22/12/2020
Hello friends, here is why you should try facebook ads to get MORE traffic for your website.
Facebook has over 2.7 billion monthly ACTIVE users, a larger demographic compared to instagram's 112.5 million users . If you are trying to reach more people and get them to visit your website, use Facebook ads manager which allows you to include instagram as an ad placement, rather than the instagram in app ads which only shows your ads on the app.
Facebook lets you analyse your campaigns in detail, compared to instagram which only lets you see a few aspects of your analysis.
Facebook offers pixel, which you can install on your site to track users and retarget ads. (we'll get more in detail with this)
Instagram ads are still very good, but facebook ads are way more effective if you want to get more in detail with who you are targeting and who is visiting your website.
If you are a small business and need help getting started with business manager, do not hesitate to dm or send me an email for a free consultation.