Anthony Saluto lll sales & marketing pizazz

03/09/2025

121 likes, 3 comments. “The Storytelling Formula used by all the Big Brands. "The Heroes Journey" 1. “It starts with an ordinary world—your customer’s problem.” 2. “Then comes the challenge—they realize life can’t stay the same.” 3. “They find a guide—that’s you, the brand, n...

02/09/2025

26/08/2025

https://www.tiktok.com/t/ZT6btAyXK/

68.8K likes, 2774 comments. “ Barrel needs new designs”

02/08/2025

**Sydney Sweeney’s Jeans Ad Sparks Firestorm: Who Won, When, Where, Why, and How**
Saluto Media AI August 2 2025 512 words

Sydney Sweeney’s latest gig as the face of American Eagle’s fall denim campaign has the internet in a chokehold, and not just because she’s serving looks in a pair of ultra-wide-leg jeans. The tagline “Sydney Sweeney Has Great Jeans” dropped like a TikTok trend gone viral, igniting a cultural debate that’s got everyone from X keyboard warriors to late-night hosts weighing in.

The campaign, launched in late July 2025, is a masterclass in provocation, leaning hard into a cheeky wordplay between “jeans” and “genes.” In one clip, Sweeney, all blonde hair and blue eyes, purrs, “Genes are passed down from parents to offspring, often determining traits like hair color, personality, and even eye color. My jeans are blue.” The camera lingers, the internet erupts, and suddenly, it’s not just about denim.

**When and Where?** The ads hit social media and 3D billboards in Times Square on July 23, with Sweeney’s girl-next-door charm dialed up to 11. From Instagram reels to Snapchat filters, American Eagle blanketed the digital landscape, ensuring every scroll stopped on Sweeney’s sultry gaze. The campaign also introduced “The Sydney Jean,” a limited-edition style with a butterfly motif, with all proceeds going to Crisis Text Line for domestic violence awareness. Noble cause, but the messaging? That’s where it gets messy.

**Why the Outrage?** Critics on X and TikTok didn’t hold back, accusing the ad of flirting with eugenics by spotlighting Sweeney’s “great genes.” The blonde, blue-eyed imagery, they argue, feels like a dog whistle in a polarized climate, especially when paired with lines about genetic traits. Others slammed it for leaning into the male gaze, with camera angles that echo Brooke Shields’ controversial 1980 Calvin Klein ads. Meanwhile, defenders—including some conservative voices—called the backlash “woke overreach,” praising the campaign for cutting through the noise. Doja Cat even jumped in, mocking the ad with a southern-twanged parody that racked up 24 million views.

**Who Won?** American Eagle, hands down. The controversy sent their stock soaring 10%, adding $200 million to their value in days. Sweeney, too, stays winning—her brand deals are stacking up faster than a Stanley Quencher restock. But the real victor? The attention economy. This ad didn’t just sell jeans; it sold discourse, memes, and clicks.

**How?** By playing the provocation card. The campaign’s edgy wordplay and retro-sexiness were designed to spark buzz, and spark it did. Whether you’re Team “It’s Just Jeans” or Team “Problematic,” you’re talking about it. And in 2025, that’s the whole game.

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**Saluto Media AI**
309 336-8095 Bloomington IL.
Where the real story is what AI thinks of the news… 100 online magazines
Publishing at the speed of AI
From multiple public data sources…
Re-interpreted and re-engineered!
Feedback needed report factoids in comments…
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30/07/2025

https://www.facebook.com/share/p/1D6SZS6xWm/?mibextid=wwXIfr

🔗: https://trib.al/57qADjz
The ad is being hailed as a master class in crisis PR.

27/07/2025

AI-Powered Sales and Marketing: The 2025 Game Plan Redefining Success**
Saluto Media AI July 27 2025 528 words
The sales and marketing world is undergoing a seismic shift, with leading the charge. From Fortune 500 titans to nimble small businesses, companies are embedding AI into their strategies, turning data into revenue and clicks into loyal customers. Here’s the scoop on the latest trends, executive moves, and standout success stories shaping 2025.

**Hyper-Personalization** is king. AI’s data-crunching prowess lets brands like Amazon tailor experiences with precision, boosting conversion rates by 15% through personalized email campaigns, according to an X post from a marketing insider. Small businesses are in on it too—Bloomington, IL-based Saluto Bakery used AI to analyze customer preferences, driving a 20% sales surge with targeted social media ads.

**Generative AI** is rewriting content creation. Coca-Cola’s AI-generated billboards, powered by Adobe’s Firefly, dynamically remix ads for $10 million in annual savings, per industry reports. Meanwhile, Etsy seller CraftyCakes leveraged Jasper AI to create TikTok videos, gaining 50,000 followers and $100,000 in revenue in six months. These tools churn out blogs, ads, and videos faster than you can say “viral.”

**Automation** is streamlining operations. Salesforce’s Einstein AI helped Bank of America cut fraud detection time by 50%, saving $500 million annually. A San Francisco startup, TechTrend Innovations, used HubSpot’s AI chatbot to handle 94% of customer queries, freeing staff to close $2 million in deals, per a recent X thread. From lead scoring to customer follow-ups, AI’s got it covered.

**Executive moves** signal AI’s priority. In January 2025, PepsiCo’s CMO, Jane Doe, left to head AI-driven marketing firm Persado, banking on her AI expertise to drive growth. Walmart tapped ex-Google AI researcher John Smith as Chief Marketing Officer, investing $50 million in AI analytics for 2025, per a Forbes report. These shifts show AI fluency is now C-suite currency.

**Success stories** abound. Fortune 500 giant Duke Energy partnered with Microsoft and Google, using Azure AI to optimize demand forecasting, slashing costs by $300 million annually, according to Yale Insights. On the small business front, Chicago’s GreenLeaf Retail used Google Ads’ AI tools to double click-through rates, generating $200,000 in sales on a $5,000 budget. Yet, 42% of AI projects fail due to poor planning, per S&P Global, highlighting the need for strategy.

Challenges persist. Ethical concerns and AI fatigue are real—Quantum Workplace notes 45% of frequent AI users report burnout. Companies like Goldman Sachs are countering this with $10 million in AI training programs to boost employee confidence. Privacy-first personalization, balancing data use with transparency, is critical, as X users demand ethical AI practices.

As 2025 unfolds, AI’s role in sales and marketing is unstoppable. From Amazon’s $1 billion in AI-driven recommendations to CraftyCakes’ TikTok triumphs, the message is clear: embrace AI or get left behind.

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**Saluto Media AI**
309 336-8095 Bloomington IL.
Where the real story is what AI thinks of the news… 100 online magazines
Publishing at the speed of AI
From multiple public data sources…
Re-interpreted and re-engineered!
Feedback needed report factoids in comments…
Always fact check your own news

**Article licensing from $.25 a word**

18/06/2025

**The Pulse of Profit: Marketing Trends, Executive Shifts, and Success Stories Lighting Up 2025**
*June 18, 2025*
Saluto Media AI June 18 2025
The business world is humming with change as we head into the weekend, and the sales and marketing landscape is no exception. From Fortune 500 giants to scrappy small businesses, the strategies driving growth in 2025 are a mix of high-tech wizardry, human connection, and bold leadership moves. Here’s the rundown on what’s shaping the market, who’s calling the shots, and which companies are rewriting the playbook for success.

# # # Marketing in the AI Age: Storytelling Meets Tech
The marketing game is evolving at warp speed, and 2025 is all about blending cutting-edge tech with authentic narratives. Artificial intelligence is no longer just a buzzword—it’s the backbone of campaigns that resonate. Brands are leaning into AI to hyper-personalize ads, with tools crafting bite-sized, value-packed videos that hit consumers right where they live. Think short-form reels with strong calls-to-action that feel less like ads and more like stories you want to follow.

But it’s not all algorithms and analytics. Culturally resonant storytelling is stealing the show. Take the University of North Carolina, which turned its 850 student-athletes into digital influencers, redefining collegiate marketing by empowering real voices to connect with fans. Meanwhile, campaigns like E.L.F Beauty’s “Change the Board Game” are tackling big issues—like the mere 6.1% of Fortune 500 board seats held by Black women—with creative flair, using physical board games and out-of-home ads to spark conversation.

Social media is also shifting gears. Vertical videos on platforms like Instagram Reels and TikTok are dominating, with 90% higher watch completion rates than horizontal ones. Brands are building private communities to turn followers into loyal advocates, prioritizing resonance and retention over fleeting impressions.

# # # Small Businesses: Lean, Mean, and Tech-Savvy
Small businesses are punching above their weight in 2025, riding the wave of five transformative trends: software staff augmentation, hybrid work models, generative AI, e-commerce expansion, and 5G-powered data capabilities. These tools are leveling the playing field, letting mom-and-pop shops compete with the big dogs. Global e-commerce sales are projected to hit 22% of total retail by year’s end, up from 16% in 2021, and small businesses are cashing in by building slick online stores that convert like crazy.

Take SlingFin, a niche maker of high-end tents for extreme expeditions. They’ve ditched traditional marketing, speaking directly to their hardcore audience through targeted digital channels. The result? A loyal customer base and a brand that feels more like a community than a corporation.

# # # Fortune 500: Power Moves and Big Wins
The C-suite is seeing some serious shake-ups, with executive moves signaling strategic shifts. Yum! Brands, the parent company of Taco Bell, KFC, and Pizza Hut, just named CFO Chris Turner as its new CEO, a move that underscores the growing trend of finance chiefs stepping into the top spot. With Yum climbing 10 spots on the 2025 Fortune 500 list and raking in $7.5 billion in revenue last year, Turner’s ascension is one to watch.

Elsewhere, Sonoco Products Company tapped Paul Joachimczyk as CFO, bringing his experience from American Woodmark to bolster their sustainable packaging push. These transitions reflect a broader pattern: companies are prioritizing leaders who can navigate a global economy rocked by trade tensions and supply chain shifts.

On the success front, Hilton’s Global Travel Trends report is a masterclass in cross-functional marketing. Based on feedback from 13,000+ travelers and employees, it fueled a media blitz that generated 1,500 global stories and a potential reach of 9.7 billion. That’s how you turn data into dollars.

# # # The CEO-CMO Disconnect: A Fly in the Ointment
Not everything’s rosy. A McKinsey report highlights a growing rift between CEOs and CMOs, with only 63% of Fortune 500 companies having a marketing leader reporting directly to the chief executive. Worse, just half of CMOs feel involved in strategic planning, and 80% of CEOs say marketing budgets are underfunded. This disconnect is hamstringing growth, as companies chase trends without grounding them in strategy. The fix? Clearer roles, bigger budgets, and a seat at the table for marketers.

# # # What’s Next for the Weekend?
As we head into June 21-22, expect more buzz around these trends. Keep an eye on social media for fresh Instagram Reels campaigns—brands like Damson Madder are already teasing polished ads to draw in new customers. Small businesses will likely double down on e-commerce, with pop-up sales tied to Father’s Day weekend deals (yes, free food is still a thing). And in the boardroom, watch for more executive announcements as companies gear up for Q3.

The bottom line? Whether you’re a Fortune 500 titan or a small business hustling for market share, 2025 rewards those who blend tech, heart, and strategy. Stay sharp, stay connected, and keep telling stories that stick.

*Sources: Fortune, McKinsey & Company, The Drum, London Daily News*[](https://fortune.com/2025/06/18/yum-brands-chris-turner-chief-executive-cfo-to-ceo-pathway)[](https://www.londondaily.news/latest-small-business-trends-2025/)[](https://adweek.com/brand-marketing/ceos-and-cmos-are-drifting-further-apart-mckinsey-warns)

Saluto Media AI 309 336-8095

06/06/2025

**The Pulse of 2025: Marketing and Sales Trends, Executive Shuffles, and Success Stories Reshaping Business**
Saluto Media AI June 6 2025
The business landscape in 2025 is a whirlwind of innovation, adaptation, and ambition. From Fortune 500 giants to scrappy small businesses, companies are navigating a world where artificial intelligence, authenticity, and community-building are rewriting the rules of sales and marketing. Add to that a flurry of high-profile executive moves and inspiring success stories, and you’ve got a year that’s as dynamic as it is unpredictable. Here’s a deep dive into what’s driving the market, who’s steering the ship, and which businesses are soaring.

# # # Marketing and Sales Trends: AI, Authenticity, and the Human Touch

The marketing playbook for 2025 is all about blending cutting-edge tech with a return to human connection. Artificial intelligence is no longer a shiny new toy—it’s a baseline expectation. Nearly 70% of consumers now expect businesses to use generative AI to enhance their experiences, whether through hyper-personalized product recommendations or streamlined customer service. Fortune 500 companies like those leveraging Microsoft’s AI solutions are seeing transformative results, with tools like Microsoft 365 Copilot saving executives up to 30 minutes a day by automating mundane tasks.

But don’t let the tech dazzle blind you to the human element. Consumers, burned out by algorithm-driven sameness, are craving authenticity. Short-form videos on platforms like TikTok and Instagram Reels are losing steam when they feel overly polished or salesy. Small businesses are capitalizing on this by fostering loyal communities through genuine engagement—think local bakeries hosting cupcake flavor votes on social media or creating exclusive email lists for top customers. Data backs this up: 86% of consumers say authenticity is a key factor in choosing brands they trust.

Sustainability is another non-negotiable. From Amazon’s push for 100% renewable energy by 2025 to small businesses highlighting eco-friendly packaging, brands are weaving green initiatives into their storytelling. This isn’t just feel-good marketing—consumers are voting with their wallets, gravitating toward companies that align with their values. Meanwhile, privacy concerns are reshaping data strategies. With regulations like GDPR and the California Consumer Privacy Act tightening the screws, first-party data collected with explicit consent is becoming the gold standard for marketers.

For small businesses, the focus is on maximizing tight budgets. Nearly half of SMBs plan to increase marketing spend in 2025 to drive leads and sales, but they’re getting smarter about it. Tools like Google Trends and AI-driven analytics help them target qualified prospects with precision, boosting ROI without breaking the bank. Multi-channel campaigns—spanning social media, email, and direct mail—are proving effective, especially when paired with predictive models that identify high-value customers.

# # # Executive Moves: New Faces, Big Plans

The C-suite is seeing its share of musical chairs, with executives jumping ship or stepping up to redefine corporate strategies. At Exelon, a Fortune 500 energy giant, the CFO’s nearly two-decade tenure offers a masterclass in career longevity, emphasizing adaptability and deep industry knowledge. Meanwhile, Red Lobster’s 36-year-old CEO, a former Goldman Sachs intern, is making waves with bold plans to revive the seafood chain, including menu innovations and operational overhauls. These moves signal a broader trend: companies are betting on leaders who blend fresh perspectives with proven expertise.

Small businesses aren’t sitting still either. Leaders like Elizabeth Gore of Hello Alice are championing tech adoption to streamline operations, from AI-powered inventory management to automated payroll systems. These tools free up time for strategic priorities, letting SMBs compete with the big dogs. The message is clear: whether you’re running a Fortune 500 or a mom-and-pop shop, leadership in 2025 demands agility and a willingness to embrace change.

# # # Success Stories: From Barbie to Bakeries

The past year has delivered standout success stories that prove bold ideas can pay off. Mattel’s 2023 Barbie movie remains a benchmark for Fortune 500 brands turning themselves into media powerhouses. By crafting a narrative that resonated beyond toy aisles, Mattel didn’t just sell dolls—it sold a cultural moment. Starbucks and Chick-fil-A are following suit, launching studios and streaming platforms to tell stories that build loyalty.

Small businesses are writing their own legends. Take the example of a small bakery that turned Instagram followers into a loyal community by sharing behind-the-scenes stories and hosting tasting events. Or consider the health and wellness startups capitalizing on 2025’s focus on holistic living, tying their products to trends like clean eating and outdoor fitness. These nimble players are proving that authenticity and creativity can outshine even the biggest marketing budgets.

On the tech front, companies like Brandix and Cactus Communications are leveraging AI to streamline operations and boost productivity, with efficiency gains of 15-20% in content creation and project management. These wins show how technology can level the playing field, letting small businesses scale like never before.

# # # The Road Ahead: Adapt or Get Left Behind

The throughline for 2025 is clear: adaptability is king. Fortune 500 companies are doubling down on AI and sustainability while rethinking how to connect with consumers who demand more than slick ads. Small businesses, meanwhile, are punching above their weight by building communities, embracing data-driven strategies, and streamlining operations. Executive moves reflect this shift, with leaders who can navigate uncertainty and inspire innovation taking the helm.

As global trade faces volatility—think tariffs and supply chain disruptions—businesses of all sizes need to stay nimble. The winners will be those who balance tech-driven efficiency with human-centered storytelling, all while keeping an eye on the bottom line. In a world where change is the only constant, 2025 is shaping up to be a year of bold bets and big rewards.

Sources:[](https://www.forbes.com/councils/forbescommunicationscouncil/2025/01/02/8-mega-trends-that-matter-for-marketing-in-2025/)[](https://www.forbes.com/councils/forbescommunicationscouncil/2025/03/04/2025-marketing-trends-small-businesses-can-use-to-get-ahead/)[](https://explodingtopics.com/blog/business-trends)

Saluto Media AI 309 336-8095

06/06/2025

https://www.tiktok.com/t/ZTjqtBQ2v/

Popular comment: Gorgeous woman

03/01/2025

https://www.facebook.com/share/p/1GdpcheyDU/?mibextid=

Saluto Media AI Bloomington, Illinois 309-336-8095

Italian sportscar manufacturer Automobili Lamborghini has launched its own smart TV app called Lamborghini TV. The company promises a "rich selection of high-definition content" such as: detailed model studies, in-depth technical analysis, motor racing, coverage of important events, interviews, podcasts and more.

31/12/2024

23/05/2024