Film Distribution for the Digital Age
At Aid + Abet we believe the current model sales agents and distributors use is an antiquated and to an extent, change resistant way of doing business.
The “traditional” method is for sales agents to set up shop at the four or five biggest markets all around the world, spending thousands of dollars on travel, hotels, and of course the schmoozing. Spending additional thousands for a booth, office, cubicle, or for only $4,500 for your own janitors closet!
Your film then gets lost in MARKETING CAP HELL, never seeming to turn a profit and seemingly languishing in the red, while the distributor wines and dines in the South of France on some guy named Pierre’s yacht. We’d rather attend marketing conferences and become better sellers of your film.
In all seriousness, technology has changed everything. Your phone or tablet is in your hand throughout the day more times than you can count. You’re not looking at ads on bus stops or banner ads on websites. You’re scrolling through Instagram or watching videos on YouTube. We utilize that to our benefit, creating media and content advertising that best suits your film. We spend real dollars on advertising.