Morii Social Media

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Morii Social Media →I help busy founders & entrepreneurs produce and manage social content

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Our mission? To empower business owners for success in the fast-paced realm of social media. How? With tailor-made socia...
28/09/2023

Our mission? To empower business owners for success in the fast-paced realm of social media.

How? With tailor-made social media marketing strategies, fueled by cutting-edge content, delivering measurable and lasting growth.

Translation: We craft amazing content that grabs your dream customers' attention. 😎

We're a female-founded, purpose-driven team with the social savvy you seek. We lead with total transparency—even when it's the tough truth. We'll ditch fear tactics and scarcity thinking from your messaging, replacing them with relatability and storytelling.

If you're ready for an agency that keeps it real, get in touch. We're eager to dive into your company and goals, ensuring our vibes align for a successful partnership! ⁠🤝

Social media is not for those chasing quick sales or overnight growth, but it 100 percent is for those looking to build ...
26/09/2023

Social media is not for those chasing quick sales or overnight growth, but it 100 percent is for those looking to build brands with advocates.

social media marketing
social media agency
social media manager
instagram marketing
social media management

We've worked with a lot of different accounts.⁠Some have been pretty awful experiences some have been THE DREAM!⁠From th...
22/09/2023

We've worked with a lot of different accounts.

Some have been pretty awful experiences some have been THE DREAM!

From the good and the bad we've learned so much which and we started noticing what our best clients have in common. ⁠⬇️⁠

▪️ They invest good photo and video assets⁠
▪️ They hit our deadlines for content submissions
▪️ They provide us with constructive and thoughtful feedback⁠
▪️ They have a user-friendly website
▪️ They meet with us every single month ⁠
▪️ They brain-dump their creative ideas and roadblocks so we can help them turn it into intentional content ⁠
▪️ They have realistic expectations

Not everyone is ready to invest in an agency, and that's OK! When you ARE ready, these are a few things to consider to make your agency experience worth it!

Grow your audience with carousel posts?!💥👌 ⁠⁠We're not saying you should ditch the single post images or reels (pls don'...
15/09/2023

Grow your audience with carousel posts?!💥👌 ⁠

We're not saying you should ditch the single post images or reels (pls don't!), but a well-done carousel cannot be beaten if you're looking to provide valuable info in a digestible way!! ⁠

However, there is a method to the madness so swipe through the slides.

Those of you who have spent any amount of time creating carousels KNOW that it isn't a super quick task and it's heartbreaking to waste time only to get a couple of comments and maybe some interaction. ⁠

Click through to read six ways to create effective carousel posts for your brand! ⁠

Let us know if this helped you with your carousel creation process!

So how often you should post?Please note that this is a GENERALIZATION. Each page has a different audience that interact...
13/09/2023

So how often you should post?

Please note that this is a GENERALIZATION. Each page has a different audience that interacts differently and has different consumption content habits. The same posting strategy simply doesn't work on every account!

This basic posting schedule is what we've gathered over the last few months of growing Instagram accounts we work with.

Remember, posting cadence is dependent on your goals with social media. Ex. If your business goals are social proof and awareness, posting daily may not be the right strategy!

Looking for follower growth? Test out different posting amounts and take into account the time and resources you have to post.

What posting schedule has worked for you? Let us know down below!👇
social media strategy, social media manager, social media business

Social Media Agency or In-House?Before starting Morii Social Media, I worked at different marketing agencies and also wa...
12/09/2023

Social Media Agency or In-House?

Before starting Morii Social Media, I worked at different marketing agencies and also was part of an in-house marketing team - so I've experienced it all!

Here are my key takeaways: ⁠

▪️ Building an in-house marketing team involves recruiting, training and maintaining any number of people needed to fulfill the marketing functions your business requires.⁠

▪️ The biggest benefit of having an in-house marketing team is the fact that they are at your fingertips and surrounded by the culture, most current info, and workflow of your organization.⁠

▪️ Outsourcing marketing to an agency involves paying a team or individual outside of your organization to handle aspects of your company’s marketing needs.

▪️ Outsourcing to a marketing agency or consultancy offers several benefits such as cost-effectiveness, having highly skilled marketers working for you, and the latest data and tools available to put your company at a competitive advantage.⁠

Your decision usually comes down to budget and time 😉.

If you're ready to work with a social media agency, submit an entry on our contact form! We're looking at taking 2 new clients for Fall and we'd love to partner with you. https://moriisocialmedia.com/contact/

Hi lurkers 😆. Have you been thinking about getting someone to help you with your social media but still on the fence abo...
23/02/2023

Hi lurkers 😆. Have you been thinking about getting someone to help you with your social media but still on the fence about it? WELL LEMMETELLYA.

If you want to have a successful profile that didn't get there just because of one viral post, having a strategy for your social media is NEEDED.

This is the process that I go through with new clients! If you're interested in getting some help let's have a little chitty chat - https://moriisocialmedia.com/contact/

The question of hashtags or keywords continues! Are Instagram hashtags still the key to discoverability in 2023, or have...
17/02/2023

The question of hashtags or keywords continues! Are Instagram hashtags still the key to discoverability in 2023, or have keywords taken over? Click to read more!

🚫 STOP SAYING THANK YOU....instead, try these phrases to engage more with your audience! Ok ok, I've been guilty of bein...
01/02/2023

🚫 STOP SAYING THANK YOU....instead, try these phrases to engage more with your audience!

Ok ok, I've been guilty of being very uncreative with my replies and not taking the opportunity to interact with my followers more! So... this post is for me as much as it is for you!

💫 Don't miss out on the benefits of a comprehensive social media marketing strategy! From increasing brand awareness to ...
13/01/2023

💫 Don't miss out on the benefits of a comprehensive social media marketing strategy!
From increasing brand awareness to generating leads, a well-planned strategy can take your business to the next level and help you stay ahead of the competition. 💫

Contact me and let's see if we're a good fit! https://moriisocialmedia.com/contact/

✨I work with purpose-driven brands and companies who are contributing to a kinder world with their social media strategy...
11/01/2023

✨I work with purpose-driven brands and companies who are contributing to a kinder world with their social media strategy, content, and management!

💚 Social Media Strategy
💚 Social Media Management
💚 Content Creation
💚 Content Writing

If you're struggling to communicate your message through social and ready to pass on the torch, apply now to see if we're a good fit! 🔥

https://moriisocialmedia.com/contact/

If you still don't have a social media strategy in place for the new year, this is your sign to reach out NOW! Don't lea...
19/12/2022

If you still don't have a social media strategy in place for the new year, this is your sign to reach out NOW!

Don't leave precious time on the table!

THE ONE TOOL THAT EVERY BUSINESS SHOULD BE USING?A social media scheduler. It could be  (my fave), , , , or even  - I do...
14/12/2022

THE ONE TOOL THAT EVERY BUSINESS SHOULD BE USING?

A social media scheduler.

It could be (my fave), , , , or even - I don't care! But using a scheduler is 🔑 for SAVING TIME, ORGANIZATION and CONSISTENCY when posting content.

Morii Social Media can help! Leave a ✋ below and we'll reach out!

Content pillars are 3 to 5 topics your brand will consistently discuss, amplify, and create content for on social media....
12/12/2022

Content pillars are 3 to 5 topics your brand will consistently discuss, amplify, and create content for on social media.

🔎 They help you get clarity on your niche and make planning content WAY EASIER!

Swipe to read more!

If you have no clue where to start with your strategy send me a DM and let me help! 💚

SOCIAL STRATEGY is what I help my clients build! 🔨Each business's strategy should be unique however there are some unive...
07/12/2022

SOCIAL STRATEGY is what I help my clients build! 🔨

Each business's strategy should be unique however there are some universal, core building blocks which you need to have in place to ensure that your business gets the most out of its social media initiatives.

📩 If you're lost about what to do on social media, comment "lost" below and I'll send you a DM!

Are you working on your 2023 social media strategy? ❗If not, you better get on it❗Social media continues to be one of, i...
05/12/2022

Are you working on your 2023 social media strategy?

❗If not, you better get on it❗

Social media continues to be one of, if not the most important platforms for engaging shoppers!

As we gear up for a busy fourth quarter of 2022, let’s take a peek ahead at what we’ll be seeing more of in 2023 🥳.

If you're looking for help building your winning 2023 strategy - LEAVE A COMMENT BELOW!

Social media traffic increases a whopping 73% during the holidays❗😱 🎁 Use the holidays as an opportunity to humanize you...
30/11/2022

Social media traffic increases a whopping 73% during the holidays❗😱

🎁 Use the holidays as an opportunity to humanize your brand and show off another side of your business while rewarding those who follow you.

What posts have you included in your December social strategy?

Tap to see some posts to include in your social strategy this month!

We're cracking the Instagram SEO game for you! 🤯The key? KEYWORDS! 🔑🔑🔑1) Keywords in your username2) Keywords in your Bi...
28/11/2022

We're cracking the Instagram SEO game for you! 🤯

The key? KEYWORDS! 🔑🔑🔑

1) Keywords in your username
2) Keywords in your Bio
3) Keywords in your captions
4) Keywords in your hashtags
5) Keywords in your Image
BONUS: Keywords in your alt text

Literally, keywords EVERYWHERE!

Save and send this post to someone trying to grow their page!

📕 Bookmark this for later! HOW TO OPTIMIZE YOUR CAPTIONS!HOOK>STORY>OFFER>KEYWORDS! Click the images to read more.Need s...
23/11/2022

📕 Bookmark this for later! HOW TO OPTIMIZE YOUR CAPTIONS!

HOOK>STORY>OFFER>KEYWORDS! Click the images to read more.

Need social media help? Comment "Services" and I'll DM you!

Who's guilty of googling " best time to post on Instagram"? I AM 🤚.  Instead of posting at the general peak times, try t...
17/11/2022

Who's guilty of googling " best time to post on Instagram"? I AM 🤚. Instead of posting at the general peak times, try this instead! Click to see why!

A rockstar Social Media Manager is an essential part of your brand's digital marketing strategy. They may be capable and...
15/11/2022

A rockstar Social Media Manager is an essential part of your brand's digital marketing strategy. They may be capable and they may be doing a lot BUT they shouldn't be doing it all!

SO. What does a good SMM do?

They help your business create a social and content strategy that fits around your current goals and EXECUTES the strategy!

Social media is a PIECE 🧩 to the puzzle of growth and you shouldn't be relying only on social media for marketing.

Interested in getting help with your social content and management? Comment "SERVICES" below!

PLEASE SHARE & read!! Check your phone location settings for Instagram and other social media apps and make sure "precis...
25/08/2022

PLEASE SHARE & read!!

Check your phone location settings for Instagram and other social media apps and make sure "precise location"  is turned off.

Online safety is so important nowadays and individuals with mal intent are using social media to target people!

Ready for this level of dedication? We're here for you! From strategy to creation, we're here for it. Pinky promise, put...
14/01/2022

Ready for this level of dedication? We're here for you! From strategy to creation, we're here for it. Pinky promise, put a ring on it kinda deal!

DM for more info or head to the link in our bio!

Who else is looking forward to the first day of summer?!
31/05/2021

Who else is looking forward to the first day of summer?!

Who doesn't love a natural glow up! We started .ca's social pages from the ground up!⭐️Defined their target audience and...
25/05/2021

Who doesn't love a natural glow up! We started .ca's social pages from the ground up!

⭐️Defined their target audience and brand voice
⭐️Create a consistent posting schedule to begin building trust with followers
⭐️Displaying her products in a way that represents her brand
⭐️Start creating a community of mama's that want natural and sustainable clothing for their kiddos!

Wrapping up an amazing weekend and ready for the week ahead.What's your goal this week? Let me know below!Mine is to fin...
29/03/2021

Wrapping up an amazing weekend and ready for the week ahead.

What's your goal this week? Let me know below!

Mine is to finally start an outline for a DIY Small Business Social Media guide! I've been putting it off for too long...

📷:


.yyc will always have a special place in my heart. They were my first client and trusted me with their account.Their spe...
11/03/2021

.yyc will always have a special place in my heart.

They were my first client and trusted me with their account.

Their specialty is Vietnamese dessert drinks (Che) that are not only delicious (mostly vegan too!) and aesthetic af😉.

Swipe to take a look for yourself! ⁠


I count myself extremely lucky to have a mom who who continues to teach me the value of confidence and hard work. She sp...
08/03/2021

I count myself extremely lucky to have a mom who who continues to teach me the value of confidence and hard work. She speaks for herlself, she takes care of herself, and she thinks for herself - little Jessica noticed that and I can honestly say " I got it from my momma".

I count myself extremely lucky to have a mom who continues to teach me the value of confidence and hard work. She speaks for herself, she takes care of herself, and she thinks for herself - little Jessica noticed that and I can honestly say " I got it from my momma".

Today, I'm surrounded by independent, talented, and inspirational women who are killing everyday in their industry. Women who know that there's room for everyone's success and women who are each others biggest cheerleaders.

Happy International Woman's Day!

Feed Transformations! ⁠⁠Keep in mind feed aesthetics isn't everything. Sure it's cool to have a nice-looking feed but is...
01/03/2021

Feed Transformations! ⁠

Keep in mind feed aesthetics isn't everything. Sure it's cool to have a nice-looking feed but is the quality of the content providing VALUE to your viewers?⁠

Remember, it's not about you, it's about your viewers! If you were in their position, would you follow yourself?⁠

Since I said it's not all about aesthetics, here are some numbers to support (based on 3 months of organic engagement):⁠

⭐49% Increase in organic followers⁠
⭐Average engagement rate of 7.12%⁠
⭐59% increase in reach⁠

Don't have time to do your business's social media? DM me and let's talk about how I can help you out! ⁠





It was a year of huge contrast that made me remember that there's good in the bad - even if you have to dig deep to find...
02/01/2021

It was a year of huge contrast that made me remember that there's good in the bad - even if you have to dig deep to find it.

I lost a job working with great people doing something I liked, but that allowed me to start my journey in creating a business that I not only love, but is in line to support my dreams.

I lost a year of travel and experiences that were on my bucket list , but that made create experiences at home and made me explore and appreciate the beauty that surrounds me before searching elsewear.

And lastly, 2 days before the new year, I lost my grandma. 6500 miles between us, and no hope to attend her funeral.

It made me realized how lucky I am to have those around me that I feel safe to I can lean on.

My lessons (forced or not) this year were to love fully, appreciate deeply, and to work with the curveballs of life.

I hope you listened to what your universe was trying to communicate and found your own lessons.

📸:

It was a year of huge contrast that made me remember that there's good in the bad - even if you have to dig deep to find...
02/01/2021

It was a year of huge contrast that made me remember that there's good in the bad - even if you have to dig deep to find it.

I lost a job working with great people doing something I liked, but that allowed me to start my journey in creating a business that I not only love, but is in line to support my dreams.

I lost a year of travel and experiences that were on my bucket list , but that made create experiences at home and made me explore and appreciate the beauty that surrounds me before searching elsewear.

And lastly, 2 days before the new year, I lost my grandma. 6500 miles between us, and no hope to attend her funeral.

It made me realized how lucky I am to have those around me that I feel safe enough to lean on.

My lessons (forced or not) this year were to love fully, appreciate deeply, and to work with the curveballs of life.

I hope you listened to what your universe was trying to communicate and found your own lessons.



📸

📊Instagram Insights Explained!  📌Save this for reference! ⁠⁠We all know the importance of tracking your numbers but you ...
14/12/2020

📊Instagram Insights Explained! 📌Save this for reference! ⁠

We all know the importance of tracking your numbers but you also have to understand what each one measures to get the full value of metrics 🤓⁠

I've broken down each insight for you here.⁠

Let me know if this was helpful!⁠





07/12/2020
07/12/2020
The dark grey area of reposting user-generated content (UGC).⁠⁠"But, they used my hashtag, isn't that permission?" - Eh,...
09/11/2020

The dark grey area of reposting user-generated content (UGC).⁠

"But, they used my hashtag, isn't that permission?" - Eh, Kind of..(talk about a grey area answer)⁠

MOST times, when someone uses your branded hashtag/tags they are indicating that they are open to you reposting.⁠

However, your business should follow these best practices to cover your butt:⁠


1 Ask For Permission ⁠
ASK, even if they've tagged you and used your brand hashtag. Instead of leaving a generic comment on their post, send them a DM. Most content creators would be ecstatic if a brand reached out and wanted to use their work since it also gives them exposure.⁠

2 Give Credit ⁠
Repeat after me: "Give credit where credit is due". Live by those rules when it comes to UGC. ALWAYS tag the original creator in the photo or mention them in the caption. ⁠

3 Create a Terms Of Use⁠
If you're a bigger brand, create a Terms Of Use and have creators agree to them before you repost. ⁠

UGC is one of the best ways to curate a beautiful Instagram feed ( usually for free) and an excellent strategy for marketing your business. ⁠

Just remember to follow the best practices to save yourself legal headaches and protect your brand!⁠

Is UGC part of your brand's marketing strategy?⁠




📢To all my creators, entrepreneurs, and service provides out there. ⁠⁠I see a lot of you worried that in sharing too muc...
29/10/2020

📢To all my creators, entrepreneurs, and service provides out there. ⁠

I see a lot of you worried that in sharing too much of your knowledge, you'll lose the opportunity to get paid for your work. ⁠

I hope this post helps with that fear! 🙏⁠

Remember that a lot of businesses would rather pay someone for their expertise than figure it out on their own - Those are the types of clients you want anyways!! ⁠

Sharing your knowledge is a sure way to show people that you know your sh*t!⁠






Did you know that the “Name” field in your Instagram bio is searchable?⁠⁠Change it to words that highlight what your pro...
22/10/2020

Did you know that the “Name” field in your Instagram bio is searchable?⁠

Change it to words that highlight what your profile or business is about.⁠

By including important keywords in your Name field, your chances of appearing in Instagram’s Explore page if anyone searches for those keywords will be much higher!⁠





YOU CAN PRE SAVE DM RESPONSES ON INSTA?! 🤯⁠ ⁠I had that same response when I found out about quick replies for DM's and ...
06/10/2020

YOU CAN PRE SAVE DM RESPONSES ON INSTA?! 🤯⁠ ⁠

I had that same response when I found out about quick replies for DM's and let me tell ya, you're going to want to bookmark this.⁠

They are daft messages that you can create for commonly asked questions or general responses. ⁠All bosses can appreciate a TIME SAVER!

Here's how to create one: ⁠

1 Make sure you're on a Creator or Business account⁠

2 Go to settings ⁠

3 Click the "Creator" or "Business Settings", depending on which account type you have⁠

4 Click "Quick Replies"⁠

5 Click the + button on the top right-hand side and start typing!⁠ ⁠

To use your quick reply, simply just click the message icon when you're in a message and choose the reply you'd like to use!⁠ ⁠ VOILA! ⁠ ⁠ ⁠ ⁠ ⁠

Check these 4 things on your social media pages! ⁠⁠I see so many brands overlook these 4 simple things on their pages wi...
24/09/2020

Check these 4 things on your social media pages! ⁠

I see so many brands overlook these 4 simple things on their pages without realizing the impact that it has on their brand. ⁠

Here are 4 things to check: ⁠
⭐Are you using the same profile photo?⁠
⭐Is your name easily recognizable?⁠
⭐Is your bio/about page up to date?⁠
⭐Are you being REAL? ⁠

Read more about it in the carousel! ⁠

Send this to a business that you think needs to check these! ⁠




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