If you don’t want to talk on camera…
MAKE IT A CAROUSEL!
Slide 1: The Hook “If nobody is going to say it, I will”
Slide 2: Share what nobody else is willing to say
Slide 3: Provide your thoughts on the subject
Follow → @palm_social to MAKE INSTAGRAM SIMPLE AGAIN 🌴
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#Instagramtips #instagramcoach #reelstips #storytips #instagramhack #mompreneur #mominbusiness #instagrammentor #millenialmom #makeinstagramsimpleagain #busymom #contentcreation #instagramcontent #contenttip #broll #conservativechristian #conservativemom #christianmom #andmembership #palmsocial #bossmom #makecontentsimpleagain
Here’s how 👇🏻
Go to your profile > edit profile > scroll to bottom where you see category > click on it > click the toggle that says “display on profile”
Follow @palm_social to make Instagram simple again 🌴
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#Instagramtips #instagramcoach #reelstips #storytips #instagramhack #mompreneur #mominbusiness #instagrammentor #millenialmom #makeinstagramsimpleagain #busymom #contentcreation #instagramcontent #contenttip #broll #conservativechristian #conservativemom #christianmom #andmembership #palmsocial #bossmom #makecontentsimpleagain
To be honest…
Most of the time this IS NOT the case, but it’s always good to check!
Follow @palm_social to make Instagram SIMPLE again 🌴
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#Instagramtips #instagramcoach #reelstips #storytips #instagramhack #mompreneur #mominbusiness #instagrammentor #millenialmom #makeinstagramsimpleagain #busymom #contentcreation #instagramcontent #contenttip #broll #conservativechristian #conservativemom #christianmom #andmembership #palmsocial #bossmom #makecontentsimpleagain
Make key words words STAND OUT 🤩
🛟 Save this tip to refer back to in the future!
This is a great “hack” to use on your hooks🪝
You can use this on trigger words OR to call out your target audience
Trigger Word Ex: “How to cure Hashimoto’s disease using 5 natural remedies” → you could change the font color of “cure Hashimoto’s disease”
Target Audience Ex: “If you are a millenial mom with a new baby you have to know this” → you could change the font color of “millennial mom”
Share this with someone who it could help!
@palm_social → I make Instagram SIMPLE again 🌴
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#instagramtips #instagramcoach #reelstips #storytips #instagramhack #mompreneur #mominbusiness #instagrammentor #millenialmom #makeinstagramsimpleagain #quicktip
The 5 things ⬇️
1. Half of the people didn’t even open up Instagram that day
2. Of the people that opened the app, maybe they didn’t spend a long time on the app and didn’t scroll deep enough to see your post or story
3. Instagram did a bad job ranking
4. Your content got flagged (double check this by going to profile → settings → account status)
5. Maybe they aren’t as interested in your content as they used to be
Follow for quick, actionable tasks to move your business forward and Instagram naptime nuggets → @palm_social 🌴
In a world where people PAY for trending audio reports → be the frugal one by using instagrams report for FREE 😜
→ go to your professional dashboard
→ scroll down to tips and resources
→ click trending audios
Follow for more naptime nuggets @palm_social
🚨 NEW REELS FEATURE 🚨
The need for an outside editing app is quickly diminishing!
With this new feature you can create EPIC tracks that other people can reuse!
I’m a sucker for a good beat drop audio and I can’t wait to play around with creating my own!
I’m also visualizing picking and choosing funny audios that can be paired together…
The options are endless!
Follow @palm_social for more IG updates and nuggets 🌴
How to use this feature for yourself ⬇️
I mainly look at these 2:
→ Similar to Your Content
I use this NOT to compare BUT to see if my content is looking too similar to other accounts and find ways I can stand out!
Ways to stand out:
Editing style
Sound/Music
Hook
Showing your face
Behind the scenes
→ Popular With Your Followers
I use this to see what my followers are in to and even if it doesn’t relate to my business - I ask myself how I can turn it into content for me!
I analyze what it is that they may like about it → Is it the material? Sound? Transition?
Ex: If a reel is popular with my followers about baking that uses a specific sound with a hook “What NOT to do when baking sourdough”→ I may use that audio and turn the hook into something that resonates with my business “What NOT to do when creating content on Instagram”
Follow for more simple, actionable naptime nuggets @palm_social 🌴
Some days it’s ten things, some days it’s one 🤷🏼♀️
Either way, it’s a WIN mama!
Do you have this feature yet?
You are LOSING SALES because of this!!!!!!!
I get it…you want to show up and get the sale…who doesn’t want more sales!
But, what you’re forgetting is that you have to market BEFORE you can sell!
When you go to a car dealer to buy a new car they are marketing to you FIRST without you even knowing it…
You wouldn’t just get handed a piece of paper with a picture on it and be told “BUY THIS”…instead…
→ They discuss the problems it can solve for you (good gas mileage for your commute, room for your family, air conditioning for the summer because you’re hot, heated seats for the winter so you don’t freeze your booty)
→ They let you test drive it so you can ENVISION yourself in the new car.
→ They walk through every feature.
Yes, their goal is to sell you the new car, but first they are marketing!
YOU HAVE TO DO THE SAME ON INSTAGRAM 👏🏻
What does this look like in the form of content on Instagram?
→ Content that shows what problem do you solve?
→ Content that allows them to envision themselves in what you’re sharing (you want them to think “that is SO me”)
→ Content that showcases why they should choose YOU (your personality, your beliefs, what makes you different?)
→ What does their life look like now versus what it could look like if they worked with you?
Marketing converts to sales IF you have a strategy to back it up!
More marketing questions? Let’s chat → @palm_social 🌴
How to turn this OFF 👇🏻
Go to your IG profile → settings → scroll down to “what you see” → click on content preferences → change to DON’T LIMIT
I also suggest doing this for the sensitive content AND the fact checking content.
With every update there seems to be more and more of this 😞
Anyone else very disappointed in Instagram for these moves?
I’ll never forget the time I hired a business coach…
She preached (and I mean PREACHED) work/life balance and simplicity.
That’s what attracted me to her.
I hired her.
Only to find out that she didn’t actually have a life outside of working and she was completely disorganized with caused ZERO simplicity…
Her fruit on the tree was….non-existent!
It was in that moment I realized just how important it is to look at the fruit on someone’s tree 🍊🍎🍒
If someone looked at YOUR content, YOUR life, YOUR business…would it all align?
If it would, GREAT! Your people will know what to expect when they hire you and won’t be disappointed.
If they don’t…what do you need to change? Your messaging, content or the way you are living?
Don’t promise someone a delicious, juicy orange and give them a rotten apple instead!
Embody what you are selling!!!
@palm_social
The BIGGEST advice I can give you →
The quicker you nail down a social media marketing strategy, the more time you’ll save and the more peaceful you’ll feel.
You’ll stop resenting social media and start being grateful for the increase in customers that you attract through organic social media marketing!
I see it all the time - you’re a busy mom with a millions tasks, social media is the last thing on your mind even though you know it’s one of the most POWERFUL tools to grow your business…so you put it off…again…
This makes you constantly feel like you don’t have enough time to “do” social media.
Time is not your issue. A lack of STRATEGY is.
It’s time to start making social media simple and effective 💥
DM me “STRATEGY” if you want help building out your strategy to attract more customers through organic social media marketing!
@palm_social
#conservativemom #conservativemompreneur #conservativechristian #marketingmentor #socialmediacoach #instagramcoach #marketingcoach #businessstrategy #socialmediastrategy #momlife #expectingmom #instagramtips #digitalmarketing #conservativemomsclub
Which one are you going to try first?!
Are you unsure what insights really matter on Instagram?
Maybe you think it’s just “like” or “views” but let me break it down a little further…
Here’s what I would look at if I was just starting to analyze my account 📊
Non-Follower Reach - reach indicates the amount of UNIQUE accounts that saw your post. NON-FOLLOWER reach is helpful because it can show you how your conversion rate looks (if 3,000 non-followers saw your post and didn’t follow you, you can ask yourself “why is that” and adjust your content if need be)
Watch time for reels - this shows you the average time people watched your reels. If your reel was 10 seconds and the average watch time was 6 seconds, ask yourself “what happened after 6 seconds that made people stop watching? Did I need another hook to capture their attention for longer?” This can also help you figure out how long to make your reels in the future (after you collect data over time on your average watch time)
Follows per post - Instagram tells you if someone followed you after directly viewing a certain post. If you have a post that attracts a lot of followers, try to recreate and repurpose the same content in the future! Ask yourself “why do you think it attracted a lot of people? Was it the hook, funny, educational?”
Link clicks - this insight is helpful to indicate people who are taking the “next step” - if nobody clicks your link try to figure out why!
Insights can be overwhelming but these 4 metrics are a place to start!
From there, you can adjust your strategy and learn about what your people want to see from you!
Have more questions about insights? DM me 📈
@palm_social
#conservativemom #conservativemompreneur #conservativechristian #marketingmentor #socialmediacoach #instagramcoach #marketingcoach #businessstrategy #socialmediastrategy #momlife #expectingmom #instagramtips #digitalmarketing #instagraminsights #instagramanalytics
If you’re a busy conservative MOMpreneur, here’s my advice…
I know you had a busy day, it’s now 10pm, you’re in bed and SUDDENLY you remembered you forgot to post! “Maybe tomorrow” is what you tell yourself…
Here’s how to stop the posting panic ⬇️
Set a short time block TWICE per week. COMMIT to those blocks as if they were client meetings (if something comes up with your kiddos, reschedule it like you would a meeting)
Here’s what I would do during those 2 time blocks:
Time Block 1: Write out 3 content ideas, the content type (reel, carousel, post, etc.), and the caption you want to share
Time Block 2: Film/Create the content and SCHEDULE it!
You will always feel behind if you are constantly trying to think of an idea, create it, and post it all in a matter of a few minutes.
VUA LA you have a week of content SCHEDULED and you can rest peacefully 🥳
DM me for 3 bonus time saving tips!
@palm_social
You may be losing out on THOUSANDS of dollars and an entire network of people who are CRAVING to be a part of your community!!!!
We are LIONS not SHEEP, we unapologetically stand firm in our values!
Still feeling the fear around taking a stance? Send me a DM, let’s chat 🦁
@palm_social
