20/03/2025
Here's exactly what to post if you are looking for more brand awareness here on social media 👇
🌟 Relatable and Educational Content 🌟
When you are in a brand awareness phase of marketing, you are looking to grow your community and have people know who you are and relatable and educational content can help you do that.
Now, don’t get me wrong, you can still create promotional content during this phase of marketing, BUT you want the ratio of this kind of content to be small compared to relatable and educational.
Promotional content that works great during a brand awareness phase is the promotion of free resources, specifically lead magnets. Because this allows you to collect people’s emails and start to nurture them, thus helping to build your community which is the goal here.
Want to learn more about the phases of marketing and how to tackle them here on Instagram? Comment CONTENT and I'll send along some some helpful podcast episodes!