Slumberland began operations in 1989 as a collective effort consisting of members of DC area bands Velocity Girl, Big Jesus Trash Can/Whorl, Black Tambourine and Powderburns. We were inspired by such musical happenings as C86, early Creation, Postcard, K, Bus Stop, lower East Side noise, and also the renegade art aesthetics of people like Cage, Burroughs and Duchamp. We were complete musical neoph
ytes but so pumped-up about all the amazing things going on in post-punk independent music that we just had to jump in. The explosion of punk had left behind a thriving network of 'zines, labels and distributors and we felt that there was room for our noise-loving, pop-obsessed aesthetic. While there were loads of US indie labels releasing a steady stream of 7"s, there wasn't much pop going on. Notable exceptions included Bus Stop, K and Picture Book, and we hoped to join that group and help chisel out some space for melodies amongst the noise. Early releases from Velocity Girl and Black Tambourine struck a note, and we found like-minded popsters getting in touch from all over the world. As we expanded the label roster and our own horizons, the goal was always to bring you great songs and interesting sounds from a range of styles. We are justifiably proud of our influential series of releases that lasted throughout the 1990s and early 2000s, bringing you seminal records by legendary bands like Rocketship, The Ropers, Lorelei, The Aislers Set, Hood and Boyracer. By the mid 2000s we were starting to see a resurgence of interest in guitar pop and the start of the ongoing vinyl revival: the perfect environment for Slumberland! We launched into our latest phase of activity with as string of classic releases from The Pains of Being Pure At Heart, Crystal Stilts, Frankie Rose, Veronica Falls, Allo Darlin', Joanna Gruesome and so many more.
2019 was our thirtieth year we are still going strong, ploughing our own furrow and bringing you unique, genre-defining (and genre-defying!) releases from bands like The Reds, Pinks & Purples, Tony Molina, Smokescreens, Peel Dream Magazine, Papercuts, Real Numbers, Jeanines and many, many more. As always, we operate entirely outside of the echo chamber of trends, fashion and phoney hipness. Slumberland bands are independent in the best way possible -- making music devoid of bu****it and true to their own voices, regardless of current popular taste.