18/04/2024
Want a simple social media strategy? Read this ⤵️
*be sure to save this for later*
These tips are simple but a game changer for business owners.
And it only takes 3 steps!
1️⃣ Dig into who your customers are & write it down.
Ask yourself:
👉️What problems do my customers face?
👉️How do they currently solve these problems?
👉️Why do customers choose me over competitors?
👉️What value do I provide that others don't?
👉️What are my customers' biggest pain points, and how do I address them?
👉️What part of their life do I help with my services?
AND if you are not sure, don't worry, ask your clients these exact questions and you will gain valuable knowledge. Btw the answers to the last question might surprise you!
2️⃣Use the information you collected to create content.
I would do a mix of videos of you:
👉️1 talking to the camera
And
👉️2 with a b-roll (aka just a video of you doing something or working) and add text over it like in this video.
The important part is in the message you are putting out. So be specific, talk & write like you are talking to one person (use you, not them they.)
3️⃣ Change your mind about social media, hear me out!
If you are starting with the mentality that "social media sucks" or "why do I even have to do this" you are starting with the wrong mentality, and it won't help your journey.
Instead, change your mentality to "You get to share your business" with people, and to help get you there focus on the "why you started your business." (Dig deeper than for money)
Then write it down on a sticky note and make sure you have it present when making content.
Don’t believe me?
This is the same roadmap I use for my clients and their accounts are crushing it!
Drop a 💎 if this is helpful, and share it with a friend who needs it, too!
I know this new unknown journey can be hard, so I am here to help!
