30/09/2021
5 EFFECTIVE WAYS TO OPTIMIZE YOUR INSTAGRAM PROFILE!
Being a social media manager, it is my first step to help my clients in getting them optimized. Optimizing is a great leap when you are just starting your social media journey as a biz owner. I've always loved doing this task to my clients. This is just not a good way in organizing their profile but also a booster to their instagram gaming!
Today, I'll be sharing to you 5 effective ways on how to optimize your instagram profile and be known to your target audiences.
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🚦1.) Make your profile photo appealing - Set up your profile photo that resonates with your brand. Always use a clear photo that shows up your character as a business. (As much as possible, make it personal).
🚦2.) Add keywords to your name - Keywords are literally the game changer! It's like a sparkling glitter in your instagram profile. Make sure to use relevant keywords that is connected on your business, what you do and what you offer. You only have 30 characters to describe your business and make sure it's worth it!
🚦3.) Create attracting bio - Same with your name, you also have to add keywords in your bio. With just 150 characters, explain how you can help your potential customers, and what your business does. Your bio is how you describe your brand story, add some emojis to make a more sparkling vibe!
🚦4.) Personalize your highlights - Story Highlights are a big part of making your profile attractive. It helps you give a menu of what you offer, what you do, your feedbacks, FAQs, etc. Use highlights to feature those kind of things, and start compiling them. Make sure to use templates to make it more pleasing in the eyes.
🚦5.) Never forget Call-to-actions! - Your CTA helps you to make your audiences backlink to your website. CTAs drive traffic and boost sales to your business. There are actually different types of CTAS, it can be a hashtag, website, subscription, freebies, etc. Make sure to make it more visually appealing too!
Bonus: You can search in Canva a bunch of free templates of story highlights to make your life easier.
Does these tips help? Do you need to makeover your profile now? Comment down below or send me a DM, and I can help you with extra tips👇