Shawn LeSuer

Shawn LeSuer CEO of Strategic Management Systems, an digital marketing agency.

We help businesses and organizations to grow, scale and stay relevant through marketing systems, technology and training.

What Is Your Email Journey with your new clients?///Here is a breakdown of some of our standard emails with a little twi...
24/05/2024

What Is Your Email Journey with your new clients?
///
Here is a breakdown of some of our standard emails with a little twist.
1. Emails are a great place, the perfect place to communicate your uniqueness to your clients. Make them feel special.
2. Give them “surprises” in the first onboarding emails.
3. Even when you are closing out some client work, be sure to get feedback and reviews. If they are willing, get a video review and share it on your social platforms…with their permission of course.
//
How are you using email in your business? Please share in the comments.

It's been interesting taking some time "away" from social (I am never away as we serve tens of clients directly and then...
18/05/2024

It's been interesting taking some time "away" from social (I am never away as we serve tens of clients directly and then the hundreds of business owners that look to me for advice and guidance in this area). We're back! We started some new spots on IG and LinkedIn. Follow me there as I talk about marketing, systems, technology and...good ol' entrepreneurship.

The precursor to why you don’t have any Instagram posts. Let me know if you can relate at all.
16/05/2024

The precursor to why you don’t have any Instagram posts. Let me know if you can relate at all.

11/04/2024

Hey FBFam! How many of you have a local business? Looking for software testers who would try it for free and give feedback.

Hey DFW Family. Know someone in business for themselves? Looking for some software solutions that don't cause you to get...
02/04/2024

Hey DFW Family. Know someone in business for themselves? Looking for some software solutions that don't cause you to get ready to throw your computer out the window? Join me at the FREE Community Financial Empowerment Seminar THIS Saturday, April 6th from 9 to 12 noon. I am just one of the many presenters at the seminar. We will be covering topics like:
💰Credit Repair and Business Funding
💰Homeownership and Real Estate Investing
💰Developing and Maintaining a Wealthy Mindset
Come through and let's talk about growth, progress and abundance. Light refreshments will be served and I got some free gifts for everyone who participates. To reserve your free seat (not required, but helps us be prepared), click here: https://bit.ly/commfin46
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In Kansas City at The Success Summit doing what I love - talking to business owners about marketing and promoting my new...
17/12/2023

In Kansas City at The Success Summit doing what I love - talking to business owners about marketing and promoting my new book for local business owners on navigating the digital landscape. This picture only partially captures my enthusiasm and my humility. I believe it was ET aka Dr. Eric Thomas who talked about the difference between have to do vs get to do…I get to do this! I am preparing to be honored at an Awards dinner with a Spirit of Excellence award. I’m at a loss for words. More pictures to come… just want to say Thank You God!

22/06/2023
06/10/2022

I HAD ADS CANCELLED BECAUSE OF THIS...I did a little rant today about the notion that you can say whatever you want on social media as a business owner or as a creative person. Check out my thoughts and share your comments below.
https://fb.watch/f_WvS7sMu-/

26/09/2022

FYI. EMAIL MARKETING IS NOT DEAD. As a writer, you want to know how to write them and understand the science/, psychology of effective emails. If you want to make money writing emails for clients - corporations, organizations, coaches, then check out this quick video.

14/06/2022

5 Reasons People Aren't Buying What You're Selling. Watch till the end because the last tip is my favorite.

12/06/2022

A couple of notes to our graduates...some non conventional wisdom from a mom and entrepreneur!

12/06/2022

I hate Marketing...HELP!
Dear Shawn Mason,
I hate marketing. How can I make money online or offline? Here's my answer!

12/06/2022

What is Your Brand? Branding Basics for Creators and Do-Ers.

11/06/2022

What's the Difference between Marketing and Branding?
. Marketing and Branding are NOT the same. Here is the difference and why you need them BOTH!

11/06/2022

3 Time Hacks for the Time Poor Creative
Today I am answering the MOST common question I am asked in this streets...How do you do it ALL?

11/06/2022

Do you have a marketing budget and what to have in it?
Let's talk the B-Word. Yeah business owners. BUDGET! Tune in for some straight talk in LOVE about you and how you are spending your marketing dollars.

11/06/2022

How to Write A Better Personal Mission Statement
Some have an elevator pitch. Some don't know what to say at all at networking event. Tune in for some tips on your personal mission statement.

11/06/2022

What is a client avatar? and Do I need one?

11/06/2022

What Stand Up Comedy Can Taught Me in Business
How in the world does a serial entrepreneur end up in business? Oh! The lessons you will learn today on

11/06/2022

Lil Bits of wisdom walks. What about your friends? How are they adding to your journey to become an entrepreneur?

09/06/2022

How to Get Over Your Fear of Being On Video
So, everyone keeps talking about video, but you don't want to do it. Here are some tips.

09/06/2022

3 Simple Things To Do To Keep Business Growing
3 Simple Things That Have Kept My Clients Businesses Thriving

09/06/2022

Setting Up Your Biz for Q2 Success
Success Series: Setting Q2 for Success.

09/06/2022

How Fear Fueled My Faith

Fear serves a purpose. Learn how to identify it, get perspective and use it to fuel your baby steps and then quantum leaps.

I was a wife, a mom of 5, a high performer in my direct sales company and...a hot mess. When I sat at my daughter's orth...
08/06/2022

I was a wife, a mom of 5, a high performer in my direct sales company and...a hot mess. When I sat at my daughter's ortho appointment and couldn't raise my left arm...you gotta watch the video for the full story. All of this boss/bawse talk and no one is talking about managing your emotions???!!! Well, I talk about it in my latest Youtube video. Comment below if this resonates with you.
https://youtu.be/bvP5SgUo-a4

07/06/2022
07/06/2022

INTERVIEW ALERT
From the East Coast to the West Coast, I am checking in with my tribe. My guy had me on talking about how did this journey of entrepreneurship start and I think I told him something that I haven't said before publicly. You gotta check it out.

https://www.youtube.com/watch?v=cfMisllwJGs

07/06/2022

INTERVIEW ALERT
Had a great time with my guy Vince Pass talking about marketing, strategies and the mindset of wanna-be entrepreneurs or starup entrepreneurs. It's a long one, but a good one. I am definitely going to be sharing some gems from this interview.
https://youtu.be/c3FmZs1hQqM

07/06/2022

MAKE IT HAPPEN MORNINGS. Watch this video if you have ever said "I Don't Have Time" when it comes to pursuing your dream life.

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