What I Wish I Knew Show (2025)

20/12/2024

AI has made huge steps across so many disciplines. It's also been the source of missteps. Columbia Business School anthropologist Robert J. Morais shares his views on AI's role in marketing, new product development, and the responsibility each of us have to learn to use it well. On the latest in our conversations about AI on What I Wish I Knew with Mike Irwin & Simon Daw. Please let us know what you think.

In this episode, we talk with Dr. Bob Morais, an anthropologist and expert in human behavior, particularly in the realm of marketing. Dr. Morais had a 35+ year career in advertising and market research and is a Lecturer at Columbia Business School. Morais was a Principal/Co-owner of a market researc

16/12/2024

We’ve produced more than 40 episodes of What I Wish I Knew. Our usual podcast guests talked about journeys that they chose to embark on: starting a company, solving a problem, creating opportunities, or navigating life and career. In our current series, we’re probing into a trip that none of us opted into but we’re all aboard anyway…and that is artificial intelligence. AI influences what we see, hear, buy, and think, how we navigate the world, and how we navigate daily life.

In this introductory segment, we discuss lessons from the first episodes and shift gears into an exploration of AI and the everyday implications for all of us. This is the first in a series we hope will result in gaining a better understanding of artificial intelligence and the responsibility each of us has in building AI savvy going forward.
More episodes in the coming weeks.

What I Wish I Knew with Mike Irwin & Simon Daw is available on Spotify and wherever you find your favorite podcasts.

We’ve produced more than 40 episodes of What I Wish I Knew. Our usual podcast guests talked about journeys that they chose to embark on: starting a company, solving a problem, creating opportunities, or navigating life and career. In our current series, we’re probing into a trip that none of us ...

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