✅Do you want to know the reason why you should not focus on viral marketing?
✅As a beginner, you are starting out when you are going to establish your social media brand.
✅When you are increasing brand awareness, people do not know that you exist.
✅As a newcomer, viral marketing does not guarantee that a lot of people convert as an audience when they view your videos.
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Here are the truths with Tik-Tok SEO.
It requires dedication to research keywords that will be part of your content pillars, ideas, and branding.
Instagram seo and Tik Tok seo have similar functions. However, Instagram have been prioritizing SEO so that users do not always have to rely on hashtags to grow. Tik-Tok is known for pushing people's videos to the for you page if it is unique to catch attention.
SEO is considered to be one of the organic ways to grow on Tik-Tok because people will always search for videos and profiles.
Hashtags are never going to go away because they are useful in order to boost the views
Building a strategy of your audience is key to dig deep into the personas
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Here is the to do list for law firms before growing with Instagram marketing.
It is helpful to follow law firms based on what you specialize in because there is a complete chance that people will ask you for legal advice.
An industry keyword benefits your account because SEO is one of the main ways for people to look for people without a hashtag.
A unique name sets your law firm apart from other law firms.
A business account establishes your law firm to be credible enough to represent your potential clients.
Your highlights represent your law firm to tell a story, gain leads, answer common questions, and demonstrate how credible you are as a law firm and a lawyer.
Profile pictures are important as your branding for your law firm. It has to match the branding.
Branding color palettes play a role on how your feed looks because each color have its own meaning to your brand.
Adding a unique selling point, audience and purpose will help you be found by your potential clients.
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Here are things you have to do when you are posting on Tik-Tok.
Your voice has to be something that affects how you demonstrate your knowledge and talking to your audience and community.
A call to action has to be effective enough to convert your audience to do what you want accomplished.
Value is something that can bring insight in your audience's life.
Sensory words can bring out the emotion in people when the community and your audience are reading your content.
Catchy headlines have to bring out the reaction to people enough for them to read your content.
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Here are the content format dimension sizes.
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Here is the social media content pillars checklist for carpet cleaning businesses.
Your content pillars have to be resourceful to your audience so they can grasp information from you.
Educational content are going to get a lot of engagement so your audience will expect more knowledge from you.
Your carpet cleaning business needs many types of content ideas which helps to boost your brand awareness.
Your content pillars have to reflect from your branding so people will understand the message you are putting out.
Your carpet cleaning business has to be transparent for people to know the types of carpets and rugs you specialize on cleaning.
Sizes of rugs play an important role in the carpet cleaning business. Knowing the dimensions will help you capture the right leads.
Fabric is another element in the carpet cleaning business because most carpet cleaning businesses specialize in different types of material of a carpet.
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Here is the Instagram audience sales funnel.
Strangers are the same people who do not know that you exist on Instagram.
Awareness is when people are aware of your online presence and they have not converted into leads.
Leads is when people convert because they want to be part of the buyer journey after knowing your online presence.
Sales is when people are ready to buy from you because they developed the trust with you.
Loyalty is when people are willing to become repeat customers.
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These are the six Instagram faceless reel ideas for your law firm.
Day in the life as a law firm owner gives people an idea of who you are as an expert in your own field.
Storytelling of what made you start your law firm demonstrates how unique you are as a law firm owner.
There are lots of vocabulary words you can talk about in a reel in many different formats. It has to connect with your field as a lawyer and law firm owner.
Answering questions about a particular issue wwill provide insight to your audience and clients
Screen recording an infographic on your laptop can be visually appealing for delivering value depending on your field as a lawyer.
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Here are six ways to avoid Tik-Tok burnout.
Content batching is a good way to draft your posts in a timely manner so you do not create posts every day.
Posting frequency is important so you have to know how often you will post on a daily basis.
Content pillars are themes that you cover in order to
Listing researched hashtags will help you gain lots of impressions and reach by searched users.
SEO keywords are useful to be discovered without hashtags.
Listing content ideas have to talk directly to an audience so that they can feel that they do not have to ask lots of questions. It is inevitable that your audience will ask questions.
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Here are six types of Instagram content for law firms.
Your law firm has to encourage your audience and community to start a conversation in Interactive content.
Entertaining content can be educational, funny, and humorous in order to make people laugh.
Educational content.
Relatable content has to touch on pain points and connect with your audience depending on your concentration.
Promotional content has to boost the brand awareness of your business. In addition, it is possible to boost your credibility without directly selling.
Inspirational content can be empowering that relates to the concentration of law that your law firm specializes in.
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Here are the list of best platforms for law firms to have an online presence.
Linkedin is a good choice because you can connect with other lawyers and owners of law firms depending on your industry.
Facebook is the place where you can create a business page for your career and/or law firm.
YouTube has room for you to discuss your expertise especially when it helps your clients.
Instagram is a good place because they have room to express their knowledge and credibility with both photo and video formats.
Tik-Tok has room for lawyers and law firms to be creative, credibility, and entertaining as long as they deliver the value.
Twitter is perfect because you can tweet out value since you can be discovered by different people.
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Niche is a general industry.
Subniche is the specific field of a niche.
Audiences are the same people you are targeting when you create an audience persona.
Themes are the types of subjects that you will always cover which matches your brand.
Topics are ideas that will connect with the themes. They have to be content ideas.
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