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Mobavenue Media A Growth & Tech platform offering transformative MadTech solutions to Brands, Agencies & Publishers.

26/01/2024

As we mark the 75th Republic Day of our incredible nation, let’s delve into the chapters of our shared history, each page etched with the indomitable spirit of resilience and progress.

Together, let’s honor the journey that has shaped us, and embrace the promise of a brighter, more inclusive tomorrow.

Happy Republic Day!

Along with transitioning to the new year of 2024, we also had the opportunity to help Swiggy Dineout transition the exis...
25/01/2024

Along with transitioning to the new year of 2024, we also had the opportunity to help Swiggy Dineout transition the existing Dineout users to the new app. How did we do it? Slide to find out!

Slide▶ to take a deep dive into the successful User Acquisition campaign we delivered for Rupeeredee 🚀 TW: The resulting...
10/01/2024

Slide▶ to take a deep dive into the successful User Acquisition campaign we delivered for Rupeeredee 🚀 TW: The resulting numbers will leave you in awe!

25/12/2023

Blessings, Joy, and a lot of Gifts under the tree - That's what we want for a Merry Christmas!

Grateful for the perfect blend of innovation and tradition.Wishing you all a Happy Thanksgiving filled with the warmth o...
23/11/2023

Grateful for the perfect blend of innovation and tradition.

Wishing you all a Happy Thanksgiving filled with the warmth of family and the joy of connection. Cheers to a feast of success and gratitude!

Be ahead of what's coming in 2024!AdTech is ever-evolving and if you don't catch up with the coming trends, your busines...
20/11/2023

Be ahead of what's coming in 2024!

AdTech is ever-evolving and if you don't catch up with the coming trends, your business might lose the edge too early in the game.

So swipe left and check them out!

12/11/2023

Shining bright like the Diwali lights, may your life be filled with colours and endless smiles.

Wishing you a joyful Diwali!

It has almost been a month since the arrival of every D2C's dream place to be - the Indian Festival market. As we approa...
06/11/2023

It has almost been a month since the arrival of every D2C's dream place to be - the Indian Festival market. As we approach the grandest festival, here are some pointers from the industry experts that WILL come in handy!

"Web 3.0 or WEB3 is the latest obsession of the internet and for all the right reasons. Experts from every industry are ...
01/11/2023

"Web 3.0 or WEB3 is the latest obsession of the internet and for all the right reasons. Experts from every industry are trying to find new solutions and discover opportunities to expand their businesses with the integration of WEB3. And where does MadTech lie in all of this? Swipe left to find out.

.0 "

AdTech Problems are very real and full of horror. But dressing up like one is very fun!Which one are you planning to dre...
31/10/2023

AdTech Problems are very real and full of horror. But dressing up like one is very fun!
Which one are you planning to dress up as? Tell us in the comments.

The Ultimate MadTech Glossary: October EditionThe Fall is keeping you mellow? Then it's another thing MadTech can fix fo...
30/10/2023

The Ultimate MadTech Glossary: October Edition

The Fall is keeping you mellow? Then it's another thing MadTech can fix for you!

Discover more mellow terms here: http://bit.ly/49hivrJ

24/10/2023

Good over Evil 🤝 Precise over Vague

A good solution delivered with precision is enough to win over any problem.

Happy Dussehra!

The question in your mind: WHY?Because of these two reasons: non-invasive and value to the user.Behavioral ads are great...
19/10/2023

The question in your mind: WHY?

Because of these two reasons: non-invasive and value to the user.

Behavioral ads are great for retargeting but displaying these ads multiple times can generate negative reactions. Besides that, it also lacks one thing - sub-context. Contextual ads are shown after scanning your keywords with host pages. Your ad is then displayed on sites using the exact keywords and to that user who probably needs to see it.

Advertising

DOOH advertising is an unrivalled force when it comes to boosting brand awareness and attracting all the eyeballs on the...
16/10/2023

DOOH advertising is an unrivalled force when it comes to boosting brand awareness and attracting all the eyeballs on the street. It is good, but that doesn't mean it can’t be better, right?

Programmatic is a promising endeavour to make DOOH even more efficient than it has ever been. Keep sliding left to know how!

Machine Learning, a branch of Artificial Intelligence, is reshaping digital advertising with real-time data analysis, pr...
05/10/2023

Machine Learning, a branch of Artificial Intelligence, is reshaping digital advertising with real-time data analysis, predictive user behavior insights, and precision in content targeting. However, navigating this new era presents challenges like data privacy and tech adoption.

The exciting part? When combined with Programmatic Advertising, Machine Learning offers real-time bidding, hyper-targeted ad delivery, precise control, and heightened relevance—all while minimizing ad spend waste.

What's your take? Tell us in the comments!

In the latest updates, ChatGPT can now see, hear, and speak. And with these advancements have come opportunities to prod...
27/09/2023

In the latest updates, ChatGPT can now see, hear, and speak. And with these advancements have come opportunities to produce better output with Artificial Intelligence.

Stay updated on the hot takes over marketing trends with .

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