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peridotdesignwpg Social media content creator and coordinator

Its International Chess Day!In the realm of business, marketing is like a strategic game of chess. Both require critical...
20/07/2023

Its International Chess Day!
In the realm of business, marketing is like a strategic game of chess. Both require critical thinking, calculated moves, and the ability to anticipate your opponent's next move. Let's explore the captivating parallels between marketing and chess!

🔍 Strategy: Just as chess players plan their moves, marketers develop comprehensive strategies. We analyze market trends, identify target audiences, and create a roadmap to achieve business objectives. With a well-crafted strategy, we position your brand for success.

📊 Competitive Analysis: Like studying opponents in chess, marketers conduct competitive analysis. We assess competitors' strengths, weaknesses, and tactics to gain a competitive edge. By understanding the market landscape, we can differentiate your brand effectively.

💡 Tactical Ex*****on: Both marketing and chess require tactical ex*****on. Marketers employ various tools and channels to reach the target audience. From content creation to social media campaigns, we strategically deliver your message to captivate customers.

🔄 Adaptability: Chess players adapt their strategies based on changing game dynamics. Similarly, marketers must adapt to market shifts, consumer behavior, and emerging technologies. By staying nimble, we can seize opportunities and navigate challenges effectively.

📈 Evaluation and Analysis: In chess, players analyze their moves to improve their game. Likewise, marketers evaluate campaign performance. We track metrics, measure success, and analyze data to optimize strategies. By learning from insights, we refine our approach for better results.





In the game of marketing, we strategize, adapt, and execute with precision. Just as chess players aim for checkmate, marketers aim for business success. Let us be your strategic partner, helping you navigate the ever-changing marketing landscape and achieve victory in your industry! ♛

Remember, social media success doesn't happen overnight. It takes consistent effort, experimentation, and adaptation. St...
13/07/2023

Remember, social media success doesn't happen overnight. It takes consistent effort, experimentation, and adaptation. Stay authentic, be responsive, and provide value to your audience, and you'll gradually build a strong online presence for your new business.

Hey everyone! 👋 It's time for a fresh start and a reintroduction! I'm Marissa, the creative mind behind Peridot Designs....
12/07/2023

Hey everyone! 👋 It's time for a fresh start and a reintroduction! I'm Marissa, the creative mind behind Peridot Designs. 🎨✨ As an aspiring social media marketer and content creator, I'm excited to connect with all of you and bring you captivating visual experiences that inspire and engage. 🌈💫

At Peridot Designs, I'm passionate about curating visually stunning content and helping businesses build their online presence through strategic social media marketing. 🤝✨

So, join me on this exciting adventure! Follow along to stay inspired!📚💡

Hello Spring!“Spring is the time of plans and projects.”― Leo Tolstoy, Anna Kareninawhat projects are on your spring to-...
21/03/2022

Hello Spring!
“Spring is the time of plans and projects.”
― Leo Tolstoy, Anna Karenina
what projects are on your spring to-do list?

Happy St. Patricks Day!Here are a few fun & interesting facts about St. Patricks Day1. The first St. Patrick’s Day celeb...
17/03/2022

Happy St. Patricks Day!
Here are a few fun & interesting facts about St. Patricks Day
1. The first St. Patrick’s Day celebration in the United States was held in Boston (1737).
2. Shamrocks are the national flower/emblem of Ireland.
3. The color of St. Patrick’s Day was originally blue.
4. 1962 marked the first time Chicago dyed their river green for St Patrick’s Day.

Happy International Women's day. Take today to celebrate the women in your life.“Little girls with dreams become women w...
08/03/2022

Happy International Women's day. Take today to celebrate the women in your life.
“Little girls with dreams become women with vision.” –Unknown.

Taking a social media break 🌿Hear me out. Obviously I’m all about social media, but sometimes we all need a break. Becau...
04/03/2022

Taking a social media break 🌿

Hear me out. Obviously I’m all about social media, but sometimes we all need a break. Because of technology today it is so easy to constantly be ✨connected✨. But there is a life outside of work, and its important to have a balance.

A great way to take a social media break while still being “active” is to pre schedule posts!

Using platforms like
Later, Loomly, hootsuite or even facebooks (metas) business suite can get the job done, just find the one that's right for you!

Hope this helps, and you can thank me later!🐊

✨m a r k e t i n g  f u n n e l✨What is a marketing funnel?-- A marketing funnel is the path you take to convert general...
03/03/2022

✨m a r k e t i n g f u n n e l✨

What is a marketing funnel?

-- A marketing funnel is the path you take to convert general leads into customers.

A social media marketing funnel starts from the point a potential customer comes across your brand all the way till they convert to customers or brand ambassadors furthering your brand by word of mouth and generating new leads on your behalf.

Stages:

A w a r e n e s s - a potential lead sees your post and becomes aware of your brand. a great way to get the attention of potential clients would be ads for increased reach or collaborations with other brands with similar target audiences.

I n t e r e s t- at this point your potential lead is seeing your business as a good fit for them. Engage with your potential clients & increase brand trust by posting reviews or asking current clients to leave reviews.

a c t i o n - this is where the conversion takes place from follower to customer. Use your social media platforms to engage with your customers. You want their experience with your business to be a positive one

l o y a l t y - now that you are near the bottom of your funnel you want to keep your customers loyal to your business. Maybe send them a message asking how they are liking your product or services?

a d v o c a c y - this is the last stage of your marketing funnel. once you have your loyal customer you want them to become a brand advocate. It could be as simple as leaving a positive review for your business. A happy customer is a valuable asset to your brand, they are more likely to refer you to their friends, family & coworkers.

welcome March. Please bring sunny skies and warm weather - thank you n advance!!
01/03/2022

welcome March. Please bring sunny skies and warm weather - thank you n advance!!

Quote of the day.
24/02/2022

Quote of the day.

Want to increase your engagement on Instagram? There are plenty of ways to accomplish that - here are a few!            ...
23/02/2022

Want to increase your engagement on Instagram? There are plenty of ways to accomplish that - here are a few!

TGIF!Happy Friday!                                 ̇day
11/02/2022

TGIF!
Happy Friday!

̇day

10/02/2022

Top 4 Digital Marketing Tips

Hi, nice to meet you! Thanks for stopping by my page - Im Marissa. I have a certificate in graphic design and a passion ...
10/02/2022

Hi, nice to meet you! Thanks for stopping by my page - Im Marissa. I have a certificate in graphic design and a passion for social media. Follow along for tips and tricks for improving your social media presence and more. Feel free to reach out if you're interested in social media content and/or management services.

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