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Long Advisory

LongAdvisory is an agency of communication and digital
marketing founded in Beijing by an international team
which operates in China.

19/06/2025

Today, Long Advisory had the pleasure of being hosted by the Italian Chamber of Commerce in Shanghai.

A valuable opportunity to exchange ideas, strengthen ties, and explore future collaborations. 🇮🇹🤝🇨🇳

Go Beyond the Wall.

18/06/2025

What do Nike, L’Oréal, and Xiaomi have in common?
They all win big during China’s 618 Shopping Festival, and your brand can too. 🏆

From livestreams to localized offers, 618 is not just a sale.
It’s a launchpad for global brands entering the world’s most advanced e-commerce market.

Swipe through to learn:
☑️ What 618 is and why it matters
☑️ How Chinese and Western brands play to win
☑️ Why now’s the time to make your move in China

Ready to scale your brand in China?
We help businesses thrive in events like 618, from strategy to ex*****on.

🔗 Link in bio to learn more.

Go Beyond the Wall.

16/06/2025

📍Hangzhou, China

✨ Team-Building Day with Long Advisory

Last weekend we stepped away from our screens and met in person in the beautiful city of Hangzhou. Yes, actually in person!

We spent three days walking by the lake, sharing laughs, sipping tea, and having real conversations (the offline kind!). It was a moment to reconnect not just as colleagues, but as people.

In a company like ours, working across cultures, languages, and time zones, making space for face-to-face time is truly valuable. Days like these remind us who we are beyond what we do.

📸 Here are a few snapshots from a different kind of weekend, featuring some of the faces behind Long Advisory.

12/06/2025

Long Advisory X RED (The Chinese Instagram)

Celebrating and renewing our strong partnership with RED (Xiaohongshu), one of China’s top social platforms, during our visit to their Shanghai headquarters.

Excited to continue collaborating and driving innovation together in the dynamic digital landscape.

Contact us for a tailored solution focused on Little RED Book.

Go Beyond the Wall.

09/06/2025

Long Advisory returns to Design Shanghai 2025, supporting our clients once again at one of Asia’s premier design events.

As a trusted strategic partner, we are committed to providing comprehensive support to our clients, both online and offline, ensuring that their vision is not only seen but also understood and appreciated in China.

Thank you to our clients for the continued trust and congratulations on the impactful presence at this year’s fair. We look forward to many more exciting milestones together!

Looking forward to more inspiring collaborations and impactful projects ahead!

Go Beyond the Wall.

Long Advisory Marketing Agency in China

20/05/2025

🇨🇳 Investing in China in 2025: opportunity or risk?

China is back on the rise. With strong GDP growth, highly digital consumers, and increasing interest in Western brands, the Chinese market offers unique opportunities 🌏✨

But a good idea isn’t enough, success requires deep local knowledge, authentic communication, and tailored strategies 🎯

👉 Swipe through the carousel to find out why now might be the right time to tap into the Chinese market!

📖 Read the full article in the link in bio.

Go Beyond the Wall.

13/05/2025

Moskitos fly in China as well!

Celebrating a thrilling collaboration between Long Advisory and

A step further to Go Beyond the Wall!

30/04/2025

What happens when authenticity goes global? 🌍🔥

didn’t plan a marketing campaign.
He just showed up in China — curious, raw, and 100% himself.
No filters. No scripts. Just real moments that millions connected with.

From rapping on the Shanghai metro to trying street snacks on livestreams, Speed proved one thing:

👉 In 2025, real influence can’t be bought — it’s earned.

For brands aiming to enter China, take notes:
✨ Show up.
✨ Be real.
✨ Connect deeper.

Go Beyond the Wall.

25/04/2025

Seminar at the Università degli Studi di Urbino Carlo Bo

For the third year in a row, we held a seminar on China and how the country is changing and growing at an incredibly fast pace.

We would like to thank Professor Marco Cioppi for hosting us, the class of the Lin-Az course and .pelissero and for presenting our agency and future perspectives related to the Chinese market.

Thank you!

Go Beyond the Wall

22/04/2025

🚫Fake followers? No thanks!

In 2025, don’t be fooled by inflated numbers.

What truly matters is authentic engagement:
💬 Honest comments
❤️ Genuine likes
🔁 Real shares

Build real relationships with your audience — and the results will follow.

This works for the Chinese market and also for the rest of the world!

Go Beyond the Wall.

08/04/2025

🚀 China is taking the lead in the AI revolution

🌍 With massive investments and a bold vision, the country is reshaping industries, education, and business on a global scale.

🤖 From groundbreaking AI models to real-world applications in manufacturing and healthcare, China is setting the pace for the future of technology 🔥.

🇨🇳 The future of AI is here, and it's made in China! ✨

📖Read the full article in the link in bio.

Go Beyond the Wall.

28/02/2025

🇨🇳✈️Chinese Tourism is Back & Bigger Than Ever! 🌍📈

After a long pause, Chinese travelers are hitting the world again! With 150M+ outbound trips expected in 2025 and 200M by 2028, now is the time to connect with this growing market! 🚀

Who are they? Mostly young, educated women from Tier 1 cities.
Where do they go? 🇸🇬🇯🇵🇰🇷🇹🇭🇲🇾 lead the way.
How do they travel? They book last-minute, love luxury stays & spend big!

Want to attract Chinese tourists? Digital presence on Xiaohongshu & Douyin is a must! 📱🔥

Go Beyond the Wall

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GO BEYOND THE WALL

LongAdivsory è un’agenzia di comunicazione e digital marketing nata a Pechino dall’idea di un giovane imprenditore Italo/Cinese.

VISION

Longadvisory lavora alla costante ricerca dell'equilibrio fra il giusto profitto, il naturale desiderio umano di esprimere le proprie potenzialità e la volontà di diventare il punto di incontro fra due culture.