Planthatsocial.club (2024)

12/07/2023

Want to establish yourself as a well connected business owner on LinkedIn? What are you going to say, and who are you going to say it to? Find out with our 5-part video course and live workshop on Linked In.
We will walk you through how to:

🌟 Grow your network: Connect with industry leaders and potential clients. LinkedIn opens doors to collaborations, partnerships, and lucrative opportunities like never before!
✏️ Set up your branding and keywords to stand out on this platform.

💡 Thought Leadership: Establish yourself as an industry expert by sharing valuable insights, engaging in meaningful conversations, and contributing to relevant communities.

Find out the details inside this new course inside the Plan that Social Club Membership!

10/07/2023

Want to kick off your week with accountability for your marketing plan? Every single Monday (ok we take holidays off) we are live from 10 to 10:30 am PST inside our membership to hold office hours for our members.

We answer questions, share our wins and talk about our challenges in our business.

Then we get to work and put in time working on one part of our marketing plan that will move our business forward this week.

We added these bonus calls to the membership after our second launch, and they quickly became our members favourite part of the club.

Want to check one out? Join the membership before Monday to try it! (Link in bio)

07/07/2023

You want to grow your email list, but how do you get people to actually sign up for your newsletter? You need a kick ass Lead Magnet to get you started!

Lead Magnets can come in all kinds of different formats and it doesn't have to be complicated to start.

A good lead magnet will connect with your audience and have them raising their hands to sign up to learn more.

Find out the pieces you need to make a lead magnet that gets people on your list, and helps you to convert them in the long run.

Bonus: Pair this with our Facebook Ads Bootcamp to supercharge your growth!

Both courses included with the Plan that Social Club Membership, or try one out as a stand alone course first.

05/07/2023

If you're brand new to social media welcome! You are in the right place. Our Plan that Social Club Members come from a variety of business backgrounds and development in their business.

We have a business coach with 20 years of experience in the industry, makers who are shifting gears into new forms of their work, and brand new business owner who are just figuring out the ins and outs of marketing a business.

We are hear to support you, encourage you, and help you with accountability as you put your new business out into the world! You'll love our Monday morning calls each week where members share their wins and their frustrations with business.

If you have questions about the membership send us a DM or visit our FAQ page to see how we can help your business grow online.

03/07/2023

So many graphics, so little time. might just be one of the most powerful tools you use in your business. Find out how to harness templates, branding, AI tools and more on this beginners guide to Canva.

Are you using Canva for designs for your business?

29/06/2023

Life gets busy, and you can always make the live calls. We hear you.

When are the live calls?

🖥️ First Tuesday of the month at 12 noon PST
🖥️ Third Thursday of the month at 10 am PST
🖥️ Every Monday morning at 10 am PST
🖥️ Bootcamps and bonus calls sprinkled in each quarter

Every call inside the Plan that Social Club is uploaded within 1-2 days after our call.

We add it to our growing library of resources so that you can scroll back and watch it anytime.

If you missed the live discussion, you can use the Q&A board inside the members area to ask follow up questions anytime.

26/06/2023

What would doubling your email list do for your business?

With 12 months of running lead ads for Mountain Top Consulting, I was able to more than triple my email list, while only running ads at key times for my business.

What has increasing the size of my email list done for my business?

✅ Doubled the rate of sign-ups for webinars and events
✅ Generated a successful launch of the Plan that Social Club Membership
✅ Kept a steady stream of new consults and clients coming my way

What would having new client leads to your list everyday do for your business? What kind of results might you have for your next webinar or launch?

If you have been wondering how Facebook Ads could help grow your business but have been overwhelmed with where to start then THIS is the bootcamp is for you!

Over the course of this 5-part video series you will learn how to:

1️⃣ Set up your first lead magnet
2️⃣ Connect your Business Manager and your Ad Manager
3️⃣ Create your first Lead Ad
4️⃣ Set up custom targetting
5️⃣ Connect your email program to start sending out those emails.

Access to the bootcamp is included with membership. Not a member yet? Sign up for the bootcamp to grow your business from the link in our now 👆

23/06/2023

No sweaty gym contracts here! When you join the Plan that Social Club as a monthly member, you have full access to control your membership at all times.

We know that sometimes you hit a bump in the road with your business and you might need to pause or cancel your membership.

If you decide it's not a right fit, head to your members area to hit cancel and you're all set.

Ready to dive back in? Send us a DM for a special for past members!

21/06/2023

Are you ready to supercharge your content plan? When you sign up for Content Planning 101 you will be set up for content planning success for all your social media channels.

Inside you'll find the exact methods that we use to plan content for all our clients, and our own channel - no secrets here! Here's a list of the modules inside this mini course:

1️⃣ Module 1: Content Planning 101
2️⃣ Module 2: Building Your Content Pillars
3️⃣ Module 3: Setting Up Your Content Calendar
4️⃣ BONUS Module 4: The 4x3 Content Planning Hack that will save you HOURS every single week!
5️⃣ BONUS Module 5: Tools to schedule your social media content in advance

Ready to dive in? Members get free access to this mini training, or dive in now for $7: https://www.planthatsocial.club/freecontentcalendar

19/05/2023

Celebrating ONE year of Plan that Social Club!

It was amazing to come together in person and meet some of our amazing members.

We shared food, drinks and stories of growing our businesses online.

Want to be part of this thriving community?

Use code CELEBRATE to save $10 off now!

Join here: https://www.planthatsocial.club/promotion

06/04/2023

As a small business owner, you may be wondering if building an email list is worth the effort. The answer is a resounding "yes!" In fact, having an email list is essential for the success of your small business.

Here are five reasons why:

👉 cost-effective way to reach your audience. Compared to other marketing channels like social media or paid advertising, email marketing is incredibly cost-effective. All you need is an email marketing tool and a list of subscribers, and you can start sending targeted messages to your audience.
👉 allows you to build relationships with your audience. By sending regular emails to your subscribers, you can establish a relationship with them over time. You can provide value, answer questions, and share updates about your business. This helps to build trust and loyalty, which can lead to more sales and referrals.
👉 a powerful way to drive traffic to your website. By including links to your website in your emails, you can drive traffic directly to your site. This is particularly useful if you have new products or services to promote, or if you want to showcase your expertise through blog posts or other content.
👉 allows you to segment your audience for more targeted messaging. With an email list, you can segment your subscribers based on their interests, behaviors, or demographics. This allows you to send more targeted messages that are more likely to resonate with your audience.
👉 provides measurable results. Unlike other marketing channels, email marketing provides measurable results that you can track over time. You can see how many people opened your emails, clicked on links, and converted into customers. This allows you to fine-tune your messaging and improve your results over time.

If you need to learn how to GROW your email list without spending years experimenting with organic methods, I have a workshop coming up LIVE on April 17th-21st. Visit PlanThatSocial.club for details!

03/04/2023

Today is the day you commit to learning how to grow your email list with Facebook Ads.

If you want to learn from 2 industry experts and copy our EXACT METHOD, then you don't want to miss our upcoming LIVE 5 day Facebook Ads bootcamp.

Join here: https://bit.ly/3U4dGL0

03/04/2023

What stories will you tell this week?

This quote reminds us that marketing is not just about selling products or services, but also about connecting with people on a deeper level by sharing compelling stories that resonate with them. By telling authentic and meaningful stories, marketers can inspire and motivate their audience, build trust and loyalty, and ultimately drive business success.

01/04/2023

You COULD just keep getting 😡 and blaming the algorithm, or you could continue to experiment and research what your audience is anxiously waiting for you to create - your choice 😉

As frustrating as it may be, I will choose experimenting and growing.

30/03/2023

👥 Knowing your audience is key to creating a successful social media marketing strategy. By understanding who your target audience is, what social media platforms they use, and what type of content they engage with, you can create content that resonates with them and drives real results for your small business.

🧐 So how do you go about understanding your audience? Start by conducting research on your current customers or ideal customers. Look at demographics such as age, gender, location, and interests. You can use tools like Google Analytics or social media analytics to gain insights on your audience.

🔎 Next, identify which social media platforms your audience is using. Are they primarily using Facebook, Instagram, Twitter, LinkedIn, or another platform? This will help you tailor your content to the right platform and reach your audience where they are most active.

📷 Finally, consider what type of content your audience engages with. Are they interested in product photos, educational posts, behind-the-scenes content, or something else? By creating content that aligns with your audience's interests, you can increase engagement and build a loyal following.

Remember, taking the time to understand your audience is essential to creating a successful social media marketing strategy. Use the tips above to gain insights on your audience and tailor your content to their interests and behaviors. Happy marketing! 🚀

PS: Did you know you can join me inside of PlanThatSocial.club for just $1 for your first month? Check it out if you want to work with me!

-Brittany

27/03/2023

Monday Motivation Marketing Style...

The more I think about marketing as just sharing my passion the easier it really is!

25/03/2023

👥 Knowing your audience is key to creating a successful social media marketing strategy. By understanding who your target audience is, what social media platforms they use, and what type of content they engage with, you can create content that resonates with them and drives real results for your small business.

🧐 So how do you go about understanding your audience? Start by conducting research on your current customers or ideal customers. Look at demographics such as age, gender, location, and interests. You can use tools like Google Analytics or social media analytics to gain insights on your audience.

🔎 Next, identify which social media platforms your audience is using. Are they primarily using Facebook, Instagram, Twitter, LinkedIn, or another platform? This will help you tailor your content to the right platform and reach your audience where they are most active.

📷 Finally, consider what type of content your audience engages with. Are they interested in product photos, educational posts, behind-the-scenes content, or something else? By creating content that aligns with your audience's interests, you can increase engagement and build a loyal following.

🔍 Hashtags are a great way to help your content get discovered by users who are interested in your industry or niche. Here are some popular hashtags to consider using:

Remember, taking the time to understand your audience is essential to creating a successful social media marketing strategy. Use the tips above to gain insights on your audience and tailor your content to their interests and behaviors. Happy marketing! 🚀

Oh and PS - If you're looking for the BEST way to work with me and get your marketing questions answered, join me inside of PlanThatSocial

07/12/2022

Day 5 of 12 Kevin McAllister agrees, it's time to eat junk food and watch rubbish on tv. It's not time to worry about last minute sales for your audience...

By now you might have figured out I'm all about creating content and resources that save your business time, not creating even more work for yourself. As we approach the middle of December, it's not the time to panic about creating a holiday sale (you could still run a Boxing Day sale, but let's not stress about that right now!).

Why not doing something fun for your fans online instead and host a giveaway. Most people are now feeling burned out of shopping and they are definitely not in the business building mindset (for the most part), so it's an ideal time to give back and have fun rather than pushing yet another promotion.

You can do a simple giveaway (follow us, like this post, and tag a bestie for your chance to win _____), or you can partner up with another business to create something even bigger, but the point is, have fun with it, and come from a place of giving and spreading holiday cheer 🎅

Are you running a holiday giveaway this year?

-Brittany

07/12/2022

Day 4 of 12
As Buddy the Elf would say:
"You have such a pretty face, you should be on a Christmas card!"

But instead, imaging that Christmas card is Instagram Stories 😉

Small business owners, entrepreneurs, and even product based businesses can sometimes struggle with how they will create personal/relatable content without breaking their feed or brand image. Enter stories!

The shift has already started to video content and less 'pretty' social media feeds, so you can 100% do this in your regular content also... but today I want to share some thoughts about using Instagram and Facebook stories for your business.

You might think 'oh geez, another thing to create, thanks for that', but truth be told, stories are super quick and easy to create, and are generally those behind the scenes moments that you can share on the fly without branding up images or making sure the content fits 'your content pillars' (if you have those 😜).

If you've created some baseline content that will go out each week, it should free you up to create in the moment content that you can push to your stories. And did you know that you can actually schedule stories in advance through Meta Business Suite? You won't have access to all of the stickers and poll features that you do when you create stories inside of Instagram or Facebook, but it's a great way to schedule a few stories a week if they are more static in nature.

You can also use your stories as an additional area to 'share' your content to in order to get more eyeballs on it because some social media users start by scrolling stories before they pay attention to the main content feed.

Do you spend time creating stories daily or weekly? They are a fantastic way to create engagement and conversation!

-Brittany

05/12/2022

🎄 Day 3 of 12:

I'm about to go 100% full grinch on you 😲

Just because it's the Christmas season does NOT mean you have to change up your entire feed to be red and green.

Repeat after me:
"I will not feel pressured into turning every single piece of marketing into something that looks like it came out of whoville!"

You can put a holiday spin on your content or incorporate holiday imagery that still suits your brand style. If it works for you to go full Christmas mode that's ok too, just remember you don't have to!

-Brittany and the EDS Team

03/12/2022

🎄 Day 2 of 12:

On the second day of Christmas, my true love gave to me... the gift of repurposing my content!

It's the busiest time of the year, and you don't have to feel like you're always 'ON' social media. You already have a boatload of amazing content you've created, so scroll through your channels, pick your fav 5 posts and either:
1. Repost EXACTLY as is (trust me no one remembers what you posted 6 months ago)
2. Change the caption ever so slightly to optimize it and upload with the same image
3. Upload with the same caption word for work, but use a new photo or video with it.

The holidays should be a time for family, fun, and maybe some rest (unless you have 4 kids like me, then rest may not be an option LOL). It doesn't have to be a time where you're creating new content!

Happy Repurposing!

-Brittany and the EDS Team

01/12/2022

🎄 Day 1 of 12:

It’s the first day of our 12 Days of Christmas 'social media style' and we’re kicking it off with a tip that you’ve probably heard us talk about a million times already, but it's worth it when you can get it down 😜 …

🗓 Batch create and schedule your content.

Take some time to create all of your content for over the holidays and schedule it to free up some time!

There are different ways to tackle this, but my favourite way to batch content is to pick a theme for each day of the week and then create one batch at a time. For example, if Monday was my day where I was going to share something motivational or a quote, I would create 12 of those graphics and captions, and I would schedule out my Monday posts for the next 3 months! Once done, I would move on to another theme batch of content and carry on 🤩

When you're ready to schedule that content in advance (which is the smartest thing to do once you have created your content!), pick a tool that works for you and your business. We use for ourselves and our clients, but there are many options on the market. If you're only posting to Instagram and Facebook, then you can use the Meta Business suite and it's completely free!

Happy Batching!

-Brittany and the EDS Team

30/11/2022

The 12 Days of Christmas, social media style! ✨

Stay tuned for 12 tips to help you manage your social media over the Holiday Season Starting tomorrow!

Tune in each day for a deep dive into teach tip - want the full round-up? Make sure to sign up for the PlanThatSocial.club free members area! (current members, you will receive the round-up too!)

-Brittany

21/09/2022

2. BIG NEWS for those who need to stop wasting time planning their social media posts, PlanThatSocial.club! ✨ Here’s the tea: if you want to plan amazing social media content in less time AND have fun with us while doing it, you have to confidently make a real change. But most people end up just doing what they’ve always done and – shocker! -- it doesn’t work!

That’s why I’m so excited to let you know Plan That Social Club is open for enrollment LINK IN BIO 🎉

Why am I so excited about this? Because I am finally able to help entrepreneurs and business owners with support and live zoom sessions to get that social content planned and done!

Plan That Social Club gets you:

1x Monthly Social Media Content Planning Party
1x Monthly Digital Marketing Workshop
Access to our easy to navigate members area
Exclusive discounted social media audit
Access to two social media experts with a combined 25+ years marketing experience
Access to all past workshops in the members area
Top 50 canva templates for social media posts
Top 20 easy to make canva reel templates
Bonus reels training course
Bonus social media calendar with training video, and more!

Get it while it lasts at the LINK IN BIO 👇or let us know if you have any questions!

Planthatsocial.club

12/07/2023

10/07/2023

07/07/2023

05/07/2023

03/07/2023

29/06/2023

26/06/2023

23/06/2023

21/06/2023

19/05/2023

06/04/2023

03/04/2023

03/04/2023

01/04/2023

30/03/2023

27/03/2023

25/03/2023

07/12/2022

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