jbloommedia

25/03/2024

It's time for Episode 2 of our Branding 101 Series and we're diving into the topic of purpose.

People want to support brands that align with their values, and that's where purpose comes in. The purpose statement at the core of your brand can truly drive meaningful connections with customers. So, tune in and learn how to examine, refine, or even define your businesses' purpose.

You can catch the show on
YouTube - https://youtu.be/g7A59b57wJ0?si=VLJ5aYsEzBk4y2H4
Apple Podcasts - https://youtu.be/g7A59b57wJ0?si=VLJ5aYsEzBk4y2H4
and Spotify - https://open.spotify.com/episode/7w5T6mqgHI6V58TrGhmkqS?si=fc4c59183ba54245

Let's all work towards creating purpose-driven brands together!

13/02/2024

🎉 The Revolution Begins! 🎉 The first episode of BRANDING 101 is LIVE!

Dive into the heart of brand strategy with us! We're peeling back the layers to reveal the secrets behind building a brand that not only stands out but stands the test of time. If your brand feels like it's lost in the crowd or you're just not connecting with your audience, this episode is your wake-up call.

Created for the innovators, the game-changers, and anyone ready to shake up the status quo, BRANDING 101 is more than a series—it's your roadmap to brand mastery.

Download, Like, and Subscribe on:
You Tube: https://www.youtube.com/watch?si=b_ABqAoEbEmm9ksp&v=8_ce9Il9kjw&feature=youtu.be
Apple Podcasts: https://podcasts.apple.com/us/podcast/in-demand-brand-show/id1725516486
Spotify: https://open.spotify.com/episode/4TSCEjOXs7GTKyEVe0TI9g?si=230dce8d9bac4f54&nd=1&dlsi=44eed48c6b2f4caa

We’ll be dropping episodes regularly that will take you through the brand-building journey and give you actionable tips to help you examine your brand. Don't miss out on the tools you need for your brand to thrive.

🌟Join the brand revolution now! 🌟

23/01/2024

Exciting news! 🎧 In Demand Brand
is now streaming where you love to listen! Find us on Apple Podcasts, Spotify, and YouTube.

🍏 https://podcasts.apple.com/us/podcast/in-demand-brand-show/id1725516486
🔊 https://open.spotify.com/show/3JvWaBtd0tF1uqHe7xhQxb?si=wUphaDXcTJWb7HEKLBndog
📺 https://youtube.com/?si=ERjMVayCejzNCn5Y

Next month we'll be launching an exciting new series – helping you apply branding skills in your business!

Haven't caught up with our latest episodes? Dive in now on these platforms.

Burning questions on branding? 🔥 DM me,
Vardeep Thebrandingfox
or
Jen Odom

We're all ears 👂

01/03/2023

Episode 3 of In Demand Brand is out!, 🍾

In this episode, Thebrandingfox , Jen Odom Studios , and I discuss 3 inspiring rebrands. We talk about how Dunkin' Donuts, KIA, and MailChimp successfully rebranded their businesses and uncover what prompted the rebrands, what they updated, and the results of their efforts.

📌 MY KEY TAKEAWAY IS:

Repositioning yourself effectively requires changing how your audience perceives you. The Kia brand did a great job at revamping its image. Moving from low-budget youthful positioning into an elegant and luxurious brand.

🧐 Take a look at our 3rd video: https://www.youtube.com/watch?v=msE8RGDaTVA

What rebrands do you love or hate?

21/12/2022

Hey everyone! We've been working on a new video series: In Demand Brand 📺, where I, Jen Odom, and Thebrandingfox discuss tips, techniques, and insights that will help you build a strong brand presence that will get your business noticed.

We're back with another episode, and this time we discuss branding myths.

Click here to watch: https://www.jbloommedia.com/post/indemandbrand-ep2-common-branding-myths

11/11/2022

Even though we have similar backgrounds in that we all started in Graphic Design, our business journeys have been different. We have had different experiences that we lean on when working on branding for our clients. We are always learning and exploring what branding means to us, and our clients and why we need it. Take a look at our first video - we’d love to hear your feedback.



Why Branding, Episode 1: https://www.jbloommedia.com/post/indemandbrand-ep1-why-branding

09/11/2022

In our very first episode of In Demand Brand, we discuss our top branding advice. For Vardeep, It’s knowing why you are in business and knowing what you stand for. For me, it is keeping everything consistent, and for Jen, it’s to get specific on your target market.

Watch the entire episode here: https://www.jbloommedia.com/post/indemandbrand-ep1-why-branding

07/11/2022

🍾 Pop the Champs!🍾 For the premier episode of In Demand Brand!

🎬 In Demand Brand, Episode 1 is live! Having planned and talked about this for months, we have finally launched our first video of our In Demand Brand series! I'm incredibly grateful to be co-hosting this show with branding experts Jen Odom and Vardeep Edwards. We're giving you tips, techniques, and insights to help your business shine. Watch the video to see what's in store! (link in bio)

✨Have any burning questions about branding? Let us know! We'd love to cover a topic that can help your business shine. ✨

03/05/2022

One of the most common issues I encounter when onboarding new clients is getting usable design files. I can't tell you how many times I need to recreate logos in vector format so that we can build a functional suite of logos for their brand.

That must mean two things⬇️
⚡️Some designers are unaware that a vector logo file is a foundational requirement in logo design and imperative for their clients. Or they are too lazy to provide all the appropriate logo files for their clients.
⚡️Business owners are not aware of the importance of the different file types they should be provided by the designer they hire.

This PSA is for anyone looking for logo design or brand identity work. You MUST get a vector file from your designer. Although your designer should provide you with hundreds of different logo files and formats, the vector is the most important. It can be scaled infinitely, meaning you'll never run into pixelated graphics. And that file can be used to create any size or iteration of the logo you may need. Before you hire a designer, clarify the logo deliverables you will be receiving and insist on a vector file.

03/05/2022

Brand Launch Announcement! 🚀🚀🚀

's mission is to uncomplicate feeding babies. As simple as it seems, when you're a mother in the trenches, you realize how complex and challenging it can be to feed your baby, and how lonely it can feel when issues arise during a 3am feeding.

Building on her experience as a registered dietician and mom, founder, Emily Sylvester set out to create a platform where moms could get affordable and compassionate support from expert dietitians at any time, day or night.

Emily contacted us to help her develop the name, visual identity, and voice for her platform . We focused on building an inviting and vibrant identity and a tone of voice that connects with moms, allowing them to feel seen and heard.

Give her a follow to get feeding tips and learn more about her supportive service.

Do you need brand development for your product or service? Shoot me a DM 📩 and let's chat 💬 !

01/04/2022

When you run a business you know ALL THE THINGS. You're an expert in your field and with that comes an overload of information. Sometimes it's difficult to know what to highlight. It's important to work with someone that can help you distill your messaging. Information is consumed in bite sized chunks and you need to be able to find the most succinct and impactful messaging that will catch the interest of your target consumer. Once you have their attention you can begin to deliver messaging that is more in-depth, but until someone builds a connection with your brand keep it short and sweet.

Do you struggle with knowing what to say and how to say it? Let me know in the comments.

28/10/2021