Michelle McL - Graphic Design

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Michelle McL - Graphic Design Graphic Designer specialising in
Branding • Photography • Art Direction •
DM or email for enquiries
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07/05/2023

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07/05/2023

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Just added this article to my portfolio website. A double page spread on an Autumn trend..take a look www.michelle mcl.c...
30/09/2021

Just added this article to my portfolio website. A double page spread on an Autumn trend..take a look www.michelle mcl.com
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The Rug Club ✨thank you cards ✨ social media templates ✨ logo suite ✨ This has turned out to be one of my favourite port...
23/09/2021

The Rug Club ✨thank you cards ✨ social media templates ✨ logo suite ✨ This has turned out to be one of my favourite portfolio piece branding projects!
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Logo design for The Rug Club. Handmade, tufted rugs. ---
23/09/2021

Logo design for The Rug Club. Handmade, tufted rugs.
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Mood board for my next little branding project 🤩 … take a guess what the product might be😅 ---
23/09/2021

Mood board for my next little branding project 🤩 … take a guess what the product might be😅
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Secondhand and thrifted fashion article “Between The Seams” is finally on my portfolio website. This was a self-directed...
21/09/2021

Secondhand and thrifted fashion article “Between The Seams” is finally on my portfolio website. This was a self-directed editorial design project, something I have not done in months!
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16/08/2021

✨ personal project ✨ I am doing some work on a editorial piece about vintage and thrifted fashion. I will be designing a double page magazine spread along with some digital elements to be used on socials and the magazine website. Here is just a snippet of a digital element. More to come soon.
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Final branding for ‘The Little Wave’ - a children’s swimwear brand dedicated to crafting stylish swimwear for kids. The ...
02/08/2021

Final branding for ‘The Little Wave’ - a children’s swimwear brand dedicated to crafting stylish swimwear for kids. The business was started by a single mum and her endless love for the beach (she also grew up right next to the beach)🌊

Such a fun brief to work on from
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“Half Full” bottle design; primary logo with varying imagery and bottle colours. ---
30/07/2021

“Half Full” bottle design; primary logo with varying imagery and bottle colours.
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Logo design for “Half Full” are a reusable bottle and cup company who are committed to making a positive change throug...
30/07/2021

Logo design for
“Half Full” are a reusable bottle and cup company who are committed to making a positive change through their reusable items.
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Mood board for my next project ✨ Mediterranean colour palette; halftone; double exposures, collage; …. --- ...
21/07/2021

Mood board for my next project ✨ Mediterranean colour palette; halftone; double exposures, collage; ….
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A closer look at new logo. “Timeless and classy” is what the client asked for, and I definitely believe this logo ticks...
15/07/2021

A closer look at new logo. “Timeless and classy” is what the client asked for, and I definitely believe this logo ticks those boxes.
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A look at a project I have been working on over the last couple of weeks. I worked closely with the client to create a p...
22/06/2021

A look at a project I have been working on over the last couple of weeks. I worked closely with the client to create a polished and minimal brand identity for this new business.

The client had great ideas to put forward from the beginning and understood the importance of good design and consistent branding across all platforms; digital and print.

Below are the business cards which have just been sent to print and I can’t wait to see them with the spot UV finish on the logo🤩

More to come shortly on this project 👏🏼😊

3 very simple reasons why branding is such an important investment for your business. Consistency is key to creating a t...
20/06/2021

3 very simple reasons why branding is such an important investment for your business.

Consistency is key to creating a trust worthy brand that customers will continue to return to time and time again.

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✨ personal project ✨ I am doing some work on a editorial piece about vintage and thrifted fashion. I will be designing a double page magazine spread along with some digital elements to be used on socials and the magazine website. Here is just a snippet of a digital element. More to come soon. - - - #editorialphotography #editorialdesign #movingimage #glitcheffect #aftereffects #movingtype #animatedtype #vintagefashion #vintagephotography #fashionarticle #article #magazinedesign #creativedirector #creativedirection #artdirection #fashionstyling #imagery #photography #typography

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