28/06/2020
Return of ZEE Channels on Free dish in june
Prasar Bharti, India’s public broadcaster which operates DD Free Dish satellite TV service, has given five slots on the DTH platform to major private sector broadcasters such as Star India, Sony Pictures Networks, TV18 Broadcast and Zee Entertainment Enterprises.
Two slots have been allocated to Zee Entertainment Enterprises, while one each has been allocated to the other three.
The exact method by which these five slots have been allocated is not clear.
These were, at one time, the most watched channels on DD Free Dish — the government’s free satellite TV service targeting the Hindi speaking market. However, they were withdrawn a year ago after the regulator asked these private broadcasters to either give these channels free of charge to all DTH customers, or stop giving it free of charge to DD Free Dish.
hese channels were converted to ‘pay’ in the expectation that consumers will prefer to buy bouquets or channels packs such as the Zee Family Pack, Star Value Pack and Sony Happy India Pack, instead of buying channels one by one.
Interestingly, even though these channels have been allocated slots on DD Free Dish, they are still being sold as pay channels on other platforms such as Dish TV and Sun Direct.
What do you think will they permanently on DD Free Dish platform or not
Comment me below