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LibroLogic The logic of entertainment

65% is a huge statistic. How are you using personalisation?
27/02/2023

65% is a huge statistic. How are you using personalisation?

81% of consumers say they will reassess their budget over the next 12 months as they seek more personalized experiences.

If you aren't using AI, you are doing your business an injustice.
22/02/2023

If you aren't using AI, you are doing your business an injustice.

In order to realize AI’s giant potential, CMOs need to have a good grasp of the various kinds of applications available and how they may evolve. This article guides marketing executives through the current state of AI and presents a framework that will help them classify their existing projects an...

What do you think is more important to grow your business - content marketing or PR?
16/02/2023

What do you think is more important to grow your business - content marketing or PR?

Believe it or not, both are two sides of the same coin. PR and content marketing focus on creating valuable information for different audiences.

Maximising your impact on social media
06/02/2023

Maximising your impact on social media

In the current challenging economic climate, it is more important than ever to devise effective marketing strategies. Taking a strategic approach to social media marketing will be effective and deliver unparalleled results.

There's some interesting predictions here, how many of them will you be jumping on?
13/01/2023

There's some interesting predictions here, how many of them will you be jumping on?

Promoted article (contains affiliate links, you must be aged 18+ to gamble; please bet responsibly)

Start the year off right, create a robust marketing strategy that works!
06/01/2023

Start the year off right, create a robust marketing strategy that works!

Here are five steps to creating a content marketing strategy that will grow your business.

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