. If Yahoo can leave its past behind, then surely advertisers can too. That was, more or...

17/06/2014

The History of Flat Design: Efficiency, Minimalism, Trendiness

Go back in time and find out where the flat trend all started http://buff.ly/1l4TIM5

Knowing where a style or technique came from and its history can help you make more educated decisions when it comes to using the design aesthetic.

16/06/2014

4 Lessons In Content Marketing From Intel And The Creators Project

Pioneers in Content Marketing Share Their Lessons http://buff.ly/SPnXL1

Intel's director of media Rebecca Brown talks about how the five-year partnership with Vice set the pace for and contributes to the brand's expanding...

15/06/2014

Dentsu Now Gets Nearly Half Its Revenue From Outside Japan | Agency News - Advertising Age

After acquiring Aegis, Dentsu now channels nearly half of its revenue from outside Japan. http://buff.ly/UveVnL

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12/06/2014

Why Our Brains Crave Storytelling In Marketing

Why Our Brains Crave Storytelling In Marketing http://buff.ly/1mKJ48V

Our greedy little brains are hungry for a good story, so if you want to make the sale, forget the data and make a personal connection.

11/06/2014

STEP2014 Workshops

Ramzi Abou Dargham, our Dubai office managing director along with Dominic Sullivan, our regional head of planning, spreading Drive Dentsu philosophies at this year's STEP Conference!

A4's cinema-like room was a learning convergence from professionals to our STEP attendees. These workshops were running during the entire day about various subjects from start-ups, brands to design thinking...etc.