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05/10/2023

Read the latest aggregated news from top South African websites.

05/10/2023

Google AdWords is the essential tool of Search Engine Marketing (SEM), one of the leading destinations of companies’ budgets that want to have an online presence and appear in the first positions of Google inorganically. In this way, companies seek to take advantage of users’ intentionality when searching to transform it into a conversion on their site.

05/10/2023

"Love creating content?

Start your side hustle without the hassle. Make money promoting products you already use and love.

05/10/2023

Influencer Marketing.

Ready to amplify your brand across TikTok, Instagram and Pinterest?

Unlock your community of influencers, execute and measure effective influencer campaigns with ease.

05/10/2023

The music in Africa Foundation (MIAF) will host the 2022 edition of the ACCES music conference at the National Museum & House of Culture Theatre in Dar es Salaam, Tanzania, on 24, 25 and 26 November.

Confirmed artists who will perform at this year’s edition are Tanzanians TaraJazz Zanzibar, Tofa Jaxx, SinaUbi Zawose & Watupa Mawe and Vitali Maembe in action. The line-up also includes Flying Bantu (Zimbabwe), Joyce Babatunde (Cameroon), Naïnako (Madagascar), Oumar Konaté (Mali), Tankiso Mamabolo (South Africa) and Kalam (Burkina Faso).

The event will also feature panel discussions, presentations, exhibitions, pitch sessions, Q&A sessions with prominent musicians and visits to key music industry hubs. Some of the confirmed speakers include head of TuneCore for West and East Africa Chioma Onuchukwu (Nigeria), Boomplay Tanzania general manager Natasha Stambuli (Tanzania), Young Music Boss founder Jusnah Gadi (UK), Black Major CEO Sevi Spanoudi (South Africa), Southern African Music Rights Organisation sales and licensing general manager Karabo Senna (South Africa), Action Music Tanzania director Baraka Issadu (Tanzania) Sheer Publishing Africa (a subsidiary of Downtown Music Services) managing director Thando Makhunga (South Africa), Sauti za Busara festival director Yusuf Mahmoud (Tanzania), Electromode/Ingrooves A&R exec Gareth Wilson (South Africa), musician and cultural curator Islam Elbeiti (Sudan), EAC L'Boulvart production director Ghita Khaldi (Morocco), Afropolitan Vibes founder Ade Bantu (Nigeria) and Music In Africa Foundation director Eddie Hatitye (South Africa).

04/10/2023

Wunderman Thompson launches AI creative testing solution.

The AI-powered micro-expression analysis will improve the performance of advertising and brand assets and is the latest example of how Wunderman Thompson is embedding AI across its global network.

Developed by Wunderman Thompson’s team of data specialists and technologists, Reveal is a proprietary product that uses the latest AI techniques to measure consumers' attention and emotional responses to brand content through real-world environments.

David Lloyd, managing director of Data, EMEA at Wunderman Thompson says Reveal is a game changer for creative testing.

“Not only because it allows brands to test a larger audience, faster, and more cost-effectively than traditional methods, but it also delivers a far richer understanding of how to improve the creative performance of branded content, based on the data and insights collected,” says Lloyd.

04/10/2023

After poetry fails, eMedia sues MultiChoice to show Rugby World Cup on free-to-air Openview.

01/10/2023

What is search engine optimization?

Search Engine Optimization is all about making your business more visible online. When someone looks for your product or service on a platform like Google, Yahoo or Bing, these search engines have to decide which of the millions of websites out there best answer their user’s query.

01/10/2023

Art of Living's World Culture Festival 2023 sees record-breaking attendance

The Art of Living's World Culture Festival at the iconic National Mall in Washington DC saw a record-breaking 1 million people from 180 countries in attendance on the opening day, according to the event organisers.

01/10/2023

Castle Milk Stout's refreshed packaging design celebrates African heritage

Inkunzi ibuyile - the bull is back! After over a decade of absence, Castle Milk Stout has reintroduced the symbol of inkunzi emnyama, the familiar iconic symbol of a black bull, back on its packaging, while still retaining the taste and richness of the beer. This move is in line with Castle Milk Stout's journey to re-connect its consumers with their African identity

26/09/2023

We ignite user journeys on websites, eCommerce website, and Apps.

Inspired by our client’s business challenges, we design and build products that are strategically led and user centric.

Through excellence in design and development, we turn technology into immersive digital experiences.

24/09/2023

We create experiences that transform brands, grow businesses and drive ROI

24/09/2023

Give your brand the exposure it deserves.

23/09/2023

We are a marketing agency that’s all about impact. We achieve this by creating, enhancing or re-inventing brands. Working with everyone from big brands, advertising agencies to startups, our aim is to create positive change that delivers real results for brands we’re invested in.

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