Are You Undercharging as a Freelancer?
One of the most common mistakes freelancers make is undercharging for their services. I'll admit I was guilty of this, too, when I started my journey. 😅 Not only does this hurt your income and credibility, but it also has a negative impact on the industry as a whole.
A perfect example of the harmful effects of underpricing is the "dumping prices" phenomenon in Berlin's creative industry that I witnessed over the years. Many freelancers like photographers, videographers, and marketers were charging extremely low rates, making it difficult for others to charge fairly without losing clients. This not only devalues the work of individuals but also undermines the entire industry's sustainability.
By pricing your services fairly and responsibly, you'll attract clients who value your expertise and are willing to pay for it while contributing to a healthier freelance ecosystem. 💼
Feel free to share your experiences with pricing and how you overcame the challenges in the comments below – or write me a DM if you need some advice on this topic! 🌼
#creativework #freelancingtips #freelancingfemales
One of the most rewarding aspects of freelancing is watching your business grow and evolve. 🚀 And as it does, it's essential to be adaptable and embrace new opportunities. But let me tell you, that's easier said than done!
🏁 I'll never forget reaching my first 100k in my first year of freelancing. It was a mix of excitement, pride, and gratitude for my incredible clients. But getting this milestone wasn't just about the money; it was a testament to the growth and adaptability I'd achieved along the way.
My constant investment in human capital = my skills, and my mindset made the difference for me.
▶ I took my freelancing career seriously. Not a side gig. Not a phase between jobs. But a real business that is ready to add value to the world and able to scale.
#personaldevelopment #freelancingfemales #femaleentrepreneur
Important traits to help you find the role social media platforms should play in your content mix:
- INSTAGRAM: visually driven, short text to micro-blogging, inspirational, educational
- FACEBOOK: visually driven, short to longer texts possible, community-oriented, local
- TWITTER: text-driven, fun, reactive, fast-paced, opinionated
- PINTEREST: visually driven, none/short text needed, inspirational
- TIKTOK: visually driven, trend-driven, none/short text needed, educational, inspirational, fun
- YOUTUBE: visually driven, long text possible, educational, inspirational
- LINKEDIN: more text driven (though shifting to more visual), longer texts to in-platform-articles, educational, opinionated
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#digitalmarketingtips #digitalnomadgirls #copywritingtips #socialmediamanagement #socialmediamarketer #digitalmarketingservices #contentmarketingtip #socialmediamarketingstrategy #socialmediamanagerslife #contentmarketing #marketing101 #buildyouraudience #smallbiztips #socialmedia101 #socialmediamarketing #9tothrive #socialmediamarketingtips #instagramgrowth #socialselling #womeninmarketing #buildingbossladies #freelancingfemales #contentcreationtips #womenceo #buildingabrand #contentmarketingstrategy #socialmediaforbusiness #contentstrategist
👀Is there a step in the content creation process you struggle with?
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#socialmediamanagement #instagramtipsandtricks #socialmediamarketer #digitalmarketingservices #contentmarketingtip #socialmediamarketingstrategy #smallbiztips #copywriting #contentmarketing #marketing101 #socialmedia101 #creativebusiness #socialmediatools #socialmediamarketing #instagramforbusiness #instagramcoaching #socialmediamarketingtips #instagramgrowth #socialselling #yoursocialteam #womeninmarketing #buildingbossladies #freelancingfemales #contentcreationtips #buildingabrand #contentmarketingstrategy #socialmediaforbusiness #contentstrategist #instagramstrategies
3️⃣ don'ts in social media marketing and how to do it right👇
🥸Always stay authentic! If you create an image of yourself and your brand, but can't live up to that, people will notice eventually. You will lose trust, reputation, and in the end, paying customers
🤐 Always respond to your audience! Don't expect people to follow you and buy your products or services and give nothing in return. Instead: Give, engage, and be helpful and polite before you expect anything in return.
👩🎤 Build your network and audience genuinely! Don't just randomly tag successful influencers in postings, spam people's DMs with sketchy offers, or just like 20 posts of an account with the hope to get a new follower. If you want followers, follow them first and leave some authentic, nice comments and DMs.
If you stick to these three rules, it will be worth it. I promise!
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#socialmediamanagerslife #freelancingfemales #socialmedia101 #femalebusinessowner #socialmediatools #smallbiztips
#socialmediamarketingtips #workfromhome #womeninmarketing
It's my birthday. 💃 So, I wanted to gift you a list of tools that I've been using on a daily basis as a copywriter and digital nomad. link in bio⤴️
If you are just getting started, these tools will help you navigate through your life as a freelance copywriter! I hope you find it helpful. Comment below what you would add to the list! Which tool is it that you can't work/live without?👀
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#socialmediamanagerslife #freelancingfemales #socialmedia101 #femalebusinessowner #socialmediatools #smallbiztips
#socialmediamarketingtips #workfromhome #womeninmarketing #instagramgrowth #yoursocialteam #brandstrategist #marketingmanager #contentcreationtips #socialselling #businessbabes #femaleentrepreneurship #buildingbossladies #womenceo #buildingabrand #businessownerlife #businesssuccess
An ode to the importance of community management! 💌
If you think you can tell your story and expect your audience to just follow along, well that’s just half of what it takes.
The second part is that social platforms were created to interact with each other in the first place.
Since my first internship in a social media agency, I did community management for absolute contrary accounts and brands. From fast food brands, and car manufacturers to yoga festivals and human rights organizations.
👉 I learned one thing to work for them all: See the real person behind every DM, every comment, and react accordingly.
Of course, don't waste your time on trolls and people that use the space to discriminate against others. (I'll do an entire post about this topic soon.)
But for the others: Stay polite, fun, and authentic. Communicate your values and boundaries, and be helpful (really!). I always ask myself: How would I react to this person if we saw each other face to face when I was still working as a waitress during college?
I always notice how people appreciate when a brand account...
1️⃣ ... actually responds to a question, concern, or compliment and
2️⃣ ... is interested in solving their problem or simply having a nice little conversation.
This is all part of building trust as a brand and establishing relationships with your customers who will be lifelong fans of your brand if you treat them with love and kindness.
Try it and DM me if you have questions, sunshine☀️
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#socialmediamanagerslife #freelancingfemales #socialmedia101 #femalebusinessowner #socialmediatools #smallbiztips
#socialmediamarketingtips #workfromhome #womeninmarketing #digitalnomad #communitymanagement #buildyouraudience #marketing101 #copywriting #contentmarketing
5️⃣ tips to easily upgrade your next social media post. Try it!🌞
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#instagrammanagement #socialmediamarketingstrategy #instagramcoaching #instagramforbusiness #socialmediamarketing #socialmediamarketingtips #9tothrive #smallbusinesstips #smallbusinesstip #smallbusinesstipsforwomen #creativebusiness #instagrammanagement #socialmedia101 #femalebusinessowner #socialmediatools #digitalmarketingservices #instagramtipsandtricks #smallbiztips #igtips #workfromhome #entrepreneurialmindset #instagramgrowth #yoursocialteam #freelancingfemales #contentcreationtips #socialselling #fempowerment #bizbabe #buildingbossladies