Sunset Social

03/01/2025

Today marks Sunset Social’s 3rd anniversary! ☀️

Three years ago today, we took the leap and officially launched Sunset Social to help businesses and startups elevate their digital presence. Since then, we’ve had the privilege of partnering with amazing clients to provide social media management, content creation, event coverage, newsletter management, and more.

We’ve watched our business grow, our team expand, and our community thrive—thanks to all of you who’ve been part of our journey.

A huge thank you to our clients, team, network, and community for the continued support and trust. We’re incredibly excited for what’s to come in 2025!

🌅 Here’s to the next chapter of growth and impact! 🚀

30/12/2024

What a year it has been! 🌅

As we prepare to close out 2024, we’re filled with gratitude for the milestones we’ve hit, the clients we’ve partnered with, and the community we’ve grown.

Swipe through to see some of our highlights:
🔸 Launching our website, sunsetsocialmarketing.com
🔸 Growing our incredible team
🔸 Supporting our community—from a feature in Hypepotamus to event coverage with Goodie Nation, and more
🔸 Spotlighting our amazing partners in 2024 and the work we accomplished together (Praxis, Procure Impact, Infinite Giving, Charityvest, HealthFirst Rehab & Wellness, Applerouth Education, Eskuad)

To our clients, partners, and supporters—thank you for being part of our story. Your trust and collaboration inspire us every day.

Here’s to another amazing year ahead! ☀️

20/12/2024

We’re thrilled to work with amazing brands like Charityvest, Inc. that are on a mission to catalyze generosity!

The Charityvest brand offers donors modern giving accounts, known as donor-advised funds, for purposeful donors. Vennfi, Inc. (now Foundation Source), is the technology and services provider that powers Charityvest, Inc. For over two years now, we have had the opportunity to provide the Charityvest brand with our social media management services, handling everything from copywriting, engagement, and strategy, as well as support for various campaigns and launches.

🔸 Swipe to see some of our work, campaigns, and launch content.

Have a mission-driven brand? Let’s chat about how we can help amplify your impact!

🌇 sunsetsocialmarketing.com

26/11/2024

Two years ago, we had the incredible opportunity to partner with Cadencey to provide live social media event coverage at .vc USVI—their first competition outside of Atlanta and in the Virgin Islands! 🌴☀️

We captured the energy and excitement live across Facebook, LinkedIn, and X (Twitter), sharing moments that connected the event with audiences near and far. It was an unforgettable experience and a reminder of how impactful real-time social media coverage can be.

This December, we’re bringing that same expertise to the Atlanta metro area! We’re booking up to 2 event coverage spots as part of our holiday specials. If you’ve got a December event and want real-time social media magic, let’s talk.

Send us a DM or contact us via our website to get started: sunsetsocialmarketing.com

24/11/2024

Stressed about getting your 2025 content plan together? You’re not alone.

Between end-of-year chaos and holidays, who has time to:

🔸 Create content or templates in advance
🔸 Build a comprehensive content strategy
🔸 Design email campaigns or prints
🔸 Or even get your social media accounts setup and audited

Good news: We can help! Whether you need a few posts batched or a full plan to hit the ground running, we’ll set you up for success—without the stress.

🌅 Contact us via DM or our website to learn more about our December specials: sunsetsocialmarketing.com

13/11/2024

We’re excited to shine a spotlight on our incredible client, Infinite Giving! ☀️

We are thrilled to have Infinite Giving as one of our clients at Sunset Social by managing their social media presence across LinkedIn and Facebook—handling everything from content creation, copywriting, engagement, strategy, as well as provide them with print marketing and email design services.

Here are just a few of the results so far from 2024:

🔸 348% increase in clicks on LinkedIn (6M/6M)

🔸 73% increase in organic reach on Facebook (6M/6M)

🔸 1,242 clicks on promotional email to the NonProfit Times audience (with an total audience of 10,000)

Are you ready to take your business to the next step and partner with us?

🌅 Submit your interest in working with us: sunsetsocialmarketing.com

08/11/2024

We’re excited to celebrate a major milestone for our client, Vennfi, Inc., the financial technology company powering . Vennfi, Inc., has been acquired by ! 🎉

It’s been an honor to support their growth over the past few years, and we can’t wait to see how Charityvest’s new chapter with Foundation Source helps to their mission of purposeful giving.

THANK YOU to the incredible team at Vennfi for trusting us!

🌅 Learn more about their recent announcement on their blog: charityvest.org/blog

04/11/2024

We’re excited to shine a spotlight on our incredible client, HealthFirst Rehab & Wellness!

This year, we have had the privilege of helping HealthFirst with their marketing in various areas including organic social, paid social, photography, website and branding refreshes, and print marketing.

Here are just a few of the results from 2024:

🔸 1.2K% increase in organic reach on Facebook (YoY)

🔸 407% increase in paid reach on Facebook (YoY)

🔸 446 clicks on just 11 Facebook ads this year (directing customers to their website or to call)

Interested in learning how we can help your business? Submit your interest in working with us: sunsetsocialmarketing.com

18/10/2024

It’s in-person team meeting day, and we couldn’t be more excited to enjoy some truly special snacks from our amazing client’s marketplace, Procure Impact! 🤩🍿🥨

We’ve picked out delicious popcorn from and (holiday-themed!) chocolate-covered pretzels from , two incredible vendors on Procure Impact’s marketplace that create social impact and employment opportunities with every purchase. 💛

We’re beyond grateful to partner with a brand like Procure Impact that’s committed to making the world a better place. It’s an honor to be a part of their journey.

Excited for the rest of the workday with these tasty treats. 😋

15/10/2024

We’re thrilled to share this wonderful testimonial from Diana Cohen of ! It’s been a pleasure working with Applerouth, and we’re so proud of the impact we’ve made together. ☀️📙

Thank you, Diana, for sharing your experience with us!

🔸 Learn more about working with us: sunsetsocialmarketing.com

10/10/2024

We had an amazing time attending both and Atlanta Demo Day!

It’s always inspiring to witness firsthand the innovation and drive within the community. From dynamic pitches to powerful panels, this week was filled with incredible moments that remind us why we love supporting startups.

☀️ Some of our favorite highlights:

🔸Our wonderful client, Karen Houghton’s powerful pitch for .giving.
🔸A standout panel led by , Head Coach of the women’s basketball team, sharing invaluable leadership insights.
🔸Pitches from inspiring founders like Mina Raver (.app), Taylor Folwell () Cesar Flores (), Jilea H. (), and many more.

🌅 We’re always excited to connect with businesses and founders who are driving change and innovation. If you’re looking to elevate your company’s social media presence, don’t hesitate to reach out! (Link in bio)

07/10/2024

What a fantastic time capturing content back in June at the Sustainable Forestry Initiative Annual Conference in Atlanta, where Eskuad was a sponsor! 🌲🐺

We were excited to attend and support Eskuad by capturing content that highlights their role in driving innovation across the forestry industry. From team photos to candid moments with attendees and product action shots, it was a joy to capture content for them at the event.

🌅 Swipe through for some photo highlights from the conference!

02/10/2024

Congratulations to our client, Infinite Giving, on securing a $2M seed round led by Cubit Capital, Morgan Stanley, and Atlanta Ventures! 🚀

We are thrilled to announce that Infinite Giving has secured a $2M seed round led by Cubit Capital, Morgan Stanley, and Atlanta Ventures! 🚀

Along with this exciting investment, we’re proud to have been accepted into Morgan Stanley’s Inclusive Ventures Lab and are looking forward to presenting at the Venture Atlanta Conference 2024.

Our Co-Founder & CEO, Karen Houghton, shared, “At Infinite Giving, we are driven by a singular focus to create value through financial stewardship for an underserved nonprofit industry. Our belief is if there are more sustainable nonprofits, then the better our communities and the world will be, so we’re helping to amplify their good work by protecting their most precious resources: time and money.”

David Cummings, CEO & Founder of Atlanta Ventures, added, “It’s inspiring to see Infinite Giving empower nonprofits with the tools they need to better manage their financial resources. I believe in the company’s mission and am eager to see the incredible impact they’ll make with this next phase of growth.”

Read the full press release here to learn more about our vision and next steps: https://www.infinitegiving.com/blog/infinite-giving-seed-round-announcement

01/10/2024

We’re thrilled to showcase the work we did for Praxis during their Accelerator campaign! 🤩

Praxis is a venture-building ecosystem with a redemptive imagination, supporting founders, funders, and innovators motivated by their faith to address the major issues of our time. Their Business and Nonprofit Accelerators help early-stage ventures grow, and we had the opportunity to amplify their campaign in powerful ways.

From managing social media to crafting engaging content and graphics, our team worked closely with Praxis to create a strategic plan that drove significant results.

📈 Here’s a snapshot of the impact:

- 67% increase in traffic to the Business Accelerator landing page (YoY)
- 82% increase in traffic to the Nonprofit Accelerator landing page (YoY)
- 19% increase in Nonprofit Accelerator applications (YoY)

Swipe through to see examples of the content, results, and a testimonial from Ben Bohannon.

🔸 Curious how we can help your business thrive online? Let’s connect!

Learn more: sunsetsocialmarketing.com

30/09/2024

We’re excited to share that our Founder & CEO will be attending a few events this October during ! 🚀

Tomorrow, we will attend ’s Atlanta Startup Awards, and next Wednesday, she will attend Atlanta Demo Day. We look forward to meeting founders and innovators, while learning more about the work they’re doing.

Which events are you attending in October?

25/09/2024

We’re thrilled to celebrate our incredible client, Infinite Giving, for some truly remarkable achievements! 🤩

Infinite Giving has recently secured financial backing from .stanley, marking a significant milestone in their mission to support growing nonprofits. Their involvement in Morgan Stanley’s Inclusive Ventures Lab underscores their commitment to fostering innovation in the financial and nonprofit spaces.

And as if that wasn’t exciting enough, Infinite Giving’s Co-Founders, Karen Houghton and Connor Ford, were also featured on ’s iconic screen in Times Square! 🗽

We’re incredibly proud to work with such a forward-thinking and impactful company.

🌅 Discover more about Infinite Giving at InfiniteGiving.com

24/09/2024

Exciting news from Sunset Social! ☀️

We’re thrilled to announce that we’re now welcoming new clients! Our team is committed to helping your business thrive online by building genuine connections and driving meaningful results. 🚀

We’re seeking established businesses and startups ready to elevate their social media presence. Whether you’re a founder or leader looking to enhance your company’s social media marketing, email marketing, or explore other marketing needs, we could be the perfect fit for you.

Discover how we can support your goals by filling out the interest form on our website.

🌅 Learn more: sunsetsocialmarketing.com

18/07/2024

We love receiving testimonials from our clients! ☀️

During Praxis’ Accelerator recruiting season, we had the opportunity to partner with them and execute their social media campaign. We planned out a strategy and content plan that would bring the most success to their campaign, including creating content, copywriting, tracking KPIs, and engaging with their community of founders, ventures, and mentors.

We were pleased to contribute to the following growth:

🔸67% increase in traffic to their Business Accelerator landing page (YoY)
🔸82% increase in traffic to their Nonprofit Accelerator landing page (YoY)
🔸19% increase in Nonprofit applications (YoY)

Thank you, Ben Bohannon, for sharing your testimonial with us!

Check out this testimonial and others on our website: sunsetsocialmarketing.com