Something you definitely need to hear?
Let’s address the elephant in the room: you don’t hate content creation, you hate your current strategy (which, let’s be honest, is probably no strategy at all).
Here’s the deal: you built your business on your expertise, not your ability to churn out dance trends on TikTok. Yet, social media keeps pushing this “post every damn day” agenda, leaving you burnt out and invisible.
But what if I told you there’s another way?
A way to create killer content that attracts clients without the daily scramble?
Here’s where we shift gears.
Instead of chasing trends, focus on what you do know: your ideal client.
Think about it – what keeps them up at night?
What struggles are they desperately trying to solve?
Write down their biggest pain points, then figure out how your unique magic solves them.
That’s your message, and that’s your goldmine.
Now, guess what? Creating content around that one, powerful message becomes a whole lot easier.
Instead of ten random posts a week, you can repurpose that message into bite-sized social media gold, crazy good blog posts, and email newsletters that will have your audience begging to work with you.
One message, multiple channels, massive impact.
Sound good? Stay tuned, because next we’re gonna break down exactly how to repurpose your message into a content empire that attracts clients, not crickets.
Content Manager
Content Planning
Content Repurposing
#ContentStrategy #ContentRepurposing #ContentPlanning #ContentPlanner #ContentManagement #ContentManager #SmallBusinessContent #ContentWriter #content101
All my clients already know this…
Butttttt, let me show you how to repurpose one content idea for the whole week😎
Hear me out. 𝐓𝐡𝐞 𝐈𝐝𝐞𝐚 - Point out mindset shifts your audience needs to make to go from A to B
Ig ideas are in the reel, but check these out↓
Pinterest:
→Curate/creat relatable quotes
→Create visuals with practical tips
Bam! You’ve got a week of Pins. ✨
Blog:
→Dive deeper. Discuss each mindset shift, explore its meaning, its importance, and practical steps for implementation.
Your audience will be hooked.
Email: (this the one friend😁)
→Create an email series for each mindset shift
→Share personal experiences and how they work in real life.
→Client success stories that show the shifts in action.
Just remember to add actionable tips and juicy examples.
Stories:
→Q&A session about common challenges related to adopting the mindset shifts.
→Break down the mindset shifts with relatable conversations right in your stories.
Threads are a great place to let the conversation flow!
→Start discussions
→Share relatable memes
→Bonus points for GIFs that perfectly capture the mindset struggle.
See how one idea can carry the entire week? You’re simply giving your audience the same information in different ways and in different stages of their buying journey, which is exactly what they need. They get it in bite-sized chunks, on platforms they use, and that repetition builds trust and authority.
So ditch coming up with new content every day. Your brain will thank you, your audience will love you, and your business will thrive.
Share your favorite repurposing platform if I missed it and I’ll DM you a few ideas on how you can repurpose it there too.
p.s. I don’t have a bot 🤖 so be patient friend.
#contentplanning #contentstrategy #contentrepurposing #contentplan #
All my clients already know this…
Butttttt, let me show you how to repurpose one content idea for the whole week😎
Hear me out. 𝐓𝐡𝐞 𝐈𝐝𝐞𝐚 - Point out mindset shifts your audience needs to make to go from A to B
Ig ideas are in the reel, but check these out↓
Pinterest:
→Curate/creat relatable quotes
→Create visuals with practical tips
Bam! You’ve got a week of Pins. ✨
Blog:
→Dive deeper. Discuss each mindset shift, explore its meaning, its importance, and practical steps for implementation.
Your audience will be hooked.
Email: (this the one friend😁)
→Create an email series for each mindset shift
→Share personal experiences and how they work in real life.
→Client success stories that show the shifts in action.
Just remember to add actionable tips and juicy examples.
Stories:
→Q&A session about common challenges related to adopting the mindset shifts.
→Break down the mindset shifts with relatable conversations right in your stories.
Threads are a great place to let the conversation flow!
→Start discussions
→Share relatable memes
→Bonus points for GIFs that perfectly capture the mindset struggle.
See how one idea can carry the entire week? You’re simply giving your audience the same information in different ways and in different stages of their buying journey, which is exactly what they need. They get it in bite-sized chunks, on platforms they use, and that repetition builds trust and authority.
So ditch coming up with new content every day. Your brain will thank you, your audience will love you, and your business will thrive.
Share your favorite repurposing platform if I missed it and I’ll DM you a few ideas on how you can repurpose it there too.
p.s. I don’t have a bot 🤖 so be patient friend.
#contentplanning #contentstrategy #contentrepurposing #contentplan #
I already know what you’re gonna say…
Yes, my inner content queen is throwing a tantrum because I totally ditched the content plan this week. Life, it seems, had other ideas: packing boxes, apartment chaos, and a healthy dose of moving-day stress.
🤷🏽♀️Yeah, it got lost in the packing tape and bubble wrap of a sudden move. Now here I am, surrounded by cardboard boxes and existential dread, trying to squeeze in social media posts between unpacking marathons.
But here’s the savior: my trusty cross-channel content strategy. It’s the unsung hero that’s kept me from losing my marbles.
Because sometimes, the hustle has to take a backseat. Sometimes, you gotta roll with the punches and prioritize your sanity (and maybe a nap or two).
Because here’s the secret no algorithm will tell you: your audience isn’t made of robots. They’re humans, just like you, with messy lives and unexpected curveballs. And guess what? They’ll understand.
So, instead of flogging myself for a missed batch, I’m doing what any sane solopreneur would do: embracing the imperfection.
I’ll post when I can, share some real-life adventures (moving boxes make for surprisingly good stories!), and maybe even squeeze in a batching session when the dust settles.
This is a reminder, friends, that our worth isn’t measured by perfect content calendars or flawless feeds. It’s in the passion we pour into our work, the connections we build with our audience, and the courage to show up, even when things get messy.
So, if your content calendar is gathering dust, your inbox is overflowing with unanswered emails, and your to-do list is laughing hysterically... take a deep breath, friend. It’s okay.
We’re all in this together, navigating the rollercoaster of solopreneurship one day at a time.
And when you’re ready to jump back on the content train, remember, I’m always here to cheer you on.
Now, excuse me while I go wrestle with packing tape and dream of the day
Being a business owner is wild af.
You trade your stable 9-5 a for 24/7 hustle, juggle a gazillion roles, and sometimes, it feels like you’re dancing on the edge of burnout.
And what do you hear? “You don’t have a real job.” Well, let me set the record straight – you’re not just a hard worker or a hustler.
You’re a visionary, a creator, a trailblazer.
Everyone isn’t built to do what you do.
The gag is you’ve learned how to juggle the hustle. You kill it in your zone and genius and you let someone else take care of the rest.
Yeah, don’t act like you didn’t know it was coming friend. You’re on my page for reason👇🏽
If you need a little help or want to know more about how outsourcing your content management can help you get back your time and sanity…
I got you covered sis.
Wanna try it on your own first? Grab my free repurposing planner. It’s in the link.
But if you’re looking for a DFY service to start making the content you’ve already put your hard work and tears into then comment this emoji —> 🔥 and I’ll send some info to see if might be a good fit.
.
.
For the algo👇🏽
Content Manager, Content Management, Content Repurposing
#contentmanager #contentplan #marketinghelp #contentmarketer #marketingcontent #contentmanagement #onlinepresence #contentplanning #creativemarketing #socialmediasuccess #socialmediaexperts #digitalmarketingservices #growthmarketing #marketingadvice #contentrepurposing #contentplanner #contentstrategy #contentmarketingstrategy
Being a business owner is wild af.
You trade your stable 9-5 a for 24/7 hustle, juggle a gazillion roles, and sometimes, it feels like you’re dancing on the edge of burnout.
And what do you hear? “You don’t have a real job.” Well, let me set the record straight – you’re not just a hard worker or a hustler.
You’re a visionary, a creator, a trailblazer.
Everyone isn’t built to do what you do.
The gag is you’ve learned how to juggle the hustle. You kill it in your zone and genius and you let someone else take care of the rest.
Yeah, don’t act like you didn’t know it was coming friend. You’re on my page for reason👇🏽
If you need a little help or want to know more about how outsourcing your content management can help you get back your time and sanity…
I got you covered sis.
Wanna try it on your own first? Grab my free repurposing planner. It’s in the link.
But if you’re looking for a DFY service to start making the content you’ve already put your hard work and tears into then comment this emoji —> 🔥 and I’ll send some info to see if might be a good fit.
.
.
For the algo👇🏽
Content Manager, Content Management, Content Repurposing
#contentmanager #contentplan #marketinghelp #contentmarketer #marketingcontent #contentmanagement #onlinepresence #contentplanning #creativemarketing #socialmediasuccess #socialmediaexperts #digitalmarketingservices #growthmarketing #marketingadvice #contentrepurposing #contentplanner #contentstrategy #contentmarketingstrategy
Tag a biz bestie who gets it! 🤣
Working for yourself means telling friends & family you’ve got the best boss ever🥴…
even on those days when you feel like giving up.
#solopreneurlife
#solopreneurlifestyle #lovemybiz #creativeentrepreneur #beyourownboss #hersuccess #solopreneur #contentmanager #contentmanagement #onlinepresence #socialmediaexperts #contentideas #socialmediahelp #socialmediaforbusiness #smallbusinessmarketing
#mindingmyblackownedbusiness #smallbusinessowner
Just trust me on this one, okay?👇🏽
If you did something wild like I don’t know… add cross channel repurposing to your content strategy TODAY - here’s what you’d see happen.
𝐖𝐞𝐞𝐤 𝟏:
👀𝐂𝐥𝐚𝐫𝐢𝐭𝐲 𝐢𝐧 𝐘𝐨𝐮𝐫 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲: By now, you should have a clear understanding of your content repurposing strategy. You’ve identified your core content pieces and chosen a couple of platforms for repurposing.
𝐖𝐞𝐞𝐤 𝟒:
𝐒𝐭𝐫𝐞𝐚𝐦𝐥𝐢𝐧𝐞𝐝 𝐏𝐫𝐨𝐜𝐞𝐬𝐬: At this point, your repurposing process is becoming more streamlined. You’ve successfully repurposed content for a few different channels, and you’re starting to see a rhythm in your workflow.
𝐖𝐞𝐞𝐤 𝟖:
𝐄𝐱𝐩𝐚𝐧𝐝𝐞𝐝 𝐑𝐞𝐚𝐜𝐡: Your content is now out there on multiple channels, and you’re seeing an increase in your engagement. You might see a rise in your followers and interactions as your consistent presence starts to pay off.
𝟔 𝐌𝐨𝐧𝐭𝐡𝐬 𝐈𝐧:
𝐀𝐲𝐞𝐞𝐞𝐞 💃🏽 𝐀𝐮𝐝𝐢𝐞𝐧𝐜𝐞 𝐆𝐫𝐨𝐰𝐭𝐡: By this stage, you’ve developed a strong cross channel content presence. Your audience has grown across platforms, and you’re getting positive feedback from your followers. Your content is resonating with them, and you’ve established yourself as a reliable source of valuable information.
Remember, cross channel content repurposing is a continuous process. With consistent effort, your reach, engagement, and overall impact will continue to grow.
I’ve got a free planner . It’ll help you get over that initial hump of “where the hell do I start?” and it will be available in a few days. Make sure you sign up for my emails to your own free copy!
#contentplanningforbusiness #contentmanagement #onlinepresence #contentmanager #contentplanning #contentplan #onlinecontentman
Are you letting the comparison trap stop you from starting? Here's a new take...🤯
When I first decided that I was going to start charging for my services instead of offering the Free Friends and Family Discount, I was looking at all the other social media professionals and thinking “what secret do they know to grow like this that I don’t?”😕
Growth on social media had never been a priority for me. I was a blogger. Hell, I was a Pinterest girl.
And back then I didn’t know what I do now… and that is that almost every business owner goes through some form of that comparison trap struggle.😩
I remember explaining to my first few paying clilents why I didn't have an Instagram. It was horrible. I made some silly reason about not having time for it because I wanted to focus on clients only.
That was such bullsh*t.😖
I wanted so badly to be a real badass on IG, but I was so damn scared to start. I'm a perfectionist, and weirdly my view of IG perfection is a hug following and let me tell you right now.... that not only leads to a comparison trap but it leads to:
😩Burnout
😞Overwhelm
😨Fear of starting or moving on
🥺Fear of Failure
😢Actual Failure (sometimes)
Back then I thought things were never going to change but I tell you this story to tell you one very important thing…
Things do get better!! 🙌🏽
If you stop comparing your business to others. I promise.
Yes, there are always struggles and challenges, but sucess – over time - bit by bit finally came, and while I am finally starting this journey on social media because I have got to practice what I preach...
😁I'm here to tell you to do the same. We all start at zero.
.
.
.
.
#contentmanager #contentmarketingmanager #socialmediacontentmanager #socialcontentmanager #contentisking #creativemarketing #onlinepresence #smallbiztips #onlinebusinesstips #solopreneurs #businessbuildi
I’m curious, what’s the worst social media advice you’ve been given? Check out @theshontellenicole on IG for full caption👋🏽
