KandL • Stress Management and Mindset Coach

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KandL • Stress Management and Mindset Coach Follow me on IG and Threads where I’m active

03/12/2025

Invitation, not an obligation.

03/12/2025

You’re either making more sales or selling for your competition.

If you can’t connect your solution to someone’s problems

You will stay stuck in your 9-5.

You didn’t start an online business to work more hours, have more stress, and get paid less.

You stated this because you wanted to get paid more.

You wanted the freedom to not clock in and out.

Yet here you are.

When I consult for you, you’re going to walk out with 9-step clarity to target your exact buyer and at premium rates.

DM me “ADS” and get paid your worth.

03/12/2025

Polarity creates friction

Friction is a gap from where you are to where you want to be

That’s the same thing happening in your clients

They didn’t wake up one day deciding to change

It’s a bunch of little moments that added up and compiled where they now see how bad things are

No one looks for a solution when things are okay

No one pays premium prices when things are good

People buy because they’re in pain

If you have the solution

You have every right to pitch the path from pain to possibility

That’s why sales is beautiful

02/12/2025

Product > pitch.

A great pitch doesn’t mask a bad product.

A great product can overcome all objections.

02/12/2025

Do you wanna break that next level of commission and sales?

Sell the want.

Deliver the need.

People that need something find the cheapest option available to get the need met

That’s why people will pay or look for the cheapest deal on groceries, diapers, gasoline

People will overspend on what they want such as a night out, tickets to the sports game, drinks for their friends at dinner

Because wants show status.

02/12/2025

The best answer is the simplest answer.

01/12/2025

There’s a reason why we consultants can command such high investments, retainers, and rates.

I’m not you.

I don’t have the same viewpoint as you.

Meaning I’m not as biased as you are.

I’m not sitting in the box like you are.

Why being a consultant is amazing, especially in marketing, sales, and ads:

We get paid premium rates because we’re not you.

If you could solve the problem on your own, you would’ve done it by now.

You hire a consultant because you understand it’s costing you more to ignore the problem than to pay us to fix it.

The irony?

We charge premium rates for very simple solutions.

At the end of the day, all problems boil down to one answer.

Want to move to a different city? Pick up and move. Get a house. Rent something.

Want to get from the USA to Spain? Buy a ticket.

It’s that easy.

You overcomplicate it because you want it to be complicated.

Take your business:

You don’t have a sales problem.

You don’t have an ads problem.

You don’t have an offer problem.

It comes back to the core issue you’re not willing to face.

Maybe you’re not talking to the right people.

Maybe your product isn’t as good as you think.

Maybe you’re solving a problem nobody cares about.

Maybe you’re charging too little and attracting broke customers.

Maybe you’re scared to actually ask for the sale.

The solution is usually obvious.

But you can’t see it because you’re too close to it.

Or you don’t want to see it because it requires you to change something fundamental.

That’s why consulting costs so much.

You’d rather pay us to tell you the truth than dig the truth out yourself.

We’re not selling complexity.

We’re selling clarity.

We’re not selling secrets.

We’re selling perspective.

The answer was always simple.

You just needed someone who’s not you to say it.

26/11/2025

Stop pitching your Lamborghini to people with a Mazda budget

That’s the fastest way to burn out because they’re never gonna buy

Or worse, you’re gonna reduce your prices to fit them

Your pricing is a filter

It’s also an attractant

Bentley, Hermes, Rolex, Patek Philippe are all expensive

because a signal a specific buyer.

You get nothing by marketing to the lowest common denominator and the cheapest option

That’s a race to the bottom and no one wins

Rather than reduce your prices and hand out discounts

Raise your prices, raise your value, and raise your standard

So you attract better, buyers, more valuable clients, higher standard surroundings.

25/11/2025

Building the “perfect irresistible offer” is costing you money.

When you spend all your time focusing on what you’re giving, you never validate who’s buying.

Or willing to buy.

You can have an offer about being better at Call of Duty.

You may literally be the best Call of Duty player ever.

But are people really gonna pay you to teach them how to play better?

No.

You’re better off focusing on the person with an imperfect offer that people actually want.

Instead of trying to create a perfect offer no one buys.

That’s why you’re losing money.

You’re trying to perfect things in your head so much that obviously you’re gonna think it’s a good idea.

But you never put it in the market.

You never test it.

You never validate it.

And then you get bitter and upset because you think everyone else is wrong and you’re right.

But if everyone else is wrong and you’re right, maybe everyone else is right and you’re the wrong one.

Here’s what actually makes money:

An imperfect offer that solves a real problem people will pay to fix.

Not a perfect offer that solves a problem nobody cares about.

I’d rather sell a basic solution to weight loss than a perfect system for becoming a professional gamer.

One has a market.

The other has your ego.

Stop perfecting in isolation.

Start validating in the market.

Put your rough idea out there.

See if anyone bites.

If they don’t, pivot.

If they do, improve.

But don’t spend months building something nobody wants just because you think it’s brilliant.

Your opinion doesn’t pay your bills.

Customer demand does.

Test first. Perfect later.

Or stay broke perfecting forever.

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