25/09/2019
IS A CERTIFICATION DIFFERENT FROM A CERTIFICATE?
By Florence Atunwa Olumodimu
WHAT ARE CERTIFICATIONS?
A certification is a credential that you earn to show that you have specific skills or knowledge. They are usually tied to an occupation, technology, or industry. Certifications are usually offered by a professional organization or a company that specializes in a particular field or technology.
IS A CERTIFICATION DIFFERENT FROM A CERTIFICATE?
The answer is yes, there is a difference between a certification and a certificate, the terms are often confused but there are important distinctions. Certification includes an experience and education component and requires passing an exam, while a certificate program typically indicates attendance or completion of a course or series of courses with a specific focus.
TAKING CHARGE OF YOUR CAREER PROGRESSION
Those who step up and take control of their career development by being proactive, will be the ones that stay ahead of the curve.
Information Technology Skills + Marketing Skills = Abundant Opportunities
It’s certainly a fantastic time to be a marketer. New techniques and best practices come out every week, meaning marketers must stay on top of new developments daily. In order to truly stand out, you must proactively work to develop your skills to become more qualified in a highly competitive field.
The rise of cutting-edge technologies like artificial intelligence is something every marketer should keep an eye on.
IT certifications too can open many doors throughout your career, especially when you’re searching for your next challenge. Recruiters tend to look at the Certifications section of a tech resume before anything else. Why? They want candidates with up-to-date knowledge, and IT certifications quickly show them a person’s mastery of a particular technology or practice.
OPPORTUNITY WILL COME TO THOSE WHO ARE QUALIFIED
Recruiters and human resource managers agree on one crucial hiring best practice. Marketing professionals who obtain recognized and authoritative certifications or certificates are more appealing candidates on paper and in person.
It is now one of the most exciting times to be a digital marketer, but it’s also one of the toughest. With new techniques and best practices coming out each and every day, it’s imperative to stay ahead of the competition.
The following articles will help guide you on some paid and free certifications in marketing and IT. Best wishes as you invest in your personal development and growth!
https://www.pluralsight.com/blog/it-ops/it-certification-101
https://marketproinc.com/candidate-advice/2017/11/marketing-recruitment-agency-certifications-2018
https://www.roberthalf.com/blog/salaries-and-skills/which-it-certifications-are-most-valuable
https://brandastic.com/blog/digital-marketing-certifications-that-get-you-hired/
https://www.freecodecamp.org/