Virtual Owl Marketing

27/01/2025

You know you need to do Reels but there is something holding you back......

Imagine spending the day with a Brand Photographer and a Social Media Strategist who will be able to give you all the tools and advice you need to create creative, engaging Reels that help you grow your audience.

I have come together with Suzanne from BRAND Photography by Suzanne Kentish to do just that!

Booking has officially opened 👇

✨ REAL REELS WORKSHOP✨

📆 Wednesday 26th February 2025
⏰ 9.30am-4pm
📍Grey Barn, NN11

Early Bird Price available until 8pm on Friday 7th February 2025.

Want to know more?

Head over to 👉 https://brandphoto.co.uk/content-creation

14/01/2025

Get that diary out! 📒

Here are my Q1 2025 workshops 👇

⭐ THE POWER OF 3: USING BLOGS, SOCIALS AND EMAILS TO ATTRACT, ENGAGE AND CONVERT⭐

📆 31st January 2025
⏰ 9.30-4.30pm
📍MK:U Innovation Hub

⭐ REAL REELS WORKSHOP ⭐

📆 26th February 2025
⏰ 9.30-4.00pm
📍 Grey Barn Events, NN11

⭐ SOCIAL MEDIA CONTENT STRATEGY PLANNING Q2 ⭐

📆 14th March 2025
⏰ 9.30-4.00pm
📍 The Navigation Inn, Cosgrove

DM me for more details 📲

05/01/2025

I am ready!

Normal service resumes tomorrow and I can’t wait to get back to it. 👊🏻

I am kickstarting my year with an exciting meeting with Phil from Sales Geek and Clare from Connected CX tomorrow and then I am with the Elite in a Week team on Tuesday. 3 Power Owls, Busy Women Networking meeting and putting together some exciting content for IDTA International Dance Teachers Association is going to make for a busy week plus some changes in my marketing strategy.

2025 here I come! 💥

02/01/2025

Well do you?

If you are going to do anything this year it is this 👇

Have an organic marketing strategy that includes blogs, socials and emails. 🤩

Drop in the comments below how you are feeling about online marketing in 2025 👇

31/12/2024

Have I told you I am running a workshop? 🤔

Early Owl Price of £149 ends today ⚠️

(£199 after 31st December)

Want to utilise blogs, socials and emails to attract, engage and convert in 2025 you need to join me and Rebecca Chamberlain on Friday 31st January where we are going to show you how to do exactly that.

🔗 https://e933-charlotte.systeme.io/unlockthepowerof3

27/12/2024

Marketing your business can be overwhelming.

It feels like there’s so much you’re “supposed” to do, but it all takes time, and sometimes if seems you get nothing in return.

But here’s the secret.....

When your blog, social media and email marketing work together in harmony, you create a hugely powerful foundation for your marketing - which is surprisingly easy to manage each month.

Want to know how? Read this 👇

https://www.virtualowl.marketing/post/the-power-of-three-your-blog-social-media-and-email-marketing

Marketing your business can be overwhelming. It feels like there’s so much you’re“supposed” to do, but it all takes time, and sometimes if seems you get nothing inreturn.But here’s the secret: the Power of Three. When your blog, social media and emailmarketing work together in harmony, you...

23/12/2024

So why do I need THE POWER OF 3 in my business in 2025?

Here are 3 reasons why using Blogs, Socials & Emails together is a winning strategy 👇

1️⃣ Maximum Visibility: Blogs boost your SEO, socials expand your reach, and emails nurture relationships – creating a cohesive and omnipresent brand presence.

2️⃣ Audience Connection: Engage your audience on the platforms they love most, delivering valuable, consistent content tailored to their journey. Where is your audience hanging out?

3️⃣ Organic Success: Build trust, authority, and loyalty without relying on ad spend – letting your authentic voice shine through.

Do you use all three in your marketing strategy?

20/12/2024

So whose lovely face is this on my feed? 🤔

Let me introduce word extraordinaire Rebecca from RLC Words

My fabulous partner in crime for 'The Power of 3 workshop: Using Blogs, Socials and Email to attract, engage and convert' in January.

So what can I tell you about Rebecca other than I have seen first hand the magic she creates with words. She shows business owners how to use the power of words to connect with potential and existing clients reinforcing that know, like and trust factor.

She has been writing for over 20 years and her expertise shows in her work. She started on a newspaper writing features, and the text to go alongside advertising businesses – then she moved to North Yorkshire Police in the middle of multi-million pound technology upgrades, and wrote training documents, internal communications and corporate reports and funding requests.

Rebecca has been running her own copywriting business since 2018 in Milton Keynes, and supports business owners with writing the words that make them different: web copy, blog posts and case studies in their own voice, from their own unique perspectives, that reach more of their favourite type of customer.

I can't wait for this collaboration.

Will you be joining us on 31st January?

18/12/2024

Would you like to attract, engage and convert more leads using organic marketing methods? 🤔

Social media is a powerful tool but it is not the only part of your organic marketing strategy. Blogs and email marketing are a vital part too and when done right they become a powerful team.

Three things you know you should be doing but when it comes to taking action you feel overwhelmed with all the information out there and not sure what the right mix is.

If this sounds like you then I have some exciting news!

I have collaborated with the wonderful Rebecca from to bring you 👇

⭐️ THE POWER OF 3 ⭐️
Using blogs, socials and emails to attract, engage and convert

Join us at the end of January where we will be showing you how to put together a usable and effective organic marketing strategy using the POWER OF 3 ✨

📆 Friday 31st January 2025
⏰ 9.30am-4.30pm
📍 MK:U Innovation Hub, MK9 1LT

Lunch will be provided and you will get to meet some fabulous business owners.

EARLY OWL PRICE - £149

Use promo code POWER0F3 before 31st December 2024
(£199 after this date)

More details here 👉 https://e933-charlotte.systeme.io/unlockthepowerof3

09/12/2024

There is an exciting collaboration coming......

Want to know how you can use blogs, socials and emails to power your business in 2025?

DM me to find out more 📲

29/11/2024

Well this month has certainly been a whirlwind of fabulous events and fabulous people.

I have attended The Business Show with Michelle from Ooh baby baby, had my spotlight at TFI Networking and talked about how marketing is necessary but doesn’t have to be evil, and attended Tinderbox Autumn Drinks hosted by Ian Taylor where The Business Growth Forum for Northamptonshire was launched.

I worked with the Elite in a Week team to help rebrand our client Mark Hook in ONE week! He now has a dynamic new brand, new website and copy along with a foundation social media strategy and a library of brand photography that he can utilise.

And to top it off there was co-working sessions with fabulous friends, mapping out the products and services for Virtual Owl Marketing for 2025, Busy Women Networking meetings and I finally got to try Aldi’s dupe of Whispering Angel.

I am off for a lie down 😅😂 Only joking…bring on December and let’s finish the year with a bang 💥

13/11/2024

Keep it simple!

Do you feel like your organic marketing strategy is spiralling out of control?

Are you trying to be everything to everyone and everywhere?

Stop 🖐️

You don’t need to be everywhere, just in the right places. Focus on showing up where your ideal client is already engaged.

This is how to keep it simple👇

⚡Define your customer avatar – give them a name, think about their values, interests, lifestyle and habits.
⚡Find out where they hang out and be there. You will always have a primary platform. Focus on that! Don’t feel the need to be on Facebook if your customer avatar is not there. Extend this to your wider marketing strategy.
⚡Be consistent
⚡Start small. If 3 posts a week is all you can manage at the moment it is better than
none. Building up your social media is like building blocks. You need to start with the foundations and the house will follow when you are ready and you have implemented a posting strategy that works for you.

I would love to hear some of your tips for keeping it simple 👇

04/11/2024

Love working with RLC Words 🤍

Hello! It's been a while, and I'm just back from a lovely Autumn break - so let's have an intro post...

However it is we know each other, you probably associate words and writing with me - because that's what I've been doing at work for several decades now.

I've had my own copywriting business in Milton Keynes since 2017. It's come a long way and evolved since I started out - and I've now got three main strands to it:

🖋 Copywriting: I mainly write web content and blogs for small and medium businesses, but I also write grant applications for schools and charities - and take a few special commissions for larger organisations too

🤓 Teaching: sharing tips and insights with members of my Writing Club for doing their own business writing

🌟 Collaborating: working in a team with four other brilliant marketing experts in their own fields (The Edge Brands, Small Business Web Support, Virtual Owl Marketing, and BRAND Photography by Suzanne Kentish) to transform business brands, and make them Elite in a Week

So if you'd like copy that does your brand justice - or a top-to-bottom review of your brand as a whole - then give me a shout, because I love writing the words that make you different✨

21/10/2024

Struggling to keep up to date on the ever changing world of social media?

Let me take care of that for you.

Every Friday I send an email to my mailing list with the latest updates for social media.

I check the updates so you don't have to. 🤓

If you would like this to drop into your inbox every Friday then sign up here 👇

https://www.virtualowl.marketing/mailing-list

30/09/2024

Doing one of my favourite things this morning 🤍

I have just had a strategy call with the wonderful Jean from Oyster Flame - Virtual Assistant

We explored 👇

⭐️ how to implement planning sessions for social media
⭐️ everything scheduling and if it affects the algorithm
⭐️ the difference between hashtags and keywords
⭐️ what platform should be the focus

I love delving into businesses and giving them the tools and knowledge they need to drive their social media strategy forward.

If you would like the opportunity to pick my brain get in touch. 📲

My DMs are always open! 😁

16/09/2024

Yes, this is something that has been said to me.

It was back in my corporate days and I was a Sales and Marketing Executive for an IT company. I was trying to get some information from one of the software developers so that I could market the product. It was proving difficult as the developer believed the product was so good it would sell itself. He had a negative perception of what sales and marketing was and believed I was about to make false promises to get the sales. This was before he got to know me and realise that I only market authentically using honest, proven methods to connect with potential clients.

I have never been one for hacks or half truths. Good honest marketing will always win. It will grow you an engaged and authentic audience, a good reputation and retained client base.

Social media marketing is one of your most powerful tools. You can have the best product or service in the world but if you are not shouting about it no one will know it exists.

So yes marketing is necessary but it doesn't have to be evil. 😈

10/09/2024

Let's tackle this one 👇

You need professional equipment to create reels

🚫 FALSE! 🚫

You don't need fancy cameras or a studio setup to make great reels. All you need is your phone and a bit of creativity!

Some of the most viral content comes from simple, authentic videos. People want realness, not perfection.

So grab your phone, hit record, and start sharing your story—your audience is waiting!📱👀

Or even better come and join me and Suzanne from BRAND Photography by Suzanne Kentish on 25th September where we will be showing you how to do just this.

Find out more here 👉 https://brandphoto.co.uk/content-creation

06/09/2024

How did you spend your morning?

I spent this morning in Natalie’s group - A brand with a plan for a live talking all things social media which was so much fun. Thank you for having me.

Natalie heads up The Edge Brands and is a brand guru.

Check her out if you are not already following her.

Happy Friday! 🤍