Josh Gore

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Josh Gore

Freelance videographer & photographer, based in South East England.

07/01/2022

CONTENT CONSISTENTCY 📈

Just like some new gym goers will end up quitting by March, it's important to not quit on being consistent with your social content.

At the end of the day, you already know consistency and improving over time gets results.

You do it in the gym 💪

You need to be doing it for your fitness business too 🚀

But you don't have to start off sprinting right away...

Working out 3 hours a day, 7 days a week isn't very effective if you can only keep it up for a month.

Trying to post an elaborate video 2x a day when you've never done it before, will likely leave you giving up on your social marketing again.

𝗜𝗻𝘀𝘁𝗲𝗮𝗱: Find a 'content-creating' routine that works for you - stick with it.

Adjust the content as you go to test ideas and find what resonates for your target audience.

Then double down and let those organic leads start coming into your circle.

Got absolutely no idea where to begin with your content?

👉 Send us a quick DM with the word '𝗦𝗧𝗔𝗥𝗧' for a free content strategy review.

18/10/2021

Quick tip to make your gym content more 'cinematic' 👇🏻

Even without fancy cameras or lighting equipment...

STEP AWAY FROM THE WALL.

Yep, that's right.

😂 The amount of video and photo content we see where fit pros decide to hug the wall whilst talking on camera, posing or demoing exercises...

We get it's probably a nice clean backdrop or you want to try and get your brand's logo in the shot.

But stepping at least a few metres away from your background will stop you casting shadows up the wall, create more depth in your shots and give you some of that 'cinematic' background blur!

A more aesthetically pleasing image is going to make your brand appear more professional and hold people's attention that bit longer.

Besides, if you're a fitness facility owner, then it's going to be far more valuable showing off more of your awesome space than just the one corner 😉

13/10/2021

⚡ The POWER of member driven content ⚡

This 'What Our Members Say' video was produced as part of a large 3 day campaign for including multiple video ads, app content and member testimonials.

Selling the experience of your facility, services and community through the words of your members is the ideal way of addressing prospect customers pain points and building desire for them to walk through your gym doors.

This is because member testimonials are...
✅ Indirect and less 'salesy'.
✅ More relevant and relatable content.
✅ Extremely authentic.
✅ Showcases your community.

+ as a bonus, you get to learn more about truly why your own members have chosen you over the competition, which you can then amplify within the rest of your marketing.

⚡ Win-win ⚡

👉 We're now offering these member testimonial packages to our clients. Get in touch to find out how we can best utilise these within your fitness brand's marketing.

05/10/2021

If you're price shopping for videographers then...

I get it!

You've got a business to run and are just trying to keep costs down/get the best deal. Respect 👊

But the cheapest quote isn't always the best option.

(Now don't get me wrong, the most expensive doesn't mean they're the best choice either 😂)

At the end of the day, what are they offering you - just a cool looking video or actual business results?

Are they providing a tailor made solution for your business that solves an issue you're currently facing?

Is the content going to help you achieve your desired outcome or business goals?

And are you likely going to get a return on that initial investment?

See premium content isn't so pricey when it drives business results 📈

It's the cheap content that ends up costing more and wasting your time if it does nothing for your brand 💸

Invest wisely.

03/10/2021

Your car may be running out of fuel right now, but your business doesn't have to 😂

Consistently showing up in the marketplace as a premium service provider is essential to growing your brand, being able to charge what you want to charge, and standing out from the competition.

Marketing is fuel for your business and a professional social presence plays a huge role in that 🔥

But what you've got to ask yourself is, why are you not taking your social presence seriously?

👉 Is it you don't have time to post frequently or create the content in the first place?

👉 Is it that you don't know what to actually talk about and in a way that resonates with your audience?

👉 Is it that you don't fully understand the social platforms and how to best use them to drive business results?

👉 Is it that you don't like using social media and would rather not deal with it yourself?

We work with business owners daily, all across the UK, who are facing these exact challenges with their fitness brand.

If you'd like a free content review of your page/website and tips on how to improve your business's social presence, drop us a quick DM with the word 'SOCIALS'

We'd be happy to give you easy steps to you take your content to the next level 🚀

20/09/2021

We've been super busy in the office the past two weeks getting projects wrapped up for clients...

Which means I have to admit 😬 I haven't posted in a while.

As a business owner, sometimes it can be hard to wear all the hats.

You're trying to work IN your business, whilst scaling and working ON your business.

All whilst still having some time for family, friends and our own training schedules 💪

So it's no wonder that you often fall behind with your online marketing.

I get it, staying consistent with posting is hard work when you're already busy running your studio or training day-to-day clients.

Let alone actually having to think of what to talk about and capture the content in the first place.

That's why we work directly with fitness biz owners to consistently and easily generate high-end content for your brand.

❌ No having to re-post the same photos over and over.

❌ No having to think of what to talk about on camera.

❌ No having to spend extra time you don't have, trying to learn to edit videos.

We make the marketing process hassle-free for our clients, allowing them to focus on providing a next-level service, whilst we increase reach and drive sales for their premium packages.

👉 If you've had enough of trying to manage creating content yourself, DM us the word 'CONTENT' to learn how we can help.

14/08/2021

X 🔥

Which is your favourite shot 1, 2 or 3?

👉🏻 Need fresh video & photo content for your fitness brand? DM us today to learn about our content packages.

10/08/2021

Over the past 2 months, we've had the pleasure of capturing first LIVE Shape Up with Gabby events across London! 🔥🔥

🎥 This is one of the short promos we produced from the first event at the Helipad in Waterloo. What an amazing venue with a super energetic community taking part in these killer workouts! 😅

The primary goal of capturing these events was to create video content to advertise future Shape Ups across socials, aiding in selling out tickets by showcasing the experience, energy, community and what the day has to offer ⚡

👉 We're still taking bookings for August. If you're a fitness brand looking to level up your social content and ads, DM us 'LEVEL UP' to get started 🚀

03/08/2021

Studio Owners and PTs 👉🏻 Here's 2 quick tips for filming better quality videos in a gym...

We're talking exercise tutorials, speaking/informational videos to camera, ads promoting your programs - any video content that you're producing yourself.

1️⃣ The biggest mistake we see in self produced gym content is bad lighting.

Whilst your training facility looks badass in person, on your phone or camera, it's probably wayyyyy too dark to get decent footage.

This leads to really grainy and low quality video, which is not doing your facility or services any favours.

Three ways to fix this issue 👇🏻

Turn on the overhead lights/more lights if available.

Either film near/facing windows that let in plenty of daylight.

Or if neither of them are possible, buy an led panel light from Amazon 💡

2️⃣ The second biggest mistake we see (or hear rather...) is terrible sounding audio.

If your sound quality sucks whilst you're trying to explain something or promote your services, no ones sitting the whole way through the video.

Get closer to the camera and speak with a slightly raised voice or ideally buy a clip-on lav mic for clearer sounding audio.

Also try film in your gym space when it's quiet or empty, and turn that background music off! 🔇

🎥💪🏻 Hopefully those 2 tips helped for better quality gym videos, but DM us if you have any questions or need equipment recommendations.

We're here if you need us 🔥

27/07/2021

We produce content for coaches and fitness professionals looking to increase reach, engage their audience and drive sales for their premium transformation programs through video 🎥🔥

Understanding the challenges you're currently facing and crafting a content strategy to successfully shift your business and overcome them is what we do best.

If you’re anything like our clients, you know how important it is to take your online marketing seriously and grow your brand online in an effective, efficient manner whilst also driving sales into your programs 📈

If this is something you need help with, we're currently taking on more clients for August and September.

👉🏻 DM us the word 'SCALE' to find out more.

05/07/2021

EDUCATION FOR FITNESS PROFESSIONALS 🧠💪🏻

Back in December we produced a massive campaign for - an independent training provider specialising in fitness qualifications and Personal Training courses.

This campaign included 14 fitness course overview videos, 5 branding ads and lifestyle photos - all shot in 1 DAY! 🔥

The primary goal of the project was to showcase what each of their courses offered in a fast, engaging yet informative and professional looking format - increasing course enquiries.

All this content was to be hosted on the new website which was being built at the time as well as repurposed for ads and social use.

👉🏻 If you're a fitness brand or personal trainer, DM us to find out exactly how to get more out of your already existing video content.

17/06/2021

TWENTY TWO

I turned 22 last week. It's scary how fast this past year has gone and how much has changed...

But it's also amazing to look back on how far we've come as a business, all the fun projects we've worked on and brands we've been able to help with 🎥 video marketing.

Currently we're switching things up behind the scenes with a new business approach, to offer an even better service and more value for our clients 🙌🏻

Sometimes you've got to take a few steps back to take 10 forward 🚀

📸
📍 .0

27/05/2021

It was great to head back up to Manchester to film with the guys at again before reopening.

It's still one of the best looking facilities we've filmed in and now they've doubled down with a 🔥 second site

This campaign was all about promoting the launch of the new site and featuring both facilities together - with their members now having twice the access they did before, all under one membership.

👉🏻 We're now offering packages to P.T studios looking to generate quified leads with video marketing. Interested? DM us 'PT STUDIO' to find out more 🚀

08/04/2021

Got some crazy opportunities coming up this month and leveling up the business as a whole 🚀

Been very quiet on here lately, but have been non-stop shooting and editing for the most part. Or renovating the office space when not!

Tons of great projects to share, starting with part of the video campaign I produced for with 💪🏻

10/02/2021

D E V I L S 🔥

The first of multiple outfit videos for the God's Collection.

X

02/02/2021

2020 - what a crazy year to have started and built a videography business! 🎥

👉🏻 Jan 2020, I had decided to make the jump to go full-time freelance. Having slowly built-up my portfolio over the year prior, I knew I was ready to give this dream a shot.

Paying bills from savings, consistent 70 hour+ weeks, lack of sleep and exercise, relationship breakdown, moving back home, cameras breaking... all while trying to survive the current apocalypse 😂

AND still, the best decision I ever made was to just go for it. Taking a side hustle and turning it into a successfull business I get to wake up and work on every day!

Over 60 projects completed this year alone 🎉 Unbelievably grateful for all the clients that have chosen to work with me throughout, especially one as tough as 2020.

Thank you to all the awesome creatives I've connected with on this first step of the journey.

Bring on 2021, where we switch up the branding and take things to another level 🚀🚀

📸 by

29/12/2020

X .official

Keeping the Christmas vibes as we wrap up the year, with this spec ad for the AB Lifestyle winter collection ❄

I hope you all had a great Christmas despite the restrictions. I'm taking the next few days off to unwind and think about plans for 2021 🚀

Fresh branding, big projects and more 🔥 content in coming...

13/12/2020

KISS FITNESS CENTRE

It was a pleasure to be back at earlier this week, producing a series of promotional videos for this 🔥 gym space.

One of the best looking gyms I've seen with an awesome community and owners behind it. Our mission was to bring all of that to life with the content we produced 🚀

With a 4 hour drive to Manchester each way, plus the 5 hour shoot in between, it was a full-on day. But we wouldn't go to that level of effort if we didn't love this job! 🎥

06/12/2020

X

3/3 video ads for Lux Sport showing off their new winter drops 🔥

Which one was your favourite? 👇🏻

02/12/2020

Round 2 for 💪🏻

Showing off their new drops for winter with 🔥

29/11/2020

Bringing the heat with and 🔥

First project testing out the Sony A7SIII. Let's just say, I'm liking the upgrade a lot.

All shot handheld and first time playing about with S-LOG 3 🎥

Still getting used to the new setup, but it's unlocking a whole new level for my work. This is just the start 🚀

26/11/2020

BTS from my first time trying out the new Sony A7SIII 🎥

Shooting video content for with in Bristol.

🔥 content to come soon!

📸 by

24/11/2020

21/11/2020

SUNSET VIBES

This year has gone super fast for me. What an insane roller coaster starting a business has been 😅

Creating content like this reminds me of why I started shooting videos in the first place. To capture memories and moments, and to tell a story.

It's a different style from my usual branded work, but the footage was too good not to use! Sunset vibes get me every time + killing it as always 🔥

Can't wait to get back to the coast early next year with my mates, and make up for all the time we've been locked away 🍻

16/11/2020

MY CAMERA BROKE 😭

Yes, that's right - 2020 trying to throw more 💩 my way haha!

Last week my Sony a6300 shutter broke after going 4+ years strong 💪🏻

It's sure made it's moneys worth, shooting 100s of videos, but about time for an upgrade I think 😂

I thought this would be a good time to talk about equipment for all you beginner creators 👇🏻

ALL the client work I've shot up until this point, has been on a setup you can buy right now for under £1,000. And we're talking a gimbal, zoom lens and the camera body itself!

You do not need an expensive setup to learn and master your craft. They're simply tools to help you create!

With that being said, RIP little Sony a6300. Hello Sony A7SIII 🔥

My visuals are about to be on a whole new level. Can't wait to try out this setup and see what's possible with it! Who's excited?

📸 Thanks to for the 🔥 photos as always!

09/11/2020

🏀 shooting some hoops with

I'm busy this week editing a bunch of different projects, including creating some more UGC style ads like this one for Noorbu.

Blending the best of both worlds, with high quality video footage and authentic user reviews, making for a set of effective ads 🚀

02/11/2020

Part of the launch campaign we created for SustainaBox! 🌱

With a unique business concept and great purpose, this was an amazing project to be apart of.

We produced this product video to showcase the boxes on offer and highlight the brand's mission with their climate-positive gifts.

We also shot a variety of product photos for their website and social posts. 📸

It's always cool meeting new business owners and working on their visions. Especially when they're young and ambitious like myself, it fuels me up to work on my own goals even more! 🚀

30/10/2020

🏀 shoot for

I've got a busy weekend editing the video ad and I filmed from this shoot, plus a few other projects to wrap up for October.

What are some cool projects you've been working on this past week? 👇🏻

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Videos

⚡ The POWER of member driven content ⚡ This 'What Our Members Say' video was produced as part of a large 3 day campaign for @kiss_fitness_centre including multiple video ads, app content and member testimonials. Selling the experience of your facility, services and community through the words of your members is the ideal way of addressing prospect customers pain points and building desire for them to walk through your gym doors. This is because member testimonials are... ✅ Indirect and less 'salesy'. ✅ More relevant and relatable content. ✅ Extremely authentic. ✅ Showcases your community. + as a bonus, you get to learn more about truly why your own members have chosen you over the competition, which you can then amplify within the rest of your marketing. ⚡ Win-win ⚡ 👉 We're now offering these member testimonial packages to our clients. Get in touch to find out how we can best utilise these within your fitness brand's marketing.

Your car may be running out of fuel right now, but your business doesn't have to 😂 Consistently showing up in the marketplace as a premium service provider is essential to growing your brand, being able to charge what you want to charge, and standing out from the competition. Marketing is fuel for your business and a professional social presence plays a huge role in that 🔥 But what you've got to ask yourself is, why are you not taking your social presence seriously? 👉 Is it you don't have time to post frequently or create the content in the first place? 👉 Is it that you don't know what to actually talk about and in a way that resonates with your audience? 👉 Is it that you don't fully understand the social platforms and how to best use them to drive business results? 👉 Is it that you don't like using social media and would rather not deal with it yourself? We work with business owners daily, all across the UK, who are facing these exact challenges with their fitness brand. If you'd like a free content review of your page/website and tips on how to improve your business's social presence, drop us a quick DM with the word 'SOCIALS' We'd be happy to give you easy steps to you take your content to the next level 🚀

Over the past 2 months, we've had the pleasure of capturing @gabbydawnallen first LIVE Shape Up with Gabby events across London! 🔥🔥 🎥 This is one of the short promos we produced from the first event at the Helipad in Waterloo. What an amazing venue with a super energetic community taking part in these killer workouts! 😅 The primary goal of capturing these events was to create video content to advertise future Shape Ups across socials, aiding in selling out tickets by showcasing the experience, energy, community and what the day has to offer ⚡ 👉 We're still taking bookings for August. If you're a fitness brand looking to level up your social content and ads, DM us 'LEVEL UP' to get started 🚀

We produce content for coaches and fitness professionals looking to increase reach, engage their audience and drive sales for their premium transformation programs through video 🎥🔥 Understanding the challenges you're currently facing and crafting a content strategy to successfully shift your business and overcome them is what we do best. If you’re anything like our clients, you know how important it is to take your online marketing seriously and grow your brand online in an effective, efficient manner whilst also driving sales into your programs 📈 If this is something you need help with, we're currently taking on more clients for August and September. 👉🏻 DM us the word 'SCALE' to find out more.

EDUCATION FOR FITNESS PROFESSIONALS 🧠💪🏻 Back in December we produced a massive campaign for @t2fitness - an independent training provider specialising in fitness qualifications and Personal Training courses. This campaign included 14 fitness course overview videos, 5 branding ads and lifestyle photos - all shot in 1 DAY! 🔥 The primary goal of the project was to showcase what each of their courses offered in a fast, engaging yet informative and professional looking format - increasing course enquiries. All this content was to be hosted on the new website which was being built at the time as well as repurposed for ads and social use. 👉🏻 If you're a fitness brand or personal trainer, DM us to find out exactly how to get more out of your already existing video content.

It was great to head back up to Manchester to film with the guys at @kiss_fitness_centre again before reopening. It's still one of the best looking facilities we've filmed in and now they've doubled down with a 🔥 second site @hiit_station_ This campaign was all about promoting the launch of the new site and featuring both facilities together - with their members now having twice the access they did before, all under one membership. 👉🏻 We're now offering packages to P.T studios looking to generate quified leads with video marketing. Interested? DM us 'PT STUDIO' to find out more 🚀

Got some crazy opportunities coming up this month and leveling up the business as a whole 🚀 Been very quiet on here lately, but have been non-stop shooting and editing for the most part. Or renovating the office space when not! Tons of great projects to share, starting with part of the video campaign I produced for @gymade_ with @prometheus__productions 💪🏻

D E V I L S 🔥 The first of multiple outfit videos for the @judassinned God's Collection. @willj_green X @judassinned

@massay9 X @ablifestyle.official Keeping the Christmas vibes as we wrap up the year, with this spec ad for the AB Lifestyle winter collection ❄ I hope you all had a great Christmas despite the restrictions. I'm taking the next few days off to unwind and think about plans for 2021 🚀 Fresh branding, big projects and more 🔥 content in coming...

@willj_green X @luxsportofficial 3/3 video ads for Lux Sport showing off their new winter drops 🔥 Which one was your favourite? 👇🏻

Bringing the heat with @luxsportofficial and @willj_green 🔥 First project testing out the Sony A7SIII. Let's just say, I'm liking the upgrade a lot. All shot handheld and first time playing about with S-LOG 3 🎥 Still getting used to the new setup, but it's unlocking a whole new level for my work. This is just the start 🚀

SUNSET VIBES This year has gone super fast for me. What an insane roller coaster starting a business has been 😅 Creating content like this reminds me of why I started shooting videos in the first place. To capture memories and moments, and to tell a story. It's a different style from my usual branded work, but the footage was too good not to use! Sunset vibes get me every time + @hazelcathrin killing it as always 🔥 Can't wait to get back to the coast early next year with my mates, and make up for all the time we've been locked away 🍻

🏀 @ryann_george shooting some hoops with @drink_noobru I'm busy this week editing a bunch of different projects, including creating some more UGC style ads like this one for Noorbu. Blending the best of both worlds, with high quality video footage and authentic user reviews, making for a set of effective ads 🚀

Part of the launch campaign we created for SustainaBox! 🌱 With a unique business concept and great purpose, this was an amazing project to be apart of. We produced this product video to showcase the boxes on offer and highlight the brand's mission with their climate-positive gifts. We also shot a variety of product photos for their website and social posts. 📸 It's always cool meeting new business owners and working on their visions. Especially when they're young and ambitious like myself, it fuels me up to work on my own goals even more! 🚀

This was a fun lifestyle project for @drink_noobru ⚡ Produced when I still had a flat... and when we were allowed people round 😂 Crazy how this year has turned out and how fast it has gone, but I'm grateful for all the 🎥 opportunities that have came my way! 🙌🏻

It's been a busy week in the office with non-stop editing throughout! 💻 Here's a lifestyle video I recently produced with @ryann_george for Airbud. Featuring their Pro wireless headphones, we had to showcase 4 main product features in a 15 second campaign, for use in feed and story ads. Shorter videos aren't always easier to create, having to pack a lot of details into only 15 seconds! The concept we decided on quickly highlights all the features, whilst having a basic storyline and dynamic shots to keep the viewer engaged 🔥

Some more editing work for @gymfluxuk that took place during lockdown. Definitely one of my favourites out of the 14 videos we produced! 🔥

One of the many video campaigns I've edited for @gymfluxuk this year 💪🏻 It's been great working with Sam and Rob. All the way from their first photoshoot back in February to editing these campaigns throughout quarantine. They're both super passionate about their brand and it shows in the quality of the products. Hands down the comfiest joggers I've ever worn! 🙌🏻

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Hi there,

My name is Joshua Gore and I’m a freelance videographer based in South East England. My friends call me ‘Gory’ because being best mates with two other Joshs, gets confusing quick. And no, I’m not just exclusively friends with people called Josh.

Capturing memories with friends and loved ones is a big part of my life, that I’m extremely passionate about. I love telling and forever remembering those good stories from the past. That family road trip through Australia, or how I met my amazing girlfriend, or that endless summer surfing and camping on the coast of England… It’s this obsession that has driven me to not only produce short films about my own life, but creating professional work for brands and deciding to do videography & photography as a full time career.