Hey Cheyanne

27/03/2025

📢Attention Independent Practice Owners and Key Business Decision Makers: If you're looking to outsource your social media marketing and don't have anyone on your team to delegate to, I'd be honored to support you!

I'm reopening my social media management services starting in April and would love to take this off your plate and help you reach your business goals.

If interested, please apply here 👉 https://heycheyanne.hbportal.co/public/67996cd4c3dd4f001ceffa38 or DM me to learn more.

I look forward to talking with you! 🧡

20/03/2025

I share the whole process I used for managing social media that saved me so much time and stress in my latest YouTube video! Comment on SOP for the link to the full video.

21/02/2025

Instagram has changed its grid for profiles, which may affect how your posts are shown! I made a video that shares all the details and ways you can navigate the change when creating posts!

If you'd like the audio version, just let me know, and I'll get you the link!

Instagram just rolled out a MAJOR update to its profile grid—goodbye squares, hello 4:5 vertical posts! What does this mean for veterinary clinics using Inst...

13/02/2025

Unpopular opinion: At the end of the day, it's not about the number of followers you have. It's about the connections you build with your clients and community.

I've been thinking and studying this a lot lately, and I genuinely feel that if you prioritize human connection and have a smaller following, you'll see way better results than if you focus on growing a large following without any connection to those followers just to hit a milestone.

The landscape of social media is changing and is reverting back to the vibe we had when social media first started out, which was purely focused on networking and connecting with others. But I'm seeing it come back in ways we've never seen before through video and direct messaging. It's a whole new landscape, that's for sure!

I'm excited about this shift and ready to get back to focusing on the SOCIAL part of social media and making human connections in these new ways! I think this shift is going to work in favor of the veterinary industry, but it's gonna take some new strategies and mindset shifts.

Have you noticed a change in social media recently?

13/11/2024

Are you ready to start making Reels for your clinic's Instagram and pages but not sure where to start?

My recent blog post and podcast give you exactly what you need to get started! 🙌

The link with all the details is in the comments ⬇️

08/10/2024

Are you new to managing social media for your clinic? I have a free guide just for you!

This guide will provide quick start tips, seasoned advice, and recommended tools I wish I had when I was a new vet assistant managing the clinic’s social media.

Would you like a copy? Comment GUIDE below, and I'll make sure you get the link!

28/08/2024

I’ve got some fresh Sept. post ideas for you! Comment ideas and I’ll get you the link 🔗

23/08/2024

Instagram can be such a powerful tool for veterinary practices! But...

It can be daunting, especially if Facebook has been your jam and only focus. Am I right?

In my conversation with Brandon on his podcast, , I shared some ways your practice can use Instagram today, how the tide of social media has changed, and what you can do now to pivot your efforts.

Thanks, Brandon, for having me on the show! 🎙️

If you're ready to give your social media accounts a makeover (or how to use Instagram) and get their performance up and working FOR you, let's work together!⬇️

➡️ I've got open slots for my Social Media Audit and Strategy Sessions. In one hour, we audit your accounts and develop a tailored and easy-to-implement social media strategy for YOUR hospital.

It's a huge game-changer, and I would love to help!

📱Comment "SOS" and I'll DM you the session details.

🎙️Comment "podcast" if you want the link to the podcast episode with Brandon.

30/07/2024

August is almost here! I have social post ideas (for N & S Hemispheres) in a new blog! Comment below & I'll send it to you⬇️

24/06/2024

Need some last-minute June social post inspo? Let me know ⬇️

24/04/2024

You've been diligently posting to your practice's social pages, sharing engaging posts, and working towards getting as many followers as you can, but you're not seeing any new clients or an increase in appointments...

Does that sound familiar?

When it comes to being a brick-and-mortar, like a veterinary practice, that doesn't do any e-commerce or business online, the ultimate goal is to attract new followers on your social media accounts that are local to your business, as this is the main source of where you will get clients.

By focusing on gaining as many followers as possible, you attract people that have a high likely hood of NOT doing business with you. So those 10k followers you achieved for your practice look great, but overall, it's not going to do anything for your practice, just due to the business model of a veterinary practice.

This method works great for an influencer or YouTuber, but not for us at our vet hospital.

Trust me, I've been there myself. Seeing that follower count grow is instant gratification and so rewarding in the moment. But it's important to keep in mind that the ultimate goal is to gain new leads that are going to convert into actual paying clients.

For more insight on how you can get your local community members to follow your practice on social media, comment LOCAL, and I'll send you the link to my podcast episode, where I dive into what you can start doing today!

23/04/2024

It's time to showcase your team! 🌟

In this week's episode of The Veterinary Social Media Podcast I'm sharing 5 fun and creative post ideas that you can use to create content that will highlight your staff and show off your appreciation for each team member.

Comment TEAM and I'll send you the link to the blog post and podcast episode so you can get all the inspiration for prepping your content ahead of time!