About Animax
Launched 1 January 2004, ANIMAX is Asia’s first channel brand specializing in the fastest growing youth entertainment genre - Japanese animation (anime). As a premier TV destination catering to youth and young adults, ANIMAX also offers a wide variety of the most popular and trendiest live-action programming, including Korean music concerts, variety & reality shows, as well as idol d
ramas; along with exclusive ANIMAX original productions exploring youth interests in music, technology, gaming, lifestyle and animation. ANIMAX offers youth and young adults a place to escape to. An extraordinary world where anything is possible. A world where they can express their thoughts, share their passion, showcase their creativity, and make new friends. A world which celebrates the joy of youth and recognizes them for who they are; a world of fun, happiness and excitement… In short, A World Less Ordinary. Reaching 40 million viewers in 27 million homes across 19 countries, ANIMAX is wholly-owned by Sony Pictures Entertainment and managed by SPE Networks – Asia which also operates AXN, AXN BEYOND and SONY ENTERTAINMENT TELEVISION. Visit www.animaxtv.com for more.
