The Digital Virtuoso

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The Digital Virtuoso The Digital Virtuoso is a digital marketing strategist. I specialize in SEO (social media optimizatio

Note to the world: Everything will be okay. Let's follow all community quarantine measures.
27/03/2020

Note to the world: Everything will be okay. Let's follow all community quarantine measures.

"Here's to strong women: May we know them. May we be them. May we raise them." - Unknown  Happy International Women's Da...
08/03/2020

"Here's to strong women: May we know them. May we be them. May we raise them." - Unknown Happy International Women's Day! 👱‍♀️👩‍🦳🧕👩‍🚒👮‍♀️

Happy Chinese New Year! Let's welcome the Year of the Rat, an animal in the Chinese zodiac that symbolizes wealth and th...
25/01/2020

Happy Chinese New Year! Let's welcome the Year of the Rat, an animal in the Chinese zodiac that symbolizes wealth and the beginning of a new day.

Happy New Year to everyone! The Digital Virtuoso hopes you slay all your goals this 2020. Party on!
31/12/2019

Happy New Year to everyone! The Digital Virtuoso hopes you slay all your goals this 2020. Party on!

Happy Holidays from the Digital Virtuoso! Wishing everyone happiness, contentment, and fullness from food and love. Have...
25/12/2019

Happy Holidays from the Digital Virtuoso! Wishing everyone happiness, contentment, and fullness from food and love. Have a blast!

E-commerce marketing is all about boosting awarness and action toward your ecommerce website. It is tapping all availabl...
23/11/2019

E-commerce marketing is all about boosting awarness and action toward your ecommerce website. It is tapping all available strategies (digital content, social media, search engines, and email campaigns) to convert visitors and facilitate purchases. Let's sync to drive organic traffic to your ecommerce website.

Social media has been proven to be a catalyst for a startup business' growth. It has been adopted as a major source of c...
23/11/2019

Social media has been proven to be a catalyst for a startup business' growth. It has been adopted as a major source of communication with buyers. One can integrate SEO with social media to deliver perfect results. Hire a social media expert now to make your brand soar.

Email marketing is one of the most cost-effective marketing strategies. Half of the world's population uses email, which...
22/11/2019

Email marketing is one of the most cost-effective marketing strategies. Half of the world's population uses email, which will even increase to 4.3 billion users by 2023. According to Campaign Monitor, every $1 spent on email marketing translates to $38 ROI. This is one of the must-have's for businesses, especially the small startups.

According to digital growth expert Scott McGovern, search engine optimization (SEO) is a very powerful tool for business...
22/11/2019

According to digital growth expert Scott McGovern, search engine optimization (SEO) is a very powerful tool for business, especially for starters. This business strategy is low-cost and high-reward, even a do-it-yourself SEO will reap rewards. SEO results to higher traffic, better conversions, and revenue. It can build your startup business from the ground up. Let's sync to boost your startup with SEO.

At the end of the day, conversion is what matters most for businesses. It is the point where a recipient of a marketing ...
21/11/2019

At the end of the day, conversion is what matters most for businesses. It is the point where a recipient of a marketing message takes a desired action. Someone buying your product/service is the ultimate conversion. Even if you have a streamlined digital campaign but your conversion rate is going south, you need to reevaluate your strategies. Let's sync so your efforts and message will not be wasted.

CRM is a planned process of engaging with your customers from the beginning until the end. It is about attracting strang...
21/11/2019

CRM is a planned process of engaging with your customers from the beginning until the end. It is about attracting strangers, converting visitors, closing leads and delighting existing customers. CRM tools are necessary to maintain high customer satisfaction. Hire a customer manager now.

When customers visit and interact with your business' website, they should have the best user experience. Otherwise woul...
20/11/2019

When customers visit and interact with your business' website, they should have the best user experience. Otherwise would only result to a high bounce rate. Basics include: your site must load quickly, site must be responsive, HTTP is secured, website content is unique and resourceful, and site design must be consistent and organized, among other things. A sharpened site ultimately leads to higher conversions.

It has been a great opportunity to join DICT DigitaljobsPH's training. As one of the 25 lucky scholars, we were taught a...
20/11/2019

It has been a great opportunity to join DICT DigitaljobsPH's training. As one of the 25 lucky scholars, we were taught about the ins and outs of digital marketing and e-commerce. We also grasped the different strategies under internet marketing. DigitaljobsPH is one of DICT's programs to spread digital skills around the country, especially in rural, remote areas - ultimately driving a digital economy in the Philippines.

A digital marketing strategy is a carefully laid-out plan and structure to increase your leads and sales. Achieving a SM...
19/11/2019

A digital marketing strategy is a carefully laid-out plan and structure to increase your leads and sales. Achieving a SMART objective requires planning your strategy, building awareness, acting on your leads, converting your audience, and engaging with your existing customers. If your business does not have a digital marketing strategy yet, let's sync.

Graphics designing is an integral part in every business, especially that the playing field has shifted online. It is a ...
19/11/2019

Graphics designing is an integral part in every business, especially that the playing field has shifted online. It is a key driver for your business. A great design conveys your brand and your message effectively to your target audience.

In digital marketing, a "lead" is a potential customer interested in purchasing your offering. Lead generation are tacti...
18/11/2019

In digital marketing, a "lead" is a potential customer interested in purchasing your offering. Lead generation are tactics to capture these leads and making them buy your product or service. Let's connect to leverage on lead generation marketing.

According to research, 80% of companies acquire their customers through their blogging efforts. Blogging is an inexpensi...
17/11/2019

According to research, 80% of companies acquire their customers through their blogging efforts. Blogging is an inexpensive internet marketing strategy to increase your brand's visibility, drive viral traffic back to your website, and provide higher conversion rates.

It is one way to position your brand as an industry leader offering expert advice, consistent updates about your product/service, and constant tidbits around your business. Blogging also offers an opportunity to incorporate relevant keywords into your content to further boost search engine marketing.

Your staff may be bogged down by routine tasks like scheduling social media, creating daily content, engaging with custo...
17/11/2019

Your staff may be bogged down by routine tasks like scheduling social media, creating daily content, engaging with customers, etc. They may not have time to perform other highly-specialized tasks. To better utilize your existing staff and avoid overworking your employees, you can hire a trusted VA to do such work.

Working with a reliable virtual partner, you can delegate tasks that take a large chunk of your time. The routine work i...
16/11/2019

Working with a reliable virtual partner, you can delegate tasks that take a large chunk of your time. The routine work is taken off your plate. You can focus on more specialized tasks like product development, long-term strategy, planning, ensuring over-all growth, and tending to your staff, among others. You can witness higher ROI if you can focus on the core operations of your business alone. Hiring a VA can leave you the time and energy to focus on what you enjoy in your business.

Hiring a full-time employee for your business spells tedious. It involves disseminating job ads, waiting for application...
16/11/2019

Hiring a full-time employee for your business spells tedious. It involves disseminating job ads, waiting for applications, sifting through them, and setting up interviews. Then, you have to narrow down the applicants and even set second or third interviews for one or two candidates. Afterwards, once the hiring process is completed, you begin training. It takes time. You can skip this long process by hiring a credible virtual partner.

Hiring an virtual partner can help you reduce overhead for your business and increase profitability in the long run. VAs...
15/11/2019

Hiring an virtual partner can help you reduce overhead for your business and increase profitability in the long run. VAs are highly-skilled professionals, but you don't need to house them in a physical space, hence, no need to pay rent. They are also independent contractors, therefore, they are responsible for their own taxes, insurance, bookkeeping, and other benefits that you normally provide to your actual staff. They handle their own expenses, which is a win-win for your business.

Rather than paying for a full-time employee, you can hire a reliable online partner by the hour for certain business tas...
14/11/2019

Rather than paying for a full-time employee, you can hire a reliable online partner by the hour for certain business tasks. You don't need to pay for costly trainings for one employee to cover all tasks, or at least very little. The VA you employ should have all the skills required for the job. Your business can reduce overhead and save money in the long run.

You are wasting precious opportunity to reach new leads if you're not improving your sit'es SEO. Certain keywords and to...
13/11/2019

You are wasting precious opportunity to reach new leads if you're not improving your sit'es SEO. Certain keywords and topics within your content should be emphasized to help you reach those who are most likely to be interested in your offerings.

SEO both brings more traffic into your website and ensures that your leads are of higher quality. Optimizing your site's content so that it will rank higher on the SERP (search engine results page) can increase your brand's visibility to your target market. Let's connect.

With the right website analytic tools like Google Analytics, you can create fully informed business strategies to grow y...
12/11/2019

With the right website analytic tools like Google Analytics, you can create fully informed business strategies to grow your brand. These tools provide actual reports and data of how your audience behave on your website and check if your digital marketing campaign is working, or is not.

Website analytic tools are underused by businesses, but it is a very important internet marketing tool. Let's connect.

If your brand is not on social platforms, then you're definitely missing out the chance to reach new leads. One of the p...
12/11/2019

If your brand is not on social platforms, then you're definitely missing out the chance to reach new leads. One of the perks of social media marketing is it allows businesses to reach a wider audience. Your social media post is a way to generate further interest of your service or product and drive more traffic back to your website.

Search engines are significant tools in internet marketing. According to a recent study by Forrester, majority (71%) of ...
11/11/2019

Search engines are significant tools in internet marketing. According to a recent study by Forrester, majority (71%) of consumers start their buyer’s journey on search engines. Hence, harnessing the power of search engines is a must for businesses. Let's sync.

In this age, digital marketing is an indispensable tool for any business, regardless of size or industry. Buying behavio...
10/11/2019

In this age, digital marketing is an indispensable tool for any business, regardless of size or industry. Buying behavior has changed drastically over the past decade and the buyer’s journey of most people has shifted online. Even before making their final purchase at a store, customer study first their prospect purchases online. Let's connect.

Your business’ website provides the first impression for your brand. It is a cornerstone of your digital marketing campa...
10/11/2019

Your business’ website provides the first impression for your brand. It is a cornerstone of your digital marketing campaign. Most often, the website is where your leads are converted into paying customers.

Let’s talk more about harnessing website marketing for your brand.

You need someone to help you run your business successfully by delivering a dynamic web presence for your brand.Let's sy...
09/11/2019

You need someone to help you run your business successfully by delivering a dynamic web presence for your brand.

Let's sync! Together, we can cultivate tactics to highlight your business in the digital sphere and convert your audience to advocates. We will put the spotlight on your brand so you can improve your baseline, at the same time putting a positive impact on the lives of your customers.

Small business owners and entrepreneurs have a lot to manage. Hence, someone has to take care of your marketing efforts ...
09/11/2019

Small business owners and entrepreneurs have a lot to manage. Hence, someone has to take care of your marketing efforts – so you can focus on the things that you need to do like managing daily operations.

If you want a reliable partner in understanding and reaching your business goals and taking it to the next level, let's connect.

The right content is king. It is considered as the best sales tool in the world, according to Gary Vaynerchuk, CEO & Co ...
08/11/2019

The right content is king. It is considered as the best sales tool in the world, according to Gary Vaynerchuk, CEO & Co founder of VaynerMedia. Your content should stand out – it should be something that talks with your people, not at them. Furthermore, the job of digital marketing is not to create content but to change the world of the people who consume it.

The right digital marketing is about what consumers want, not what brands produce. According to the esteemed Bill Gates,...
07/11/2019

The right digital marketing is about what consumers want, not what brands produce. According to the esteemed Bill Gates, "Your brand is not what you sell." Business tactics and campaigns should be about what people are interested in.

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My Story

The Digital Virtuoso always sets his eyes on the prize. He commits, hustles hard, follows a course of action, researches, and innovates to deliver quality and solid results.

My love affair with the IoT (Internet of Things) started when I worked as a Marketing Associate for one of the business schools in Manila, Philippines. I was tasked to track the university’s website traffic, respond to inquiries, and regularly update content in a timely manner with seamless grammar, among other tasks. It dawned on me that marketing your products/services on the virtual space can make or break ones business or organization. You cannot miss on information, communication technology, and data in this day and age.

From then, I moved on to a long tenure in the business process-outsourcing industry. I worked both as a customer service representative and technical support associate for a US-based internet service provider. I learned to put the client’s best interests before me, to address their issues, and to cover their needs to ensure their loyalty and trust. Subsequently, I spent a long stint in research and writing-oriented roles helping out a non-profit organization with their documentation reports and mini-books. My latest tenure was a social media manager for a skincare clinic and a content writer for various clients. The wealth of work experiences that I have gathered through the years has sharpened both my oral and written communication skills to effectively convey a message to target customers. Not to mention it has also honed my general organizational skills and digital knowledge.

From then on, I have decided to fully walk on this exciting and dynamic path of digital marketing and everything in between. In particular, I have a knack for SEO (social media optimization) to ensure my clients rank high in search engines. Furthermore, I also dabble in business analytics - turning trends, insights, and statistics into actionable data for the business. Social media management is also one of my turfs. I work tirelessly to increase a client’s digital presence across social media platforms. Lastly, I also help in maintaining and managing clients’ websites, making sure of their upkeep and guaranteeing that they are up-to-date, engaging, organized, and dynamic. Surely, the Digital Virtuoso is your person to approach for your digital marketing solutions.